Compare the Top Website Visitor Identification Software in the UK as of October 2026

What is Website Visitor Identification Software in the UK?

Website visitor identification software enables companies to see who is visiting their website. Visitor identification software de-anonymizes website visitors and provides detailed information about the visitor. Visitor identification software is useful for sales and marketing to understand who is visiting their site, and then target them for sales and marketing. Compare and read user reviews of the best Website Visitor Identification software in the UK currently available using the table below. This list is updated regularly.

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    Visual Visitor

    Visual Visitor

    Visual Visitor

    In a world where only about 2 percent of website visitors fill out a website form, you’re missing out on the other 98 percent! That’s the case many businesses are facing when it comes to website traffic. At Visual Visitor, we’re putting an end to this by offering anonymous website visitor tracking allowing marketers to understand who lands on your website. When someone visits your site, our technology can record information such as company name, pages viewed, keywords searched, and other relevant information that would not have been available to you without it.
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    Starting Price: $299.00/month
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  • 2
    Opensend

    Opensend

    Opensend

    Get the email, physical address, and device data for real-time retargeting. Grow your email list by collecting more first-party data and leveraging plug-and-play audiences to scale your online advertising campaigns more profitably. Capture all the high-intent traffic on your site that doesn’t convert. Generate high-intent ad-ready audiences tailored to your buyer persona. Multi-channel retargeting increases the value of each website visitor. With the power of email, ads, and postcards, convert your visitors in record time. Send automated email sequences via your preferred email marketing platform. Re-engage more visitors programmatically across millions of websites. Activate prospective buyers from the comfort of their homes. Never lose a customer again. Reactivate buyers on-demand and extend the lifetime value of each customer (even when you can’t reach them anymore). When a customer email bounces, Opensend replaces the undeliverable record with an active email address.
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    Starting Price: $499 per month
  • 3
    Constant Contact Lead Gen & CRM
    At Constant Contact, we deliver for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion. Attract - Get hot leads faster with email & social marketing, plus retargeting ads. Score leads automatically based on their activity and seamlessly pass them to sales. Nurture - Deliver the right message to the right people, at the right time. With a flexible centralized CRM and infinitely customizable automations, tasks like nurturing leads and sales follow-ups are easier than ever. Grow - Manage more effectively with insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
    Starting Price: $199 per month
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    Clearbit

    Clearbit

    HubSpot

    Data to power your entire business. Clearbit is the marketing data engine for all of your customer interactions. Deeply understand your customers, identify future prospects, and personalize every single marketing and sales interaction. Rely on fresh, accurate data with our proprietary real-time lookups. Then act on new information immediately, with sales alerting and job change notifications. Get company attributes like employee count, technologies used, and industry classification—and get employee details like role, seniority, and even job change notifications, right at your fingertips. With our dataset and machine learning algorithms, you’ll have all of the information you need to convert leads and grow your business. Get the right data directly into the tools you already use. We built Clearbit from the ground up to integrate right into your existing stack, providing uniform, seamless data across your sales, marketing, and analytics teams.
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    Demandbase

    Demandbase

    Demandbase

    Take a closer look at AI-powered ad campaigns with Demandbase. With Demandbase, you finally have an Account-Based Marketing platform built specifically for B2B—one that enables you to execute Account-Based Marketing seamlessly across your entire funnel. Create a target account list of companies interested in what you sell with signals way beyond traditional firmographic data: product usage, business fit, culture, budget, interests, investments and business relationships. Pinpoint internal stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers.
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    Fingerprint

    Fingerprint

    FingerprintJS

    Stop fraud, spam, and account takeovers with 99.5% accurate browser fingerprinting as a service. Access suspicious visitor activity and geolocation at lightspeed. Integrate our API into your server-side business rules or signup process. Receive instant notifications delivered securely to your backend systems, ideal for building scalable and asynchronous processes. Powerful account takeover protection for any web application. Keep your customers' accounts safe by accurately identifying threats before they cause damage. Users that re-use passwords across multiple services are at risk of having their accounts accessed by fraudsters who purchased or hacked their account information from elsewhere. Catch these attempts by associating multiple login attempts from bot networks. Social engineering is still one of the most reliable methods for fraudsters to access accounts. Require new visitors to provide additional authentication to stop phished accounts from being accessed easily.
    Starting Price: $80 per month
  • 7
    Retention.com

    Retention.com

    Retention.com

    Our retention solutions help you maximize audience growth, reclaim abandonment revenues, and reactivate lapsed audiences, across all channels. What if Jane Doe opts in to your list on her laptop at work… but she visits your site on her phone that evening and adds your products to her cart, but doesn’t purchase. You have no way to send Jane an abandoned cart flow because Jane’s phone is anonymous to you. This (and other) segments of unidentified abandoners represent up to 10x added revenue that is now lost. Retention.com’s Reclaim helps you leverage industry-leading Identity Resolution technology to increase your Browse, Product, and Cart Abandonment SMS and Email flow revenue by up to 10x. Onboarding is quick-and-easy, and implementation takes hours, not months. No managed services that you don’t need. Just the technology that you want to instantly scale up your abandonment flows for provable, “set-it-and-forget-it” ROI.
    Starting Price: $99 per month
  • 8
    LeadPost

    LeadPost

    LeadPost

    Find out exactly who's visiting your website with LeadPost. Discover the untapped potential of your website traffic with LeadPost, a premier Website Visitor Identification Software. LeadPost goes beyond conventional analytics by revealing the identities of your anonymous website visitors, providing names, contact information, and more to create an extensive database of potential customers with minimal effort. The platform also includes an innovative retargeting system that enables you to reach out to the identified leads with personalized marketing messages, improving engagement and conversion rates. Customers from various sectors, including Health & Wellness, Advertising, and E-Learning, have praised LeadPost for its accuracy, cost-effectiveness, and a significant boost in conversion rates. One customer noted, "This technology combined with a compelling offer significantly boosted our overall conversion rate compared to past campaigns without LeadPost."
    Starting Price: $99/month
  • 9
    Tie

    Tie

    Tie

    Tie is a website visitor identification platform that helps brands de-anonymize high-value web traffic to drive more revenue. It reveals names, email addresses, advertising IDs, and demographic attributes for visitors who matter most. Tie allows marketers to identify up to 90% of traffic, far exceeding traditional tools that capture only a small fraction. The platform lets teams filter visitors by behavior and demographics, such as cart abandonment or key page views. Tie helps balance lead quality and volume using multiple matching algorithms optimized for deliverability and engagement. Built for a privacy-first world, it uses compliant, opt-in data and integrates with consent management platforms. Tie enables brands to turn anonymous traffic into owned audiences and measurable growth.
    Starting Price: $499 per month
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    LinkedIn Marketing Solutions

    LinkedIn Marketing Solutions

    LinkedIn Marketing Solutions

    Marketing on LinkedIn helps you engage a community of professionals to drive actions that are relevant to your business. Attract followers and build brand awareness by posting content on a free LinkedIn Page. Create, measure, and optimize your campaigns all in one place. Campaign Manager is the LinkedIn advertising platform that streamlines all your marketing efforts. Whether your goal is leads, brand awareness, or even event registrations, LinkedIn ads can help. Control your spend with flexible pricing options. Start with any budget and stop your ads at any time. Promote your company updates to targeted audiences on desktop, mobile, and tablet. Drive awareness and leads in the world's most viewed professional news feed.
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    SERA

    SERA

    SERA

    Site Email Retargeting Advantage (or SERA for short) is a proprietary patent-pending process that allows its marketing clients to identify the email addresses of visitors to their websites by matching that traffic to TrySERA’s proprietary database. This means even if they failed to complete a transaction or fill out any sort of RFI or Request For Information forms. SERA is the next generation of web retargeting because you will OWN THE DATA matched to our database. Facebook or Google could easily give you the email of the clickers from their platform, but they will not do it. Now, with SERA, we can identify traffic matched to our database and give that to you for much less than the cost of the click. You can remarket to them as often as you want without paying a retargeting company because you own the data!
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