Make your media budget work harder
WARC Media grants you access to the industry's most reliable data. Our 40-year track record helps you harmonise, aggregate, verify and evaluate data which is backed by over 100 trusted partners – giving you confidence in your competitive edge.
Solutions
Retail media spend
Get quarterly, category-level retail media spend on even the toughest-to-track companies like Amazon and Walmart. Create forecasts to help you benchmark, set smarter budgets and optimise allocation with more confidence than ever before.
Social media data
With trusted partners like Omdia, we provide reliable quarterly ad spend data by product category across social platforms. Break through social media’s walled gardens effortlessly and access two-year projections to confidently allocate budgets and benchmark performance with precision.
AI-powered dashboards
We've made it easier than ever to get the bigger picture behind the numbers. Export mass data in seconds and cut the time to insight with our interactive tools – keeping you ahead of the trend curve.
Dynamic data points
Add a living, visual layer to your workflow with our daily-updated dynamic charts. Explore dedicated chart articles by country, medium, product sector and platform – so you can monitor changes in real time and spot opportunities sooner.
ROI data
Avoid costly misallocations – using peer-reviewed ROI benchmarks and ad-to-sales ratios cut by sector, medium and market. Set credible targets, prioritise high-performing channels, and defend your media decisions with ease.
Reports and surveys
Get in-depth insights from WARC Media’s exclusive reports. Our expert-led content gives you the power to create media strategies with confidence.
“WARC has become an increasingly indispensable part of our research toolbox. WARC Media data points have become truly vital as they allow us to perform cross-country ‘health checks’ where we can assess the evolution of ad spend, media consumption and media costs. ”
Anders Rune, Head of TV Research , EGTA
“WARC Media is an invaluable tool in our armoury. The data dashboards are a great go-to resource for internal media requests, especially the advertising spend and media cost sections. The media report series such as Global Ad Trends and Platform Insight reports are all great resources too. When I have needed a helping hand, our account team have always responded promptly, happy to go above-and-beyond for us. ”
Damian Lord, Head of Insight, The Institute of Practitioners in Advertising
Our partners
We work with over 50 leading organisations around the world to provide us with the latest industry thinking, award-winning effectiveness case studies and rigorous research.