What your AI Overview Checker results will show you
AI Overviews have undoubtedly impacted businesses, but to what degree is it impacting yours? The AI Overview Checker will show you two key metrics:
- Percentage of keywords that have one: You’ll see how many keywords, out of 100, have this feature showing up at the top of search results.
- Traffic lost to overviews: This metric range will show you how much traffic you’re losing because of AI Overviews being present and driving clickless behavior.
Our AI Overview visibility tracker analyzes the top 100 keywords for your website and identifies which keywords have one present. You can see what types of keywords are populating an AI Overview vs. ones that aren’t.
If one of your keywords indicates there’s an overview present, you can click the “View AI Overview” button (you get 5 checks a day!) to get a complete rankings coverage analysis. It will include things like:
- How many of the top 20 organic ranking pages are cited in it
- What the AI Overview looks like and the sources cited in it
- Corresponding organic results for the query
Frequently Asked Questions about AI Overviews
What is an AI Overview Checker?
An AIO checker allows you to see where AI Overviews are showing up for you. You analyze your business’s top keywords and see if one is appearing or not. You can then dive deeper and see who’s being cited in the overview, how they rank organically, and more.
Is the AI Overview Checker really free?
Yes, our AI visibility checker is completely free to use. You get 3 free checks every day to analyze your domains and see the impact of AI Overviews. There is no credit card required and no login or sign-up necessary to use our tool!
How do I get my website to appear in an AI Overview?
Here’s what you can do to help your business have a better shot at appearing in AI Overviews:
- Build your authority and expertise to show you’re an expert in your field
- Create content that provides clear, concise information
- Answer questions promptly so AI can easily extract information
- Provide unique perspectives or data that are worth citing
- Keeping content fresh and updated
Why isn’t my site in the AI Overviews even if I rank #1 organically?
AI Overviews don’t automatically feature the #1 ranked page. Instead, the AI searches for the clearest and most direct answer it can find. This means it might choose a competitor’s page if it has a simple paragraph or bulleted list that’s easier to quote. Our AI visibility tool shows you exactly who was featured and what format they used.
For a deeper dive into the technical and quality factors at play, read our full guide on why you might be missing from AI Overviews.
Are all keywords impacted by AI Overviews?
No. Not every keyword is impacted by this feature. While AI Overviews are starting to appear in more query types — commercial queries have seen a 71% increase in AI Overviews appearance — they’re not showing up for all questions. This might change in the future, but for now, there are plenty of queries that don’t have an AI Overview, especially bottom of the funnel queries.
What AI Overviews should I be targeting?
With AI visibility being so new, there’s a lot of desire to chase the “shiny new object.” It can lead to you chasing every AI Overview possible.
But realistically, you shouldn’t chase every AI Overview. Not every AI Overview is going to give you visibility where you want to be visible.
We encourage our clients to target AI Overviews that align with keywords they’re already targeting, since those are terms you already want to show up for. You can expand upon those keywords to make them more like prompts and expand your coverage/reach.
So, for example, showing up for a term like “native plants” is a challenge, and showing up in the AI Overview is just as much of a challenge. On the other hand, targeting a term like “native plants that repel deer” or “what native plants repel deer?” is much better and more specific.
The goal is, if there’s an AI Overview showing up for key terms important to your business, you want to aim to be in it to ensure you’re seen first.
"Tracking your presence in AI Overviews is critical and no longer optional. AI Overviews are here to stay, and they're taking up valuable search real estate. If you aren't keeping tabs on your mentions and citations within this feature, you're missing opportunities to appear in more of them and capitalize on that brand visibility."
Macy Storm
AI SEO Expert
Improve your visibility in AI Overviews and beyond
AI Overviews aren’t the only thing impacting organic search — other AI engines are growing in popularity. OmniSEO® can help you stay on top of your visibility across all AI engines, from AI Overviews to ChatGPT to Claude.