I decided to look for a chemical free brand following treatment for breast cancer . So glad I came across Wild ❤️ being on hormone blockers I suffer from hot sweats which can be embarrassing-since u... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I was encouraged to check out Wild products after watching Clean with Bea who is so down to earth, and who I trust to steer me to good products. I always want to make choices which support the planet... See more
Company replied
Have been using Wild refillable stick deodorant for a few months. Love a product that works for me AND the earth! Reusable case/less waste and delightful, long lasting scents! Recently received the... See more
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I’ve come back to wild after trying pretty much everything else on the market, I react so some deodorants (even sensitive versions) and won’t go back to anti perspirants. Since I last tried wild tge... See more
Company replied
Company details
- #42 of 68 best companies in Cosmetics Industry
- #141 of 250 best companies in Health and beauty shop
Information provided by various external sources
Wild creates awesome personal care products that are kind to your body and kind to our planet. We push the boundaries of sustainability and natural products without ever compromising on efficacy and customer experience. Our goal is to educate and inspire people to change their buying habits to equally effective but more sustainable products that showcase the power of nature whilst allowing them to feel good about their choices. Less than 50% of products used in the bathroom are recycled compared to 90% in the kitchen. This is combined with growing mistrust of the impact traditional products and their chemical makeup have on our body and the environment. Currently, to change your daily habits you have to sacrifice either the efficacy, convenience or experience of your products. At Wild we want to create a range of high performing natural products that are 100% sustainable but also provide a frictionless experience so customers can switch without compromise. No refill stations, no rubbing creams under your armpits, no complicated recycling instructions. Just simple high quality natural products you can trust.
Contact info
Unit 114, Wild Cosmetics, China Works, Black Prince Road,, SE17SJ, London, United Kingdom
- hello@wearewild.com
- wearewild.com
4.5
Excellent
99k reviews
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I really enjoy how quick my delivery…
I really enjoy how quick my delivery arrived but mainly the tinted lip balm is just amazing! I'm in love by the colour and the way my lips feel/look soft.
8 July 2026
Reply from Wild
Hello Rita,
Thanks so much for sharing your experience! 🌸 We're delighted to hear your delivery was speedy and that you're loving the tinted lip balm. The colour and softness it brings to your lips sound wonderful – that's exactly what we aim for with Wild products.
We truly appreciate your feedback and hope you continue to enjoy your lip balm!
Wild Regards,
The Wild Team
Top Notch Customer Service
First, I love their products. Second, their customer service is top notch. My order arrived melted and unusable and they immediately reshipped my order. I highly recommend Wild!
12 July 2026
Unprompted review
Reply from Wild
Hello Terrie,
Thank you so much for sharing your experience!
We're delighted to hear that you love our products and that our customer service could help when your order arrived melted.
It's wonderful to know that the issue was resolved quickly for you.
We really appreciate your recommendation and your kind words about Wild!
Wild Regards,
The Wild Team
Love this deodorant
It smells great, it works better than most grocery store brands but without all the itchiness and irritation the grocery store brands cause, and the case I got to put the refills in is super cute. What's not to love?
17 July 2026
Unprompted review
Reply from Wild
Hello Emily,
Thanks so much for sharing your experience!
We're delighted to hear that you love the scent and that Wild is working well for you without any irritation.
It's wonderful to know the cute case is a hit too.
We really appreciate your feedback and are glad you're enjoying your deodorant!
Wild Regards,
The Wild Team
I love this company I've been using…
I love this company I've been using their products for a while now and usually purchase from boots plus most of my adult daughters use their products. I decided last week to look at their website and came across some really cute lip balmsand I decided to substitute and ordered some and they are lovely I even got my name engraved on the case, its not expensive and is really easy to order and subscribe your also not tide in and can.cancel anytime you want 😊
12 July 2026
Reply from Wild
Hello Lorraine,
Thanks for your wonderful feedback! 🌸
We're delighted to hear that you and your daughters are enjoying Wild products and that you found our website easy to use.
It's great to know you loved the cute lip balms and the personalised engraving on your case – we love adding those special touches!
We're glad you found the ordering and subscription process straightforward and flexible.
Thank you for choosing Wild and sharing your experience with us.
Wild Regards,
The Wild Team
THE BEST!
I cannot express how happy I am with the Wild deodorant stick and lip balm! The products are so great, both for the body and the environment, and no animal testing! The fragrances are a delight, although I wish you wouldn’t replace so many fragrances so fast🤪 But, truly, the feeling of not putting aluminum on my body is just the best, and the lip balms don’t leave a chemical barrier that too many other brands do. I HIGHLY RECOMMEND WILD!!! ❤️
14 May 2026
Unprompted review
Reply from Wild
Hello Linn,
Thanks so much for your amazing feedback!
We're thrilled to hear how much you love the Wild deodorant stick and lip balm, and that our commitment to the environment and cruelty-free products means so much to you.
It's wonderful to know the fragrances are a delight for you – and we appreciate your thoughts on the scent changes! We'll be sure to pass your comments along to our team.
We're so glad you enjoy using products that are gentle on your body and the planet.
Thank you for recommending Wild and for being part of our community!
Wild Regards,
The Wild Team
I love all things I’ve tried in wild
I love all things I’ve tried in wild, I’ve tried stick deodrant, roll on deodorant (it’s the best), the body wash, and nearly all the lip balms 🙈(cola chupa chup is the best lipbalm) you will not be disappointed when trying wild and it’s so affordable.
And if you have any trouble with anything the wild team are super helpful and will help resolve any problem you have!
17 July 2026
Unprompted review
Reply from Wild
Hello Victoria,
Thanks so much for sharing your wonderful feedback! 🌟
We're thrilled to hear that you've enjoyed so many Wild products, from our stick and roll-on deodorants to the body wash and lip balms.
It's great to know the cola chupa chup lip balm is your favourite – it's a popular choice!
We really appreciate your kind words about our affordability and our helpful team.
Thanks for being part of the Wild community and for recommending us!
Wild Regards,
The Wild Team
Great customer service
Bought a product of their that was not quite as expected. They sent out a new one without hesitation and it’s so much better. Their customer service was fantastic and products are equally as good
6 July 2026
Reply from Wild
Hello Libby,
Thanks so much for sharing your experience!
We’re delighted to hear that our team could help resolve things quickly and that you’re happy with your new Wild product.
It’s wonderful to know you rate both our customer service and products so highly.
We really appreciate your feedback and hope you continue to enjoy using Wild!
Wild Regards,
The Wild Team
The products are amazing I love…
The products are amazing I love everything about them I bought body wash in the bee design for myself which I have yet to use,but I bought the lip barm for my mum in the same design as part of her birthday present and she love it!! I just find the website alittle hard to follow at times!! But everything else I love!! Thank you!!
8 July 2026
Reply from Wild
Hello Laura,
Thanks so much for your wonderful feedback! 🌼 We're delighted to hear that you love our products and that the bee design made your mum's birthday extra special.
It's great to know the lip balm was a hit, and we hope you enjoy the body wash just as much when you try it.
We appreciate your comments about the website and will take them on board to help make things easier for everyone.
Thank you for choosing Wild and sharing your experience with us!
Wild Regards,
The Wild Team
Reply from Wild
Hello Peter,
Thanks so much for your feedback! 🌸 We're delighted to hear that you had a very good experience with Wild.
We hope you continue to enjoy our products and look forward to welcoming you back soon.
Have a wonderful day!
Wild Regards,
The Wild Team
Amazing product
12 July 2026
Reply from Wild
Hello Reed,
Thanks so much for your wonderful feedback! 🌟
We're thrilled to hear you think Wild is amazing.
It means a lot to us that you’re enjoying our products.
Hope you continue to love your Wild experience!
Wild Regards,
The Wild Team
Reply from Wild
Hello Anna-Aarie,
Thanks so much for your kind words! 🌸
We're delighted to hear you think our Wild item is lovely.
It means a lot to us that you’re enjoying your purchase.
If you need anything else or have any questions, just let us know!
Wild Regards,
The Wild Team
Fantastic products I can't compare them…
Fantastic products I can't compare them to any other, the deodorant stick does not let you down and body wash is 1st class
25 June 2026
Reply from Wild
Hello James,
Thanks so much for your wonderful feedback! 🌟
We're thrilled to hear that you find our products unbeatable and that the Wild deodorant stick and body wash are meeting your expectations.
It means a lot to us that you took the time to share your experience.
Enjoy your Wild products and have a great day!
Wild Regards,
The Wild Team
Reply from Wild
Hello Erika,
Thanks so much for your feedback! 🌸
We're delighted to hear that your Wild order arrived quickly.
We hope you enjoy your products and look forward to hearing from you again!
Wild Regards,
The Wild Team
Illegal spam and predatory marketing
I have received nonstop spam (including this review request!) since ordering from Wild. First of all they illegally make you opt out of marketing (pre ticked box). Then they sent me vast quantities of spam anyway (referral codes, review requests and other spam) - note that it is completely illegal to do this unless a customer has opted IN and pre checked boxes are explicitly forbidden by the ICO.
Edit: you’ll note from the reply below Wild have not committed to fixing their illegal approach, only offering to unsubscribe me when I never should have been subscribed- confirming that they intentionally send illegal spam as part of their business model.
11 July 2026
Reply from Wild
Hello,
Thank you for taking the time to share your feedback. We're very sorry to hear about your experience and understand your concerns regarding the communications you've received.
We take matters relating to customer preferences and communications very seriously, and we'd like the opportunity to look into this further for you. As we are unable to discuss account specific details publicly, we kindly ask that you get in touch with our support team here https://support.wearewild.com/hc/en-gb/requests/new so that we can investigate this thoroughly and provide the appropriate assistance.
We genuinely value your feedback and appreciate you bringing this to our attention. We hope to have the opportunity to address your concerns directly.
Team Wild
Fast delivery
Fast delivery. Chose the Aloe and Mint deo stick and the perfume is amazing. The product works well even in this very hot spell in the UK. Thank you!
11 July 2026
Reply from Wild
Hello Sandra,
Thanks so much for your wonderful feedback! 🌿
We're delighted to hear your Wild Aloe and Mint deo stick arrived quickly and that you love the scent.
It's fantastic to know it’s keeping you fresh, even during the hot UK weather.
Thank you for choosing Wild and for sharing your experience with us!
Wild Regards,
The Wild Team
Reply from Wild
Hello Tetiana,
Thanks so much for your wonderful feedback! 🌸
We're delighted to hear that Wild has helped you forget what a bad smell is.
It's fantastic to know you really like the product.
We appreciate you taking the time to share your experience with us!
Wild Regards,
The Wild Team
My experience
I’ve been using wild deodorants since 2021. I really enjoy being able to choose new fun scents depending on the season. I’ve used both the deo stick and the roll on. Both works well.
The only negative thing about this subscription service is that for the last few months I find it difficult to choose the newer scents on the subscription page, as if they limit the scents for customers who don’t have a subscription or want us to buy those outside of the subscription box, so it will be more expensive. I also find it all a bit overpriced. I would love to buy and try more products, but it doesn’t make sense spending so much money on those type of products.
Sometimes there are issues with the packaging, but it’s usually an easy fix.
The delivery time and customer service is great. Overall I’m pleased with this brand and will continue buying from them.
17 July 2026
Unprompted review
Reply from Wild
Hi Sarah,
Thank you so much for your wonderful review and for being part of the Wild community since 2021. Your continued support means the world to us!
We're delighted to hear that you've enjoyed exploring our seasonal scents over the years and that both our deodorant stick and roll on have been keeping you feeling fresh. There's nothing we love more than knowing our customers are having fun discovering new favourites.
We also really appreciate your honest feedback regarding our subscription options and pricing. We're always reviewing our product range and subscription offering, and comments like yours are invaluable in helping us improve the Wild experience for everyone. We'll be sure to share your thoughts with the relevant teams.
It's lovely to hear that any packaging issues you've experienced have been easy to resolve, and that you've had positive experiences with both our delivery service and customer support team.
Thank you again for your kind words and for continuing to choose Wild. We're so pleased to hear that you'll be staying with us, and we look forward to bringing you many more exciting scents in the years to come.
Team Wild
Reply from Wild
Hello Brian,
Thanks so much for your wonderful feedback! 🌿
We’re delighted to hear that you’re enjoying your Wild product and that your order arrived so quickly.
Your happiness means a lot to us, and we hope you continue to love using Wild.
Thanks again for sharing your experience!
Wild Regards,
The Wild Team
Faulty products and slow customer…
Faulty products and slow customer service. Deodorant broke about 2 weeks ago and still waiting on replacement.
12 July 2026
Reply from Wild
Hi there,
Thank you for taking the time to share your feedback. We are truly sorry to hear about your experience and understand how frustrating it has been waiting for a replacement.
We have sent you an email with an update regarding your replacement Roll On Case and have arranged the next steps for you. We sincerely apologise for both the product issue and the delay in resolving this matter, and we greatly appreciate your patience and understanding throughout.
Thank you again for bringing this to our attention and for giving us the opportunity to make things right.
Team Wild
I am a nurse in a very busy sweaty ward…
I am a nurse in a very busy sweaty ward and this roll on has been a god send. No more sweating or worrying about smelling. Thank you so much Wild xxx
16 July 2026
Unprompted review
Reply from Wild
Hello Kathleen,
Thank you so much for sharing your experience!
We're thrilled to hear that Wild has made such a positive difference for you, especially during those busy shifts.
It's wonderful to know our roll on is helping you feel fresh and confident throughout your day.
Thank you for choosing Wild and for all the amazing work you do.
Sending lots of appreciation your way!
Wild Regards,
The Wild Team
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