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Four Disciplines · One Firm

Services built for firms that compete on reputation.

One system, built in four stages: build, get found, automate, and scale. Start where your firm is, and each stage builds on the last. The tools underneath are ours to choose and replace. Every engagement is founder-led, scoped per firm, and measured in revenue: booked consultations, signed clients, closed deals.

Marker sketch of a brass drafting compass standing open on its two legs
Service 01, Core build layer

Custom Web & SaaS

The site is the foundation · AI-ready by default

If your firm doesn’t have a site that holds up under its name,
that’s the first build.

Every Aday build ships with AEO, GEO, and AI-powered SEO scaffolding from day one. That means JSON-LD schema, FAQ blocks, the structure AI engines pull answers from, and performance budgets that Google rewards. A site built without that foundation is invisible to ChatGPT and Perplexity within a year. We do not bolt visibility on after the launch. It is the build.

Visibility-Ready Marketing Sites

5 to 15 page brand-led sites for established firms. AEO/GEO/SEO scaffolding included from day one. Next.js or PHP per your existing infrastructure. Bilingual EN/ES where the market needs it. Built to be cited, not just to look good.

Custom Web Platforms & SaaS

Full custom builds: internal tools, member portals, community platforms, and SaaS. Auth, payments (Stripe), database design, role-based access, audit logging. Next.js + Postgres or PHP + MySQL per your stack. Focused 6 to 12 week engagements.

Rebuilds & Migrations

Legacy site brought to modern standards. WordPress → Next.js, classic PHP → modern PHP + Tailwind, Webflow → custom code. SEO equity preserved, AEO/GEO scaffolding added, performance and accessibility brought to standard.

Tech stack

Next.js React PHP 8 Tailwind CSS Node.js Postgres MySQL Stripe Supabase Vercel Hostinger

Engagement. AI coding tools accelerate the build. We use them ourselves. What they do not replace: senior taste, regulated-industry instinct, brand work that does not read as a template, and the AEO/GEO foundation that decides whether your site is cited by ChatGPT in 2027. Marketing sites start at a focused engagement scope; custom platforms and rebuilds are scoped per build. See pricing →

Go deeper →

Explore Custom Web & SaaS in full

Marketing sites, custom platforms & SaaS, rebuilds & migrations, with the free Website Build Kit and FAQ.

Service 02, The new search

AI Visibility

GEO · AEO · AI-Powered SEO

Found, trusted, and cited by name.

Once your site can hold up, the next question is whether anyone will find it. Search has changed. Your future clients ask ChatGPT for “the best estate planning attorney in my city,” ask Perplexity to compare concierge medical practices, and trust Google’s AI Overview before they trust page one.

Traditional SEO alone no longer decides who gets found, AI does. We engineer your firm’s visibility across the entire AI search layer.

Marker sketch of a pair of brass quotation marks on a small plinth, for a firm that AI cites by name

Generative Engine Optimization (GEO)

We structure your site, your content, and the details AI engines read about your firm so generative engines like ChatGPT, Perplexity, Gemini, and Claude cite you as a trusted recommendation. Includes entity and schema architecture, authoritative source placement, and citation monitoring across AI platforms.

Answer Engine Optimization (AEO)

Winning the direct-answer surfaces: Google AI Overviews, featured snippets, People Also Ask, and voice search. We restructure your expertise into the question-and-answer formats answer engines pull from: FAQ schema, comparison content, and locally anchored authority pages.

AI-Powered SEO

Classic search, run with modern machinery. AI-assisted keyword and intent research, competitive gap analysis, programmatic local landing pages tailored to your firm’s service area, technical SEO, bilingual (English/Spanish) optimization, and content production with senior editorial review.

Local AI Dominance

Google Business Profile optimization, consistent NAP citations, review velocity strategy, and neighborhood-level content for your service area. The goal: you own both the map pack and the AI answer for your specialty. (For Florida firms: Coral Gables, Brickell, Coconut Grove, South Miami, Pinecrest and surrounding markets.)

What You Get
  • AI Visibility Audit, where your firm appears (or doesn’t) today across ChatGPT, Perplexity, Gemini, and Google AI
  • 90-day visibility roadmap tailored to your vertical and geography
  • Monthly citation tracking, which AI engines mention you, for which queries
  • Revenue attribution, inquiries and consultations sourced from AI and organic search
Positioning

“We don’t sell rankings. We make your firm the name AI recommends.”

Engagement. AI Visibility engagements run on a 90-day initial term and are scoped individually based on your vertical, geography, and competitive landscape.

The honest version

Most agencies sell you schema and stop. Here is the truth. Schema and structure get you built to be cited. Whether ChatGPT actually names your firm comes down to off-site authority and reviews, and that is earned over months, not shipped in a sprint. We build the foundation, then we tell you exactly what moves the needle next: editorial, reviews, and measurement. Then we help with that too.

Free Self-Audit

AI Visibility Scorecard

A 10-minute citation-readiness check across ChatGPT, Perplexity, and Google AI Overviews, built for professional firms.

See Where You Stand

Important disclosure AI assistants (ChatGPT, Perplexity, Gemini, Google AI Overviews, and others) independently determine which firms they cite. We can architect for citation, measure where you appear, and identify where you don’t, but no agency can guarantee specific AI outputs, citation frequency, or search rankings. All performance metrics are directional and reported transparently each month. Engagements with law firms are scoped to comply with applicable bar advertising rules (e.g., ABA Model Rules 7.1 through 7.3 and the rules of your jurisdiction). Healthcare engagements respect HIPAA and FTC guidance on professional advertising. We do not draft, send, or sign client communications without your firm’s review.

Go deeper →

Explore AI Visibility in full

GEO, AEO, AI-powered SEO, and Local AI Dominance. From the free Scorecard and $4.97 AEO Formula ebook through the $14.97 GEO Audit up to the 90-day Visibility Plan.

Marker sketch of a railway track-switch lever, the single throw that sends every inbound lead down one track
Service 03, Operational core

AI Growth Systems

Every lead answered · Every dollar tracked

Every lead answered. Every follow-up automatic.
Every dollar tracked.

Once your site is built and AI-discoverable, the next bottleneck is what happens when a lead actually lands. This is the operational core most clients run underneath everything else. It is the unglamorous infrastructure that quietly compounds.

Built to fit your firm. CRM, ad accounts, AI agents, and data structure are scoped per engagement so the system stays portable. Specific ownership and license terms are defined during the consultation.

Reviews & Missed-Call Recovery

A review request to every client when the work is done, review alerts with approved replies, a text back for every missed call, and your website form flowing into one pipeline. The $500 Reputation Engine Lab builds it with you in an afternoon.

Booking, Follow-Up & AI-Assisted Chat

Booking with reminders, follow-up that stops when the person replies, no-show recovery, one pipeline, and AI-assisted chat that answers from your approved information and hands off to booking or a person. Built in one day in the Growth Systems Intensive.

Paid Ads & Lead Generation

Facebook, Instagram, Google, and YouTube campaigns measured in consultations booked, not clicks. Conversion-optimized landing pages and CRM-integrated lead capture.

The Full System, Done for You

The 90-day Growth Systems Implementation installs, launches, and tunes it all: capture and routing, booking, nurture and reactivation, reviews, and a dashboard, with voice AI where scoped. From $5,000.

Engagement. AI Growth Systems engagements are scoped individually based on the size of your firm and the systems being replaced. Initial buildouts run on a fixed 90-day cycle; ongoing optimization runs on a monthly retainer.

How our AI intake handles regulated work AI intake agents triage, qualify, and schedule. They do not provide legal, medical, or financial advice, quote outcomes, or commit your firm to representation, treatment, or fiduciary duty. For law firms, intake scripting is reviewed against ABA Model Rules and your state bar’s Rules of Professional Conduct (including UPL guardrails and advertising rules such as Florida Bar Rules 4-7.11 through 4-7.22 where applicable). For healthcare practices, HIPAA-related workflows are not included by default: we scope intake, consent, access, and data-handling requirements before implementation and quote them separately, with a signed BAA where it applies. We don’t make outcome guarantees and we don’t pretend the AI is a human; every transcript is logged and available to your firm.

Browse the full catalog →

Explore all nine AI Growth Systems sub-services

AI Employees, CRM & Pipeline Automation, Paid Ads, Reputation, Database Reactivation, Bilingual EN/ES Intake, Compliance-Tuned Scripting, Booking Calendars, Revenue Dashboards, Missed-Call Text-Back.

Service 04, Flagship

Custom AI & Fractional CAIO

Proprietary advantage · Built to your regulatory posture

Proprietary AI. Senior leadership.
Governance built in.

With the foundation in place, the visibility working, and the operational core answering every lead, the final pillar is the one that compounds for years: proprietary AI. Some firms outgrow off-the-shelf tools. Their obligations demand more than vendor terms-of-service. For them, we build custom AI solutions, machine learning models, secure data pipelines, and internal copilots trained on your firm’s knowledge. A governance layer is scoped to your specific regulatory posture (bar advertising rules, HIPAA, SEC/FINRA, fair-housing). Fractional Chief AI Officer leadership wraps it all.

Marker sketch of a tailor’s dress form on a turned stand, for AI built to fit one firm

Custom AI applications

Internal copilots, document analysis, intake triage, and research assistants trained on your firm’s knowledge base.

ML models & data pipelines

Bespoke models and the data infrastructure to feed them, built for accuracy, security, and longevity.

AI strategy & governance

Audits, governance frameworks, vendor selection, and team training so leadership can deploy AI with confidence.

Fractional Chief AI Officer

Senior AI leadership for firms without an in-house technology executive, AI strategy, vendor governance, architecture decisions, hiring, and accountability.

Security & compliance

HIPAA-aware architectures for medical practices, discreet workflows for wealth and family offices, and bar-aware systems for law firms.

Engagement. Most engagements begin as a defined-scope project or as a monthly fractional Chief AI Officer retainer. Starting floors are published, from the $500 AI Use Policy Kit and the $1,950 AI Business Accelerator for professional firms to $4,000 Build Scoping, a Proof of Concept at $15,000 to $20,000+, and Fractional CAIO from $4,000 a month for mid-market operators. Every proposal is written to your firm from those floors. See pricing →

Go deeper →

Explore Custom AI & Fractional CAIO in full

Custom applications, ML & data pipelines, strategy & governance, fractional CAIO, security & compliance, with the free AI Executive Readiness Assessment™ and FAQ.

However you start

Every engagement runs the same five phases.

Whichever discipline you begin with, the cadence is the same: we diagnose before we build, and you see a written plan before anything ships.

  1. 01 Audit & Strategy Week 1
  2. 02 Build & Automate Weeks 2 to 6
  3. 03 Launch & Train Weeks 7 to 9
  4. 04 Optimize & Advertise Weeks 10 to 12
  5. 05 Scale & Evolve Ongoing

See the full framework Timelines scale with scope. AI Growth Systems deploy faster, often live in as soon as 2 to 3 weeks.

Personalized Path

Not sure where your firm should start?

Tell us your industry and your most urgent constraint. We'll point you to the right discipline (Custom Web & SaaS, AI Visibility, AI Growth Systems, or Custom AI & Fractional CAIO) along with a free diagnostic to send next. Takes under 60 seconds.

13 verticals, from law to SaaS to concierge hospitality
Mapped to compliance posture & growth context
Personalized recommendation, no spam
Step 1 of 3

What kind of firm are you?

We tailor every engagement to your industry's compliance posture and growth context.

The first two steps ask nothing about you. No email needed to start.

Begin

Not sure which discipline fits?

Most firms begin with one discipline and quietly layer in the others as the engagement deepens. The private consultation maps where, and how, to begin. Engagements are accepted by invitation each quarter.

No charge and no obligation. If a call is not the right next step, we will say so and send something useful instead.

or call 305-209-8453 · se habla español

FAQ

Services, FAQ

Which of the four disciplines does my firm actually need?

Most firms need one, not four. If prospects cannot find you in ChatGPT or Perplexity, start with AI Visibility. If they find you and the site does not convert, start with Custom Web and SaaS. If leads arrive and nobody follows up fast enough, start with AI Growth Systems. If you are deciding what AI your firm should adopt and who governs it, start with Custom AI and Fractional CAIO. The stages are modular and you pay only for what you are missing.

What does an engagement cost?

Entry points start free and scale with scope. Custom Web and SaaS starts at $500 for a one-day build lab, with a bespoke website build from $8,500. AI Visibility starts at $197 for the Firm Map, then the AI Visibility Intensive from $2,700 done for you, which includes Schema in a Week (or Schema in a Week alone from $750, the lighter option), with the off-site 90-Day Visibility Plan from $5,000. Every website build already includes the on-page foundation. Growth Systems start at $500, with a 90-day implementation from $5,000. Custom AI and governance runs from a $500 AI Use Policy Kit up to a 90-Day CAIO Bootstrap from $5,000. Every number is a starting floor; the exact quote comes from one consultation.

How long does a typical engagement take?

A bespoke website build runs three to six weeks. The 90-Day Visibility Plan and the 90-Day Growth Systems implementation both run a quarter, with reporting at day 30, 60, and 90. A growth system can be live in as little as two to three weeks, then tuned across the rest of the 90 days. The labs and the Growth Systems Intensive are exactly what they sound like: one founder-led day. The Executive AI Intensive is two founder-led half-day sessions with your leadership. The AI Visibility Intensive is the exception. It runs three to four weeks around a 90-minute working session, with the structured data put in first, because the writing happens off-call so your team can approve every line properly.

Do you work with firms outside Miami?

Yes. The office is in Coral Gables and a meaningful share of the work is Miami-Dade, but delivery is remote for most engagements. On-site work, such as the In-Office AI Policy Workshop, is scoped for Miami-Dade and Broward, and travel beyond that is quoted separately.

Who actually does the work?

Brandon Aday does the founder-led work personally: audits, intensives, strategy, and governance. Implementation runs on Aday Interactive, Inc. systems and in your own accounts, so you own what gets built. Nothing is offshored and nothing is white-labeled to a third party without telling you.

Do earlier steps credit toward later ones?

Mostly no. Each step is priced on its own. Two exceptions: the Growth Systems Intensive credits toward Implementation, and Custom AI Build Scoping credits toward the Proof of Concept, when you start within 60 days. Every other step, from the Web Build Lab to the AI Visibility Intensive to the Reputation Engine Lab, is a complete piece of work on its own.

What happens after a build ships?

A monthly plan keeps the system running, and nothing is bundled. The platform seat starts at $349 a month for a professional firm and covers hosting, patching, daily backups, uptime monitoring, and a monthly health check. Service hours sit on top at $200 an hour month to month, or $150 an hour on a twelve-month term, in published blocks of four or eight hours. One unused hour rolls forward one month.

Are you a fit for regulated practices?

That is the focus. Law firms, concierge medical and dental practices, wealth and family offices, CPA firms, and brokerages. Carrier registration for texting is submitted during setup. HIPAA-related workflows are not included by default: for healthcare and other regulated firms, we scope intake, consent, access, and data-handling requirements before implementation and quote them, including a business associate agreement where it applies.

Response time

Response time is a target, not a promise. Our AI intake agents aim to answer in under 60 seconds, and typically respond within one to three minutes. Actual timing depends on third-party voice, SMS, and network delivery, which we do not control. We measure the real number and report it in your dashboard rather than guarantee it. Speed also depends on correct account setup, carrier registration (A2P 10DLC), and your intake configuration.

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