Technology leader building AI products and the platforms beneath them.
I lead engineers at AWS in Seattle. Outside work I build two AI products, Clarity Today and RetailIntel.
“Is this team set up to make the next five years of calls correctly?”
I lead by writing, reviewing carefully, and defending the team’s ability to say ‘not yet.’
Eleven years at Amazon, from engineer to manager. I joined Amazon.in in 2015 as one of the first engineers on Fashion, built search and offer platforms behind its product pages, led the launch of language understanding for Amazon Music on Alexa, and led the Music team that detects fraud and policy violations in the catalog. Since July 2022 I’ve managed engineers at AWS.
News written by software, with the receipts attached.
Language models write every story. A story that can’t back its own citations doesn’t publish.
Clarity’s public Evidence Index, 90 days to October 10, 2026. Counts, not an accuracy score.
Clarity Today case study: 25,837 published articles510,097 claims640,946 evidence linksWhat moved in Indian retail today, and what it means.
For people who run, fund, supply or lease to Indian retail.
Software writes every signal, says so in the byline, and links every number to its source.
Email is the best way to reach me. I read every message.
hi@promitb.dev