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For law firms · Bar-compliant by design

When someone asks ChatGPT for a lawyer, does it name your firm?

AI engines now recommend law firms by name. Most managing partners have no idea what ChatGPT says about theirs. We build AI visibility and intake systems that follow Rule 4-7 from the first line of copy, not as a patch at review time.

Aday Interactive, Inc. is a Coral Gables AI systems firm. We help Florida law firms get recommended by AI engines and answer every inquiry fast, with the work built against Fla. Bar Rules 4-7 from the start.

No credit card, and no obligation.

Marker sketch of a gavel resting on its round sound block

The new first impression

Clients ask AI before they call.

ChatGPT, Perplexity and Google’s AI answers now hand clients a short list of names, and they cite the sources they trust. We build so your firm is one they can find, trust, and cite by name.

Marker sketch of a gavel resting on its round sound block

Why this matters right now

Prospects now ask AI for a lawyer before they ask a friend, and the answer they get decides who they call. Three things are shifting at once: the referral is being intercepted, small Bar compliance issues pile up on old pages, and calls that come in after hours go to whoever answers.

  1. 01The referral is being intercepted
  2. 02Compliance problems pile up quietly
  3. 03Night and weekend calls are lost revenue
Referrals

The referral is being intercepted

Prospects who once called the firm a friend named now ask ChatGPT or Google AI first. Those engines name two or three firms. If yours is not structured for AI to read, the engine sends your prospect to a competitor.

Rule 4-7

Compliance problems pile up quietly

Testimonials with no disclaimer. "Specialist" claims without TBLS certification. Contingency copy missing the costs language. The Bar and opposing counsel can find each one the same way we do: with a sixty-second scan.

After hours

Night and weekend calls are lost revenue

The most urgent matters, like injury, arrest, and family crisis, come in at night and on weekends. They go to whichever firm answers first.

Put a number on it. Pull last month's after-hours calls and price one signed case. Then ask ChatGPT for the best firm in your practice area and your city. Two minutes, and you know where you stand.

The pipeline we ship for this vertical

New inquiry Contacted Consult scheduled Retainer sent Retained Matter opened
Free · Law Firms guide

Start with the free Law Firms guide

A complete, plain-language guide to Bar-compliant AI intake, AI-search visibility, and a 24/7 case-qualification assistant. Yours to keep, instantly.

  • The full guide, emailed right away and yours to keep
  • Then run your free scan to see how AI reads your firm today
  • No cost and no obligation

How Aday Interactive, Inc. helps

Four disciplines, matched to what your firm needs first.

  1. 01Be the firm AI recommends, without a Bar complaint Start here
  2. 02Reviews and follow-up that never cross the line
  3. 03AI adoption a managing partner can defend
  4. 04A site opposing counsel cannot use against you
Marker sketch of a gavel resting on its round sound block
01

Compliant by design, not at review time

The Rule 4-7 rules live in the build. Disclaimers, credential claims, and contingency language are handled before anything ships, not patched after a complaint.

02

Founder-led from Coral Gables

You work directly with Brandon Aday, not an account manager. Florida-first, bilingual English and Spanish, and built for the Miami-Dade market.

03

Honest measurement

We architect for AI citation and report it transparently every month. We never guarantee a specific AI output, because no honest firm can.

Built for your practice area

Every practice gets a different first call. A jail call at 2 a.m., a question about a will, and a crash from the hospital need different questions, urgency rules, and guardrails. Pick yours to see what clients ask, what the intake agent does, and which calls go straight to an attorney.

Personal Injury

Auto accidents, slip and fall, wrongful death. Fast intake, contingency-fee language done right.

See the build

Criminal Defense

Arrests, first appearances, sealing and expungement. Jail calls are escalated to an attorney at any hour.

See the build

DUI Defense

Arrests, license suspensions, and the short window to ask for a review hearing.

See the build

Family Law

Divorce, custody, support, and adoption, with safety checks for domestic violence matters.

See the build

Immigration

Family petitions, removal defense, asylum, and visas, in English, Spanish, and more.

See the build

Estate Planning & Probate

Wills, trusts, probate, and guardianship, for families who research before they call.

See the build

Bankruptcy

Chapter 7, 11, and 13, foreclosure defense, and garnishment, with debt relief agency disclosures built in.

See the build

Labor & Employment

Wrongful termination, discrimination, wage claims, and workers' compensation.

See the build

Disability

Social Security disability claims, appeals, and hearings, where deadlines decide cases.

See the build

Malpractice

Medical and professional negligence screening, before a long presuit process starts.

See the build

Real Estate Law

Closings, title, landlord and tenant, and property disputes across South Florida.

See the build

Business Law

Formations, transactions, and commercial agreements for owners comparing firms.

See the build

Contract Law

Drafting, review, negotiation, and breach, sorted by urgency and dollar value.

See the build

Civil Litigation

Commercial and civil disputes, with names collected for your conflict check before anyone talks strategy.

See the build

Intellectual Property

Trademarks, patents, and copyright, for founders and brands who search in detail.

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Tax Law

IRS audits, back taxes, and collection notices, where the notice date sets the clock.

See the build

Traffic

Tickets, suspensions, and reinstatements, answered fast because the deadlines are short.

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Beyond intake: the rest of the system

Answering fast is the start. These are the other parts of the same platform that keep clients informed, bring back reviews and referrals, and show you what is working. Each one is built inside the Florida Bar's advertising rules, and none of them gives legal advice.

Case status updates

Scoped in Implementation

When your team moves a matter to its next stage, the client gets a short, plain update by text or email in English or Spanish, such as "we filed, and we will update you when we hear back." Fewer "what is happening with my case" calls. Messages never carry case details.

See CRM automation

Reviews and reputation

$500 lab or $950 done for you

A review request when a matter closes, Google Business Profile upkeep, new-review alerts, an approved reply library, and missed-call text-back. No review gating and no incentives, and replies are never automated.

See the Reputation Engine

Consult booking

$500 lab or $950 done for you

Consult calendars by attorney or practice area, confirmations and reminders, reschedule links, and no-show follow-up. Your online booking page can collect a consult fee if you charge one.

See the Booking Engine

Follow-up and past clients

$500 lab or $950 done for you

A 7-day follow-up for people who asked but did not book, which stops the moment they reply or book, plus consented updates to past clients so referrals and repeat matters come back to you. Your ethics counsel approves every message.

See the Follow-Up Engine

Engagement to signature

Scoped in Implementation

The engagement letter goes out for e-signature right after the consult, with reminders until it is signed. Earned and flat fees can be invoiced here. Unearned retainers belong in your trust account under Florida Bar Rule 5-1.1, so those stay in your legal billing tool.

See Growth Systems

Where clients come from

Scoped in Implementation

A tracking number for each marketing source and a simple report from first call to signed client, so you can see which channels bring cases and which only bring calls.

See dashboards

All of this comes together in one package, the Law Firm Front Desk, in three levels from $1,950.

We never set up paid referral or affiliate programs for law firms, because the Florida Bar does not allow paying anyone for recommending a lawyer.

Related reading

Built for a firm like yours

Who you work with

“I help regulated practices get found, trusted, and cited by AI, before it hands their best clients to lesser competitors.”

Brandon Aday, Founder, Aday Interactive, Inc.

Founded the firm in 2002. Seven years at Microsoft Latin America, then digital growth at Univision, Catalina Mobile Payments, and Cascade Financial Technology, and AI work at Southern Glazer’s Wine & Spirits. He leads every engagement personally.

Meet Brandon →

Compliance posture

Fla. Bar 4-7.11 to 4-7.22 ABA Model Rule 8.5

Aday Interactive, Inc. is a technology and marketing systems firm, not a law firm. Nothing here is legal advice. Marketing systems are built with reference to Fla. Bar Rules 4-7.11 through 4-7.22 and reviewed against current guidance. Your firm's advertising remains subject to Bar review.

Last reviewed 2026-07.

Questions firm owners ask

8 answers
Is AI marketing allowed under Florida Bar rules?
Yes, with limits. Fla. Bar Rules 4-7.11 through 4-7.22 govern lawyer advertising, including truthfulness, testimonials, specialization claims, and required disclaimers. Some communications must be filed with the Bar. "Compliant by design" means we build those rules into the copy and structure from the first draft, so the work does not need a rescue at review time.
What does ChatGPT say about my firm right now?
You can check in five minutes. Ask ChatGPT, Perplexity, Gemini, and Claude: "Who are the best [practice area] lawyers in [your city]?", then "[Your firm name]", then "How much does a [practice area] lawyer cost in [your city]?" Note whether your firm is named, whether your site is cited as a source, and who appears instead. The free AI Visibility Scorecard walks you through 15 tests like these and tells you where to start. A full measured baseline, 40 questions across four AI engines with reporting at Day 30, 60, and 90, is part of our 90-Day Visibility Plan.
Is a paid lawyer directory or "AI score" listing a shortcut to being cited?
It can add one more source, but it is not a shortcut, and it is not yours to keep. A paid profile or feature lasts as long as you pay, and AI tools still check it against your own site, your Google Business Profile, and your Bar listing, so those have to agree first. Two cautions before you buy. A paid placement is advertising, so Florida Bar Rules 4-7.11 through 4-7.22 apply to what it says about you, including any "top" or "best" label. And ABA Model Rule 7.2(b) lets a lawyer pay for advertising but not for a recommendation, so ask your ethics counsel if a listing blurs that line. Our work builds the parts you own: your site, your listings, and answers AI tools can check.
Can AI intake create an attorney-client relationship by accident?
Not the way we build it. Intake scripts open with a clear no-legal-advice disclaimer, never quote fees or predict outcomes, and run a conflicts check before any human sees the file. The system captures the matter and schedules a call. It does not give advice.
We have testimonials on our site. Is that a problem?
It can be. Rule 4-7 requires specific disclaimer language around testimonials and bars anything misleading about results. The scan detects this exact gap and shows you where the disclaimer is missing so you can fix it fast.
What does the Lawyer Advertising Rules Check cover?
It scans your public pages against ABA Model Rules 7.1 to 7.3: result promises, unqualified past results, unsupported comparisons, specialist claims, referral payments, name and contact information, and solicitation. Florida firms also get the Rule 4-7 checks: lawyer and firm identification, office location, testimonial disclaimers, and contingency-fee cost language. It is free: the full rule matrix, the fix for each gap, and a PDF report you can hand to your ethics counsel.
What does a full engagement cost?
It starts free with the advertising rules check, full report included, then a $97 founder-led audit, then done-for-you work, with full pricing on our pricing page. Each step is priced on its own. Two exceptions: the Growth Systems Intensive credits toward Implementation, and Custom AI Build Scoping credits toward the Proof of Concept, when you start within 60 days. We never guarantee a specific AI citation outcome. We build for it and measure it honestly.
Do you work with firms outside Florida?
Yes. Our rules engine is Florida-first because that is our home market, and we are building out other states next. For multi-state firms we frame the work against ABA Model Rule 8.5, which governs which jurisdiction's rules apply, and we scope to the states where you advertise.

See what AI says about your firm

The scan takes about a minute. You get a score, your band, and the gaps that matter, before you talk to anyone.

Run the free advertising rules check

Not ready to talk? Download the free Law Firms guide.

Response time

Response time is a target, not a promise. Our AI intake agents aim to answer in under 60 seconds, and typically respond within one to three minutes. Actual timing depends on third-party voice, SMS, and network delivery, which we do not control. We measure the real number and report it in your dashboard rather than guarantee it. Speed also depends on correct account setup, carrier registration (A2P 10DLC), and your intake configuration.

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