Best Customer Data Platforms (CDP) in Germany
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Compare the Top Customer Data Platforms (CDP) in Germany as of October 2026
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What are Customer Data Platforms (CDP) in Germany?
Customer Data Platforms (CDPs) are software solutions designed to collect, unify, and manage customer data from various sources across an organization. These platforms aggregate data from different channels such as websites, social media, CRM systems, and purchase history, creating a centralized and comprehensive customer profile. CDPs allow businesses to segment and analyze customer data, enabling more personalized marketing and communication strategies. They also provide real-time data integration, ensuring that customer information is always up-to-date and accessible for decision-making. By leveraging CDPs, companies can enhance customer experiences, improve targeting, and drive better business outcomes. Compare and read user reviews of the best Customer Data Platforms (CDP) in Germany currently available using the table below. This list is updated regularly.
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1
Plauti
Plauti
For Salesforce and Microsoft Dynamics 365 CE teams who want to run reports, automation and AI only on data they can trust, Plauti is the native data-quality platform that diagnoses, cleans and makes data actionable without it ever leaving the CRM. Unlike bolt-on tools that export your data or native features that stop at detection, Plauti gives configurable, governed control across Salesforce and Dynamics — so the AI, analytics, and revenue engine on top can finally trust the data underneath. -
2
Mapp Marketing Cloud
Mapp
Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website.Starting Price: $3050/month -
3
Twilio
Twilio
Design and deploy your ideal customer engagement experience. Twilio is a single fully-programmable platform with flexible APIs for any channel and over 400+ integrations, backed by a community of over 9 million developers. Build accurate and personalized experiences for your customers, easily and at scale, using SMS and WhatsApp messaging, voice, video, email, and more. Browse documentation and SDKs in multiple coding languages, including Ruby, Python, PHP, Node.js, java, and C#, or jumpstart your first project with our open source code templates to quickly build production-ready communications apps. Sign up and start building today.Starting Price: $0.0085 per min -
4
Outreach
Outreach
The Outreach Sales Execution Platform helps sales teams efficiently create pipeline and predictably close more deals. Outreach is the only complete platform that empowers the entire sales organization — from sellers to front-line managers, sales leadership, and ops — to create and close more pipeline. If you're looking to win more deals by personalizing, prioritizing, and analyzing sales activities, turn to Outreach. Outreach is the #1 sales engagement platform dedicated to make every sales team more effective at selling. From creating pipeline to optimizing sales workflows, Outreach helps to ensure that you achieve your sales goals. Top tools include sales sequences and dialer, sales email and tracking, outreach everywhere, sales intelligence, email and content templates, analytics and reporting, and coaching analytics. -
5
Smaply
Smaply
Smaply is the leading platform for journey management, empowering teams to design, manage, and scale customer journeys across organizations. Built for those who put customers at the heart of their operations, Smaply offers robust tools to visualize journey maps and personas, enabling clear alignment and shared understanding across departments. Getting started has never been easier – no more fear of the blank page! With Smaply AI you can create a journey map in minutes, while still being 100% in control every step of the way. With Smaply’s journey management functionality, you can create structured journey hierarchies, maintain consistency across touchpoints, and manage journeys as dynamic, living assets. The platform supports centralized governance while offering flexibility, making it ideal for scaling CX initiatives in complex organizations. One of Smaply’s key strengths is its rich ecosystem of integrations, such as Google Analytics, Microsoft 365, Jira any many more.Starting Price: €390.00/year -
6
ZoomInfo
ZoomInfo
ZoomInfo helps companies achieve their most important objective: profitable growth. Our platform puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects by giving you: - Verified Emails & Direct Dials - Intent Data & Business Scoops - Technographic Information - Company Organization Charts Integrate with the apps that matters to you. Start your free trial today. -
7
WebEngage
WebEngage
WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns. -
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Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.
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9
ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
10
Jobin.cloud
Jobin.cloud
Simplify prospecting efforts by automating LinkedIn profile-searches and imports. Finding and actively engaging with the right people is the first essential step of any business. However, browsing on social networks tends to be long and frustrating without the support of proper automation. Import in FULL (not just Name and Role) hundreds if not thousands of potential leads, in just one click, be it people, or companies. Remain untracked by LinkedIn, and surpass the limits of what regular users can do. After enabling Auto Import, just viewing a profile is enough to fully import them into your Jobin repository. Everything gets seamlessly merged, so instead of ending up with duplicates, you've fully updated them instead. LinkedIn profiles are definitely rich with useful information, but not always do they have everything; more often than not, emails, phone numbers, and other social media profiles are kept private or not mentioned.Starting Price: €7.99 per month -
11
Wonderflow
Wonderflow
Wonderflow provides a leading generative-AI-powered consumer intelligence software solution that helps enterprise businesses easily and quickly unlock the full potential of their customer feedback, all in one place. By aggregating and analyzing the Voice of the Customer (VoC) data from diverse sources—including online reviews, surveys, and support interactions—we deliver actionable insights that drive smarter decision-making across consumer insights, product development, marketing, and customer experience teams. We've been showing the way in the Voice of the Customer market since 2015 with the mission that at least one product or service in your life has been improved through Wonderflow insights.Starting Price: $30K per year -
12
Bloom Intelligence
Bloom Intelligence
WiFi marketing and customer analytics software as a service platform for restaurant and retail locations. With Bloom, automated WiFi marketing becomes easier than ever. Passively collect detailed customer profiles for segmented, personalized marketing, and customer analytics even they don't log into your WiFi. Improve online ratings, identify churning customers, create loyalty programs, and create automated email marketing campaigns. Detailed ROI reports on every campaign. White glove customer support and training for WiFi marketing. Track the performance of your marketing campaigns down to a guest walking back in your door, actual transactions, and even reviews they have posted on Google, Facebook, or through first-party surveys. Use machine learning to win back lost guests, and increase your customer's frequency. Automate the building of online reviews on Facebook & Google.Starting Price: $35 per month -
13
Myopolis
Myopolis
A texting platform that makes communicating easier for you and for your customers. Group communication made easier directly from the palm of your hand. With one number you have one text inbox. Your entire team can see if a customer was responded to, reached out to and what was said. SMS texting, Facebook Messenger, and phone calls all in one place. No more using personal phone numbers, support multiple employees with our mobile app. Track your team’s response times & more with our reporting. Sync your data from other applications and keep track of customer information. Add your team and communicate directly or in channels, share notes about customers. Create custom groups and send personalized group messages. Take your productivity to the next level by connecting Myopolis with 3,000+ apps, allowing you to automate your workflows. Sync your contacts to get a clear overview of your customer interactions by connecting Hubspot.Starting Price: $28 per month -
14
ZEPIC
ZEPIC
ZEPIC is an AI-infused Customer Engagement Platform that delivers hyper-personalized experiences throughout the customer lifecycle. With Zenie AI at its core, it unifies data, automates cross-channel campaigns, and provides actionable insights, empowering marketers to excel. The platform's built-in CDP offers a 360-degree customer view, driving intelligent audience segmentation and omnichannel activation. ZEPIC's award-winning, intuitive interface enables businesses of all sizes to create impactful marketing campaigns without the need for technical expertise— accelerating business growth.Starting Price: $30/month -
15
Synerise
Synerise
Synerise is an AI-driven Customer Data & Experience Platform (CDXP). Comprehensive, data-driven solution that centralizes and utilizes customer data to enhance marketing and engagement. Leveraging advanced artificial intelligence, Synerise aggregates data from various sources, creating detailed, real-time customer profiles. Key Strengths of Synerise Synerise excels in several key areas that set it apart from other platforms: - Real-time capabilities. Powered by TerrariumDB, our proprietary database engine designed specifically for behavioural intelligence, real-time computing - AI Engine. The quality of AI algorithms confirmed by successful participation in: Rakuten Data Challenge 2020; Twitter RecSys AI Challenge 2021; KDD Cup 2021; Booking.com AI Challenge 2021 - Time-To-Market. Confirmed by numerous successful implementations across various clients from various industries. -
16
Semeon Analytics
Semeon Analytics
Semeon can help you understand and prioritize large-scale employee, customer and marketplace feedback data from anywhere like social, surveys, reviews and CRM data. Our platform automatically extracts the most relevant multi-word concepts from your data, measures sentiment and generates insightful dashboards. Available in 10+ native languages, government entities, security and defense agencies, brands and organizations around the world rely on Semeon’s technology to improve customer experience and citizens’ life, reduce operational costs and drive growth.Starting Price: $1200/month -
17
FreeAgent CRM
FreeAgent Network
FreeAgent CRM delivers a next-gen work experience. Our cloud-based platform help teams unlock productivity and grow sales effortlessly. Stay in the zone, with AI-guided selling. See only what you need when you need it, with a flow-based feed of personalized and prioritized tasks and key insights. Zoom in and out between high-level overviews and deep-dive activity tracking that all happens automagically. Track and celebrate activities that lead to sales and happy customers.Starting Price: $33 per user per month -
18
CrossEngage
CrossEngage
CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys. -
19
Blueshift
Blueshift
Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth. -
20
Brainbase
Brainbase
Brainbase Assist helps companies manage any licensing, partnership or sponsorship agreement from end-to-end in a single platform. - Get insights by tracking important metrics like total sales, royalties, rights availability, upcoming events, notifications and more. - Compare progress across partners, products, categories, territories, distribution channels and detect issues before they become critical. - Create personalized, custom dashboards and generate reports with the metrics that are most important to you - Upload, view and track sales reports and royalty performance all in one place. - Eliminate human error with fully-automated sales and royalty calculations based on the contract terms. -
21
CrowdPower
CrowdPower
Grow your business with targeted customer engagement. Track key customer actions and deliver tailored communications to drive sales and increase engagement. Grow your business with targeted customer engagement. Track key customer actions and deliver tailored communications to drive sales and increase engagement. Advanced Segmentation. Create customer lists based on who they are, where they are, and what they do (or didn’t do) to send targeted messages at the right time. Simple Execution. Powerful Results. Add CrowdPower to your website with just a few lines of code and start delivering tailored communications to drive sales. If your organization is using Segment to install third party integrations, you can start using CrowdPower instantly by turning on the integration in Segment’s console.Starting Price: $48 per month -
22
Evinent Analytics
Evinent
Evinent Offers Professional Software Development for Your Business. We are an ever-growing team of highly qualified software engineers with a focus on delivering customized software development and ongoing technical support to our clients. By utilizing our balanced blend of new methodologies and technologies, you will be able to streamline your software or modernize your company's web applications. Evinent Analytics provides a superb predictive analysis to suggest your customers the most interesting products. Hence, increase sales conversion. What You Get. With the Evinent Analytics Marketing Automation Platform, you can: Build profiles of customers — including their purchase history, total expenditures, and rewards history. Fraud and Risk Analytics, Analyze purchasing patterns, Determine correlations between data sets and generate statistical reports, Segment data, Predict future sales trends for products and services Receive suggestions on how to build product packages.Starting Price: $3500 per month -
23
InsightSUITE
First Insight
First Insight offers a next-gen decision platform that enables designers, merchants, brand managers, buyers, and marketing teams to answer the key questions they face every day by engaging consumers with digital surveys specifically designed for the retail industry. Retail leaders use First Insight’s digital testing platform (InsightSUITE) to enable growth by unlocking value from their target customers. Our solution collects zero-party, voice of customer data and combines it with AI to make financial goals a reality. Why First Insight? First Insight's digital engagement module lets you engage prospects, consumers, customers, and employees via a simple and immersive, browser-based user experience. This Voice of the Customer software gathers feedback via survey questions, sentiment ratings, valuations, and open comments. Enterprises can customize the engagement with their own branding, incentives, and links all within one integrated platform. -
24
Sphinx iQ3
Le Sphinx
Sphinx iQ 3 is the intuitive and efficient multi-channel survey solution to support you at every stage of your projects: from the design of your questionnaires to the analysis of results and their communication. Combining quantitative and qualitative approaches to data visualization, Sphinx iQ 3 makes your data speak to obtain a vision of results that is as synthetic as it is rich and precise. Sphinx iQ 3, is the innovative solution to get the most out of your studies and guide your decisions. Individualize your invitation messages. Develop your tailor-made forms (design, number of questions per page, types of questions, thank you message, etc.). Ask the right question to the right contact by scripting your form with conditional questions and referrals. Distribute dynamic and interactive questionnaires with a display adapted to different media, computers, tablets, smartphones, etc. for a better user experience (responsive design). -
25
DGTLsuite
DGTLsuite
The platform where marketing, customer service and digital come together to create happy customers. Consolidate conversations from across your business’ social media profiles and other digital channels, such as e-mail, SMS, website forms, and others. Empower your team to connect with customers, solve service issues, and deliver high-quality customer experiences. Bring your creative teams, agencies, and freelancers together to plan, collaborate, and schedule content for all your social channels. No more e-mails or endless file shares, DGTL Create provides everything you need in one platform. Analyze harvests, enriches, and stores data from your connected accounts, conversations, and creative workflows to deliver powerful insights that help you better understand your customers and the experiences they are having with your business. Experience world-class support and speak directly to our product engineering team.Starting Price: $179 per month -
26
Gleantap
Gleantap
Engage customers and boost loyalty with Gleantap, a powerful multi-channel customer engagement platform. With Gleantap, businesses can harness the power of SMS marketing and mobile push notifications to retain customers, automate marketing, and increase revenue, referrals, and reviews. It features mobile push notifications, text messaging marketing, smart analytics, and segmentation tools. -
27
Leadspace
Leadspace
Connect the dots between companies and people with the leading B2B Customer Data Platform. Drive true Customer Obsession with Leadspace CDP. All the data you need to understand your customers - accurate & in real-time, in a single place. Artificial Intelligence (AI) that transforms data into clear next-step recommendations, including who to target, how & when. Turnkey integrations into Sales, Marketing & Digital Ad platforms to ensure omni-channel execution & alignment. Leadspace CDP lets you focus on driving effective Marketing & Sales, instead of spending your time managing data. -
28
Fullstory
Fullstory
Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data. -
29
CaliberMind
CaliberMind
CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform for enterprise marketers seeking to make data-driven decisions. The platform solves the critical challenge of fragmented and siloed data by unifying disconnected marketing and sales engagement signals into a single, reliable view of the buyer journey. By connecting prospect activities directly to outcomes, CaliberMind delivers a complete picture of go-to-market performance attributing it to the hard unit of measure that business cares about - the revenue dollars. Our AI-assisted reporting features leverage this unified data foundation to streamline creation of role-based dashboards and aggregation of buyer journey summaries, turning data chaos into clear, actionable insights. This empowers marketing teams to confidently prove their impact, optimize campaign performance, and shift their focus from manual reporting to making the strategic decisions that drive predictable revenue. -
30
MessageGears
MessageGears
Use your modern data warehouse to power customer engagement and cross-channel marketing, opening a world of new possibilities for relevant, timely, personalized messaging that yields real results. Use all the data you have, not just what you’ve copied to your marketing cloud. Eliminate wasteful spending and send better messages across channels. MessageGears uses your data where it lives in the format it’s already in, giving you a full suite of enterprise marketing tools at a significantly lower cost of a typical marketing cloud. MessageGears Segment combines the power of an intuitive drag-and-drop segment builder with a segmentation engine that runs as fast as your data warehouse. MessageGears Message allows you to use any available data in any format to personalize messages to each of your customers at a scale that other email marketing providers can’t achieve.
