Best Customer Data Platforms (CDP) in Germany - Page 2
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Compare the Top Customer Data Platforms (CDP) in Germany as of October 2026 - Page 2
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1
Oracle Marketing
Oracle
Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter. Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences. Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies. -
2
Manago AI
Manago AI
Manago AI is a customer engagement platform that helps marketers turn customer insights into campaigns from a single prompt. The platform combines a Customer Data Platform, marketing automation, commerce marketing, personalization, product recommendations, and cross-channel communication in one workspace. Manago AI unifies behavior, purchases, engagement, preferences, consent, and predictive signals into customer profiles that can power campaigns and journeys. Its AI capabilities include predictive, generative, conversational, recommendation, and agentic AI for scoring customers, drafting content, building audiences, recommending products, analyzing performance, and preparing campaigns. Manago AI supports email, SMS, WhatsApp, website engagement, integrations, APIs, custom data flows, and MCP access through tools such as ChatGPT, Claude, Cursor, and other MCP-compatible environments.Starting Price: $0 -
3
Dealtale
Dealtale
Dealtale is the first No-Code data exploration platform. At Dealtale, we understand the frustrations and limitations that using multiple, complex digital tools create. So, we built a platform that integrates and prepares data for analysis and provides teams with a super-simple UI to get immediate answers—without worrying about coding, data silos, legacy data structures, data science, or engineering. Dealtale helps marketing, sales, and customer success teams analyze customer journeys at scale. Our proprietary technology collects every customer interaction on social, paid advertising, website, email, meetings, and more into one customer data center and lets you create data-driven, customer-centric revenue processes. Boost ROI and revenue by leveraging cutting-edge predictive modeling to discover the best way to invest your next marketing dollar. Easily connect dozens of business applications like your CRM, marketing automation, website, advertising, and more to Dealtale.Starting Price: $999 per month -
4
Wonderflow
Wonderflow
Wonderflow provides a leading generative-AI-powered consumer intelligence software solution that helps enterprise businesses easily and quickly unlock the full potential of their customer feedback, all in one place. By aggregating and analyzing the Voice of the Customer (VoC) data from diverse sources—including online reviews, surveys, and support interactions—we deliver actionable insights that drive smarter decision-making across consumer insights, product development, marketing, and customer experience teams. We've been showing the way in the Voice of the Customer market since 2015 with the mission that at least one product or service in your life has been improved through Wonderflow insights.Starting Price: $30K per year -
5
RudderStack
RudderStack
RudderStack is the smart customer data pipeline. Easily build pipelines connecting your whole customer data stack, then make them smarter by pulling analysis from your data warehouse to trigger enrichment and activation in customer tools for identity stitching and other advanced use cases. Start building smarter customer data pipelines today.Starting Price: $750/month -
6
Xperience by Kentico
Kentico Software
Kentico is an award-winning provider of digital experience platforms that enable businesses to drive better outcomes with fewer resources by delivering multichannel digital experiences using a hybrid headless approach. Its digital experience platform (DXP), Xperience by Kentico, minimizes overhead by focusing on real customer needs. With a wide set of capabilities, it empowers teams to deliver better customer experiences through multiple channels faster. Thanks to Kentico, marketers can craft consistent personalized customer journeys from awareness to advocacy using built-in low-code, no-code tools. They can experiment with new marketing channels and improve the maturity of their marketing ecosystem, while enhancing business and marketing agility. Kentico offers excellent Time-to-Market and Total Cost of Ownership (TCO), market-leading support, SaaS or on-premises deployment, and is backed by a global network of implementation partners.Starting Price: $11,880 / year -
7
Indicative
Indicative
Marketers, product managers, and business analysts use Indicative to optimize customer conversion, engagement, and retention. Indicative connects to all your customer data sources, synthesizes them into a complete view of behavior, and gives you the actionable insights you need to grow your customer base and build great products. Indicative's free plan offers up to 1 Billion user actions per month and complete access to the robust behavioral analytics platform!Starting Price: $0.00 -
8
Reachpeople
Reachpeople
You need special orchestration to deliver the personalized experience that your customers expect from you and to activate marketing tools during your customers’ decision-making. Proliferate your marketing activities with Reachpeople Marketing Cloud. When you dive into the data pools with hundreds of metrics, your only wish is to obtain a substantial result. Reachpeople Marketing Cloud orchestrates your marketing activities with such efficiency that you may start to think of it as another colleague in your marketing team. See our solutions that require zero workforce and no IT requirements. Send customized reminder emails to your customers who forgot their products in their baskets. Explore your customers' interests and send personalized emails. Remind your customers of yourself who have not visited your website for a long time with a “We Miss You” email. Periodically send customer hospitality emails with cross-selling e-newsletter to your regular customers.Starting Price: $19.00/month -
9
SalesDirector.ai
SalesDirector.ai
SalesDirector.ai is a revenue data platform that helps B2B sales organizations scale by capturing and delivering intelligent sales data and analytics to the entire revenue stack. We capture email and calendar data from sales rep activity and cross-reference it with CRM data to deliver predictive insights about their pipelines, behavior and customer interactions. These insights are delivered directly to their CRM or can be visualized in their favorite BI tool (such as Tableau, Domo, Google Data Studio, Power BI or even Einstein Analytics). Armed with these predictive insights, sales organizations can accelerate and optimize their opportunity pipelines, increase their win-rates and power their entire revenue stack with reliable, intelligent sales data. SalesDirector.ai is used by leading companies like MongoDB, JD Power, Digital Map, Wicresoft and DeltaData.Starting Price: $29.00/month/user -
10
Bloom Intelligence
Bloom Intelligence
WiFi marketing and customer analytics software as a service platform for restaurant and retail locations. With Bloom, automated WiFi marketing becomes easier than ever. Passively collect detailed customer profiles for segmented, personalized marketing, and customer analytics even they don't log into your WiFi. Improve online ratings, identify churning customers, create loyalty programs, and create automated email marketing campaigns. Detailed ROI reports on every campaign. White glove customer support and training for WiFi marketing. Track the performance of your marketing campaigns down to a guest walking back in your door, actual transactions, and even reviews they have posted on Google, Facebook, or through first-party surveys. Use machine learning to win back lost guests, and increase your customer's frequency. Automate the building of online reviews on Facebook & Google.Starting Price: $35 per month -
11
Iteratively
Iteratively
Prevent wasted time, increased costs, and poor decision-making from bad data with Iteratively. Tracking plans get your whole company on the same page about customer data. Quickly instrument analytics with code snippets and automated QA. No more data munging, capture accurate analytics right the first time. Create a consistent taxonomy and single source of truth for event definitions. Stop wasting time cleaning up bad data, ensure analytics are tracked consistently from the start. Goodbye manual QA, catch analytics bugs before they happen with automated reports and alerts. Stop leaking PII to your analytics providers, review tracking changes and configure out of the box rules. We don't store, process, or access your data. Works with 3rd party & custom data pipelines. Always up-to-date tracking plan for your entire company. Standardized naming conventions & a company-wide taxonomy. With Iteratively, finally rest assured that your analytics tracking isn't going to break.Starting Price: $120 per month -
12
LayerFive
LayerFive
LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile. Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product. Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance. Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources. LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss.Starting Price: $499 per month -
13
Skypoint AI Platform
SkyPoint Cloud
The Skypoint AI Platform is a powerful data and AI solution designed for regulated industries like healthcare, finance, and the public sector, enabling seamless data integration and advanced AI-driven automation. Built on an open-architecture data lakehouse, it consolidates structured and unstructured data into a single source of truth while ensuring governance, security, and compliance. The platform provides end-to-end AI capabilities, including business intelligence, AI agents, and copilots, helping organizations streamline operations and improve decision-making. By leveraging compound AI systems with specialized language models, retrievers, and external tools, Skypoint delivers tailored, intelligent solutions to meet industry-specific challenges.Starting Price: $24,995/month -
14
Myopolis
Myopolis
A texting platform that makes communicating easier for you and for your customers. Group communication made easier directly from the palm of your hand. With one number you have one text inbox. Your entire team can see if a customer was responded to, reached out to and what was said. SMS texting, Facebook Messenger, and phone calls all in one place. No more using personal phone numbers, support multiple employees with our mobile app. Track your team’s response times & more with our reporting. Sync your data from other applications and keep track of customer information. Add your team and communicate directly or in channels, share notes about customers. Create custom groups and send personalized group messages. Take your productivity to the next level by connecting Myopolis with 3,000+ apps, allowing you to automate your workflows. Sync your contacts to get a clear overview of your customer interactions by connecting Hubspot.Starting Price: $28 per month -
15
Senzing
Senzing
Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records into common entities in real time as new data is received. The complete view of all records related to every person or organization, across all of your internal and external data sources, can help you reduce costs and enable new revenue opportunities. Companies use Senzing entity resolution API to provide highly accurate views of people, organizations, and their relationships. You can deploy the Senzing entity resolution API on premises or in cloud-native deployments. Data remains in your ecosystem and never flows to Senzing. A free proof of concept can be completed in one day on AWS or on BareMetal. Senzing makes human-intelligent decisions without any pre-training or pre-tuning. -
16
Anatics
Anatics
Data transformation and marketing analysis for enterprise. Driving confidence in your marketing investment and returns on advertising spend. Unstructured data is bad data and puts marketing decisions at risk. Extract, transform and load your data; run marketing programs with confidence. Connect and centralize your marketing data in anaticsTM. Load, normalize and transform your data in meaningful ways. Analyze and track your data; drive marketing performance. Collect, prepare and analyze all your marketing data. Say bye-bye to manually extracting data from different platforms. Fully automated data integration from more +400 data sources. Export the data to your chosen destinations. Store your raw data safely in the cloud so you can access them anytime you want. Back up your marketing plans with data. Focus your resources on action and growth, not downloading endless spreadsheets and CSV files.Starting Price: $500 per month -
17
Fulcrum
Fulcrum
Make better decisions on how to interact with your customers by collecting user behavior data in real-time to provide your customers with relevant messaging and recommendations. With Fulcrum, you can create in-the-moment experiences that accelerate customer engagement, improve brand loyalty and increase conversion rates. Fulcrum provides solutions for digital agencies, marketing teams, sales departments, and more. Using Fulcrum makes it easy to segment customers and deliver personalized experiences across all your marketing channels, like providing content recommendations for your customers that connect them to your brand and retain their loyalty. Fulcrum can personalize a campaign experience in real-time to create a more relevant experience and increase conversions via an automated workflow. Fulcrum uses AI to identify and respond in real-time to known and anonymous customers to advance engagement and increase conversion.Starting Price: $5,000 per month -
18
Pretectum
Pretectum
Whether your business uses a CRM, ERP, CDP, or simply a marketing platform or custom database and applications, there is a benefit in focusing on the all-important customer master with the modern Pretectum CMDM, a SaaS customer master data management platform. At Pretectum, we feel we’ve mastered the journey of customer master data curation, from the moment you define what a customer is to transacting and nurturing your relationship with them. More importantly, Pretectum facilitates your customer by providing you with even more information if they choose to, elevating your knowledge of them, growing customer familiarity, augmenting customer insight, and identifying your customers' preferences.Starting Price: $150 per month -
19
Electrik.Ai
Electrik.Ai
Automatically ingest marketing data into any data warehouse or cloud file storage of your choice such as BigQuery, Snowflake, Redshift, Azure SQL, AWS S3, Azure Data Lake, Google Cloud Storage with our fully managed ETL pipelines in the cloud. Our hosted marketing data warehouse integrates all your marketing data and provides ad insights, cross-channel attribution, content insights, competitor Insights, and more. Our customer data platform performs identity resolution in real-time across data sources thus enabling a unified view of the customer and their journey. Electrik.AI is a cloud-based marketing analytics software and full-service platform. Electrik.AI’s Google Analytics Hit Data Extractor enriches and extracts the un-sampled hit level data sent to Google Analytics from the website or application and periodically ships it to your desired destination database/data warehouse or file/data lake.Starting Price: $49 per month -
20
Mortar
MortarAI
Mortar is the new way for your business to manage all your customer and business data. The platform takes you from data mess to data miracle, by giving you a single view of everything happening in your business, empowering you to make fast informed business decisions. Mortar saves you time, increases customer acquisition and engagement, and drives your revenue by cleansing, enhancing, and segmenting your data to give you a single unified view of your business, so while we master your data, you build your market Mortar unites all your fragmented data to give you one view of your business, so you can make better marketing and business decisions. 1. To increase engagement and conversions, monitor and access a single view of all your customers 2. Customer segmentation and data governance can increase brand trust 3. Unify your data to create a single, accurate view for all your customers 4. Multi-team empowerment through unified dataStarting Price: $119 per month -
21
DrivenIQ
DrivenIQ
DrivenIQ specializes in first party, privacy compliant consumer data and audience technologies, including Identity Resolution, Audience Curation, Data Enrichment, Data Modeling, and Consumer Data Analytics to empower marketers to collect, enrich, activate, and monetize first party data assets. DrivenIQ supplies data to some of the world's largest Brands, Agencies, and DSPs, while helping Fortune 500 companies and large enterprises forge 1:1 relationships with their ideal customers through meaningful marketing.Starting Price: Varies by product. -
22
Seekwell
SeekWell
Unlock your data warehouse. Write SQL and sync the results to the apps your team operates in. Connect to Postgres, MySQL, Snowflake, Redshift, and SQL Server. Send data where your team needs it like Google Sheets, Excel, Slack and email. Schedule your queries to run hourly, daily, weekly or every 5 minutes. Your data will always be fresh and up to date. Share, tag, and discover code written by anyone on your team. Never re-write code someone else has already perfected. Share small, reusable bits of SQL with your team using Snippets. They're great for automating date formatting or metric defintions. An always up-to-date Wall Street Journal article about your company automatically refreshed and delivered to your inbox daily.Starting Price: $50 per month -
23
Segments
Tresl
Automatic behavioral segmentation, customer journey mapping, robust reporting. Sync lists anywhere. The power of a data team in an app. Answer your most complicated marketing questions. Pivot segments across different dates and customer groups to find new opportunities for a winning campaign. Easily plug and play our customer segments into channels like Klaviyo, Google, and Facebook. A single source of truth without writing a single line of code. Segments make data analytics accessible to every business owner, data-savvy or starter. Every company, large or small, should have the power to leverage data in the pursuit of possibilities. As a part of the LinkedIn data team, our job was targeting the right users for different campaigns in an activity we endearingly called “list pulls”. Essentially, we stack-ranked users based on specific criteria and a likelihood to buy target solutions. Our teams developed massive tables covering hundreds of millions of rows of data.Starting Price: $79 per month -
24
Lifesight
Lifesight
Lifesight is a unified marketing measurement platform that helps marketers move away from inaccurate measurement techniques and enables them to measure their full-funnel marketing using modern measurement methods like marketing mix modeling, incrementality testing & causal attribution - Helping them make better decisions that result in sustainable & profitable growth. -
25
Poltio
Poltio
We help the world's top brands access, engage with and learn from their users with interactive content and declared data. Build a mutually beneficial relationship with your users, engaging them with interesting and useful interactive content. Generate leads delivering customized offers and incentives based on user personas created on the fly. Direct user engagement, develop real-time insights, and analyze results with our dashboard and reports or the help of our experts! Easily create and share fun, engaging, non-intrusive interactive content embedded in and across your own digital channels. Create a highly engaged user base. Understand your users on a deeper level with every interaction with declared, first-party data collected with transparency and in compliance with GDPR and CCPA. Launch a powerful ongoing engagement and declared data strategy with our turnkey SaaS solution. Our SaaS platform was developed based on five years of experience processing over 10 million engagements.Starting Price: $40 per month -
26
WebMaxy eGrowth
WebMaxy
WebMaxy eGrowth is an all-in-one eCommerce management platform that gives you direct access to customer data & interactions in one place. It integrates your data and tech stack seamlessly and begins to produce marketing reports. Analyze your different marketing channels to learn about their conversions and revenue contribution. Use different attribution models to analyze the performance of distinct marketing channels and make smart investments. Execute customer segmentation to target customers precisely with personalized messages. Automate your SMS, WhatsApp, & Email campaigns to drive customers to the end of the funnel.Starting Price: $99 -
27
journy.io
journy.io
Stop crunching data scattered across various sources, searching for revenue potential and churn risks. Collect product, customer, and subscription data into journy.io, discover ideal customer profiles and their preferred product features, and engage with the most promising accounts and users. Get a deep understanding of common data points and key usage patterns that most impact acquisition, conversion, expansion, and churn. Trigger playbook automation on specific users from the most/least promising accounts to reach aspired conversion, expansion, and retention goals. Optimize these plays over time. Orchestrate engagement processes with 3rd party apps, using live-synced real-time product data. journy.io starts email drip campaigns, creates sales tasks in your CRM, triggers in-app onboarding sequences, or sends team notifications on Slack.Starting Price: €200 per month -
28
ZEPIC
ZEPIC
ZEPIC is an AI-infused Customer Engagement Platform that delivers hyper-personalized experiences throughout the customer lifecycle. With Zenie AI at its core, it unifies data, automates cross-channel campaigns, and provides actionable insights, empowering marketers to excel. The platform's built-in CDP offers a 360-degree customer view, driving intelligent audience segmentation and omnichannel activation. ZEPIC's award-winning, intuitive interface enables businesses of all sizes to create impactful marketing campaigns without the need for technical expertise— accelerating business growth.Starting Price: $30/month -
29
Thrivify
Thrivify
Thrivify is a digital customer verification and audience activation platform that helps online businesses and ecommerce stores turn verified visitors into revenue in real time by combining verified audiences, zero-party data capture, and on-site activation tools into a single system. It enables companies to create customizable verification portals that collect authenticated customer identities and preferences before users access exclusive offers, gated content, or promotions, giving brands accurate first-party and zero-party data instead of anonymous or cookie-based tracking. Thrivify’s process lets visitors verify their details instantly on site and immediately receive personalized offers or incentives, boosting engagement and conversions while improving data quality for segmentation and targeting.Starting Price: €220 per month -
30
Adverity
Adverity GmbH
Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it. Adverity was founded in 2015 and is headquartered in Vienna with offices in London and New York, and currently works with leading brands and agencies including Unilever, Bosch, IKEA, Forbes, GroupM, Publicis, and Dentsu.
