Samsung is the world's #1 Smart TV brand for 19 consecutive years - over 270 million active Tizen TVs in living rooms worldwide. Build your branded app once and reach the largest single-platform Smart TV audience on Earth.
Five steps from your video library to the Samsung Apps TV store. You bring the content and the brand; OTTEngine does the Tizen development.
Videos you have the rights to distribute, your logo and artwork, and an app name and description.
Importing your library, transcoding it to HLS and organizing it into rows and categories.
A Samsung Seller Office account in your name, so the app and its store listing belong to you.
Walking you through the account and the seller details Samsung asks for.
Your layout and branding choices, and how you want to earn: subscriptions, ads or rentals.
Building the Tizen app against Samsung's current TV API, with your branding and monetization wired in.
A review of the app before it goes to Samsung.
Testing playback, remote navigation and Samsung's certification requirements.
Your go-ahead to publish.
Packaging and submitting to Samsung, handling QA feedback, and updating the app when Samsung changes Tizen.
Planning a FAST channel on Samsung TV Plus too? Our EPG and XMLTV guide covers the schedule feed every FAST platform asks for. Covering both big Smart TV platforms? See the LG webOS app builder.
OTTEngine plans start at $79 a month in US dollars. Studio covers one platform, such as Samsung; larger plans add platforms, storage and features.
| Studio plan | Included | If you need more |
|---|---|---|
| Platforms | 1, such as Samsung | $79/month per extra platform |
| 24/7 FAST or linear channels | 1 | $79/month per extra channel |
| Storage | 250 GB | $0.050 per extra GB |
| Watch time | 1,500 hours a month | $0.060 per extra hour |
| Add-ons | Optional | From $99/month, such as caption translation or recommendations |
| Setup fee and contract | None; cancel anytime | - |
Prices in USD. Compare all plans or estimate your cost.
Samsung's Seller Office account is free to create, but building, certifying and running an app is not. OTTEngine covers the build, submission and hosting, and you can try it free for 7 days. A card is required to start the trial, you won't be charged until it ends, and you can cancel anytime during it.
They are the same thing. Tizen is the operating system Samsung Smart TVs run, so a Tizen app is what viewers install from the Samsung Apps TV store on their television.
Building a Samsung Tizen app traditionally means learning Samsung's Tizen Studio toolchain, the Tizen Web API or native C++ runtime, configuring Bixby content discovery, and surviving Samsung's certification queue. OTTEngine compresses all of that into days. Our Tizen App Builder generates a production-ready, fully branded Samsung Smart TV app from your content library and brand assets - no Tizen Studio, no code, no waiting.
Once your app is built, we guide you through every step of Samsung Apps TV submission - Seller Office registration, app packaging, QA round, and Samsung certification. When Samsung releases a new Tizen OS or updates its app guidelines, OTTEngine handles the rebuild and resubmission automatically. Your app stays compatible across every generation of Samsung Smart TV in market.
Full white-label design - your logo, colors, content rows, and category navigation, presented inside Samsung's Smart Hub launcher. Tile artwork, focus animations, and remote navigation are tuned for the Tizen experience.
Every plan includes a 24/7 linear channel that plays inside your own Samsung app, with an XMLTV guide feed. Carriage on Samsung TV Plus, Samsung's pre-installed free streaming service, is a separate agreement with Samsung.
Submit your catalog to Bixby's content discovery so viewers can launch your app and a specific title by voice - 'Hi Bixby, watch [show]'. Voice ranks alongside Smart Hub tiles as a top-three discovery channel on Samsung TVs.
Subscribers pay using their existing Samsung account - no card entry, no external checkout. Samsung Checkout handles recurring SVOD billing, free trials, upgrades, and TVOD purchases inside your app, with one-remote confirmation.
Deliver your content at the resolution and HDR depth Samsung hardware was designed for. HDR10+ is Samsung's open-standard HDR format and is supported across the entire Samsung TV lineup - OTTEngine renders your library to fit every Tizen generation.
Charge recurring subscriptions through Samsung Checkout. One-remote signup, native trials, and family billing. Best for premium libraries.
Free content funded by pre-roll and mid-roll ads from your VAST tags.
Rent or buy individual titles, live events, or pay-per-view through Samsung Checkout. Best for film releases and event-driven content.
Distribute your 24/7 linear channel via Samsung TV Plus - pre-installed, no app required. Fastest path to mass-market reach on Samsung TVs.
Samsung has held the #1 global Smart TV market-share position every single year since 2006. With over 20% of the worldwide Smart TV market and more than 270 million active Tizen sets in homes, Samsung is the single highest-reach Smart TV operating system on the planet - no other vendor comes close.
Samsung TV Plus ships pre-installed on every Samsung Smart TV - no download required. Carriage on it is a separate agreement with Samsung; OTTEngine publishes your app to the Samsung Tizen store, and your channel's XMLTV guide feed is ready if you pursue TV Plus yourself.
Samsung TVs ship with the most advanced display hardware on the market - Neo QLED with Mini-LED, 8K resolution, HDR10+ (Samsung's open HDR standard), and Quantum HDR processing. Your content gets rendered at cinema-grade quality on the screens viewers buy specifically because of their picture.
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