Best Sales Force Automation Software

Compare the Top Sales Force Automation Software as of September 2026

What is Sales Force Automation Software?

Sales force automation (SFA) software is a tool designed to automate and optimize the sales process, helping businesses improve efficiency and close deals faster. It streamlines tasks like lead management, contact tracking, sales forecasting, and opportunity tracking by centralizing data and providing real-time insights. SFA software often integrates with customer relationship management (CRM) systems to provide a comprehensive view of customer interactions. By automating repetitive tasks such as follow-up emails and reporting, it allows sales teams to focus on building relationships and driving revenue. With features like mobile accessibility and analytics, SFA software empowers sales professionals to make data-driven decisions and achieve better results. Compare and read user reviews of the best Sales Force Automation software currently available using the table below. This list is updated regularly.

  • 1
    ActiveCampaign

    ActiveCampaign

    ActiveCampaign

    ActiveCampaign automates the busywork across your sales process. From auto‑creating deals when forms are submitted, to routing leads, assigning tasks, and sending timely follow‑ups, every workflow can be driven by behavior and scores. AI‑powered win probability and deal scoring keep reps focused on high‑impact actions.
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    Starting Price: $15 per month
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  • 2
    Pipedrive

    Pipedrive

    Pipedrive

    Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.
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    Starting Price: $24/month
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  • 3
    Creatio

    Creatio

    Creatio

    Creatio Sales is an AI CRM platform for sales automation built on Creatio’s no-code and agentic AI architecture. It enables organizations to manage the full sales cycle from lead and opportunity management to forecasting and deal closure within a unified system. At its core are AI agents that analyze customer data, prioritize leads, recommend next-best actions, and automate routine tasks across the pipeline. This helps teams increase productivity, accelerate deal cycles, and improve win rates with real-time insights and guided selling. The platform supports end-to-end workflows, including account and contact management, pipeline tracking, quotes, and collaboration. With built-in analytics and no-code tools, teams can quickly adapt processes and scale operations, delivering efficient, data-driven, and customer-centric sales experiences.
    Starting Price: $40 per user per month
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  • 4
    Kixie PowerCall & SMS
    Kixie is a revenue engagement platform that helps teams connect faster, sell smarter, and scale efficiently with AI-driven automation and seamless CRM integration. ✔️ Outbound Sales: Increase connection rates by up to 400% with AI-powered Local Presence Dialing, Multi-Line PowerDialer, and Spam Risk Reduction. ✔️ Marketing: Automate calls and texts for instant follow-ups and personalized, scalable outreach. ✔️ Inbound Sales & CS: Streamline workflows with CRM-based call routing, shared SMS inboxes, and automated responses. ✔️ RevOps & Leadership: Optimize team performance with AI-powered call insights, live coaching, and real-time analytics. 🚀 Boost productivity and revenue with Kixie. Visit our website to get started for free today, no credit card required!
  • 5
    Wrk

    Wrk

    Wrk

    Wrk is the easiest and most comprehensive automation platform. Get access to hundreds of drag-n-drop API connectors, AI-bots, RPA & OCR bots, and even human-based tasks, all in one automation platform. Connect Wrk Actions using an easy to use Wrkflow Designer that allows you to build a fully customized end-to-end automation solution that mirrors your process beginning to end. No API? No problem. Wrk has RPA & AI bots that can overcome API limitations or even human-based tasks for those steps that can only be done by people. Finally, only pay for what you consume with Wrk's consumption-based pricing model. Get started today completely for free, and get $35 of free credit every month!
    Starting Price: $0
  • 6
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, HubSpot's Smart CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your customers by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. The platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 7
    Close

    Close

    Close

    Close is a sales customer relationship management platform (CRM) built to help you win more deals much faster. With built-in calling, SMS, and email—your team can reach leads wherever they are, with ease. Close is an “all-in-one” CRM which you can use standalone, no plug-ins or add-ons needed. Close is affordable and easy to learn. It's the perfect CRM for startups and small businesses looking to grow fast, who don't want to pay enterprise prices. Plans start at just $49/month. Close comes jam-packed with sales features to power your team, including an automatic inbox syncing, email/SMS messaging automation, Power Dialer, Predictive Dialer, call tracking and recording, VoIP, custom reporting and analytics, and so much more. Our templates are excellent for a number of fields, including real estate, B2B/SaaS, small business, finance, and beyond. Support is offered via email, phone, online FAQ documentation, and a self-service knowledge base.
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    Starting Price: $19/month
  • 8
    Outreach

    Outreach

    Outreach

    The Outreach Sales Execution Platform helps sales teams efficiently create pipeline and predictably close more deals. Outreach is the only complete platform that empowers the entire sales organization — from sellers to front-line managers, sales leadership, and ops — to create and close more pipeline. If you're looking to win more deals by personalizing, prioritizing, and analyzing sales activities, turn to Outreach. Outreach is the #1 sales engagement platform dedicated to make every sales team more effective at selling. From creating pipeline to optimizing sales workflows, Outreach helps to ensure that you achieve your sales goals. Top tools include sales sequences and dialer, sales email and tracking, outreach everywhere, sales intelligence, email and content templates, analytics and reporting, and coaching analytics.
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    Adobe Marketo Engage
    Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.
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    Klenty

    Klenty

    Klenty

    Klenty is an AI sales engagement platform designed to help sales teams open more conversations, improve connect rates, and build stronger pipeline. The platform supports multi-channel outreach across calling, email, text messaging, cadences, and account research from one connected workspace. Klenty includes Parallel Dialer and Power Dialer tools that help reps execute high-volume calling while AI handles voicemail detection, IVR detection, note-taking, and CRM updates. Its Agentic Cadences can research accounts, create personalized one-to-one emails, and improve stale templates automatically. Klenty also offers email deliverability tools, list building, AI account research, talk track coaching, CRM integrations, and reporting capabilities. The platform helps outbound and inbound sales teams reduce manual work, improve outreach quality, and keep reps focused on live prospect conversations.
    Starting Price: $40/user/month
  • 11
    Evercontact

    Evercontact

    One More Company

    Let Evercontact keep your address book up-to-date, magically creating new contacts and updating existing ones. More than 40% of the average address book changes within 3 months. Evercontact ensures you always have the latest contact info. Evercontact extracts contact info from the email signatures in your incoming email. Our service creates new contacts for you and also auto-updates any changes to your existing contacts. Our subscription plans allow for unlimited contact updates, multiple email accounts, centralized address books, CSV downloads and CRM integration. Your personal information belongs to you and you alone. Evercontact is GDPR compliant when it comes to user security and data privacy. Our service is available for Gmail, Outlook and Office 365.
    Starting Price: $5.00/month/user
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    Reply

    Reply

    Reply

    Reply.io helps sales teams book more meetings and close deals faster with AI-powered, multichannel outreach. It is your all-in-one sales engagement platform that automates outreach, finds leads, and turns them into booked meetings. Reply’s built for sales teams, founders, and agencies who want to grow their pipeline without the manual grind. Just plug in your strategy → Reply handles the rest. Key features: - AI SDR that works for you; - Built-in B2B database; - Multichannel outreach; - Findy Chrome Extension; - AI-powered personalization; - Email Deliverability Suite. What makes Reply different: - Your own AI SDR that doesn’t just automate, It actually learns your product and adapts your outreach. - Whitelabel available. Perfect for agencies that want to offer a branded solution. - Agency Growth Hub. Purpose-built tools for lead gen agencies: dashboard, API, client management, bulk actions.
    Starting Price: $49/user/month
  • 13
    Automation Hero

    Automation Hero

    Automation Hero

    Automation Hero's end-to-end platform takes a democratized, bottom-up approach to intelligent automation. With a no-code GUI, users can easily build automations ranging from mundane and manual works tasks and complex business processes, adding in AI at any point without relying on data scientists or IT. The platform includes Hero_Sonar for process mining, Hero_Go for screen scraping, AI Studio to upload or build/train AI models and Flow Studio to build automation flows (with optional AI models) and Robin, Automation Hero’s personal automation assistant, for human-in-the-loop integration. Robin also serves as a feedback loop to improve AI models. Automation Hero is available on-premise or in the cloud. Pricing is consumption-based and includes built-in orchestration.
    Starting Price: $6 per node
  • 14
    Momentum

    Momentum

    Momentum

    Momentum is a Revenue Orchestration Platform purpose-built for go-to-market teams. It moves beyond workflow automation by connecting conversations, systems, and actions into one seamless execution layer. Momentum integrates across the entire sales stack — including Salesforce, Slack, Gong, Outreach, Google Workspace, Asana, Jira, Notion, Zendesk, Stripe, Salesforce CPQ, and more — ensuring that every customer interaction drives structured execution without adding manual overhead. Today, Momentum powers thousands of orchestrated workflows each month for mid-market and enterprise leaders working with Demandbase, 1Password, Zscaler, Ramp, Owner, Cherry, Alation and more, helping revenue teams eliminate inefficiencies, unlock insights, and accelerate outcomes.
    Starting Price: $69/user/month
  • 15
    HubSpot Customer Platform
    Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.
    Starting Price: Free
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    SalesDirector.ai

    SalesDirector.ai

    SalesDirector.ai

    SalesDirector.ai is a revenue data platform that helps B2B sales organizations scale by capturing and delivering intelligent sales data and analytics to the entire revenue stack. We capture email and calendar data from sales rep activity and cross-reference it with CRM data to deliver predictive insights about their pipelines, behavior and customer interactions. These insights are delivered directly to their CRM or can be visualized in their favorite BI tool (such as Tableau, Domo, Google Data Studio, Power BI or even Einstein Analytics). Armed with these predictive insights, sales organizations can accelerate and optimize their opportunity pipelines, increase their win-rates and power their entire revenue stack with reliable, intelligent sales data. SalesDirector.ai is used by leading companies like MongoDB, JD Power, Digital Map, Wicresoft and DeltaData.
    Starting Price: $29.00/month/user
  • 17
    Calldrip

    Calldrip

    Calldrip

    What is Calldrip and why should my sales organization use it? For more than 10 years Calldrip has been dedicated to helping businesses respond immediately to new inquiries. We've leveraged this experience to develop our suite of sales automation tools and have now deployed this technology to thousands of customers worldwide. By triggering a phone call between your sales team and your prospect while they're still on your website, were able to increase conversations by as much as 900%. The privately held, fast-growing company is based in Salt Lake City, UT. In todays Google Micro Moments world, business must engage with the prospect FAST. Calldrip ensures instant engagement and spotlights potential problems in the sales processes.
    Starting Price: $99.00/month/user
  • 18
    Exceed.ai

    Exceed.ai

    Exceed.ai

    Exceed.ai helps marketers boost their SQL conversion rates through the roof – and here is how: Our AI-assistant works alongside your team and engages with every incoming lead, attends to every inquiry and qualifies your leads at scale, in real-time with a personalized human-like, two-way conversations over Email, Website Chat, and SMS. When qualified leads are ready to talk to a human, the AI assistant automatically loops in sales and books a meeting directly on your rep’s calendar. Exceed integrates with your CRM and automatically updates your marketing automation platform with the latest lead status when leads are qualified, change jobs, leave the company, not the right person, or ask to be contacted at a later time. Companies such as LTSE, SugarCRM, Hearst, Monday.com are exceeding their goals using Exceed.ai.
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    Fullcast

    Fullcast

    Fullcast

    Experience the impact of the AI-enabled, no-code platform for capacity planning, territory and quota management, routing, performance-to-plan tracking, and more! Fullcast empowers Go-to-Market teams to deliver superior outcomes through proprietary solutions powered by AI. Our software and strategic solutions help thousands of go-to-market professionals optimize operations, proactively engage with their customers, and inform go-to-market decisions.
  • 20
    Leapwork

    Leapwork

    Leapwork

    Leapwork has created the world’s most accessible automation platform. Through a visual, no-code approach, Leapwork makes it easy for business and IT users to automate repetitive processes, so enterprises can adopt and scale automation faster. Leapwork is used by more than 400 global enterprises across all industries, from banks and insurance companies to life science, government and aerospace. Clients include NASA, PayPal, BNP Paribas and Daimler. The company is headquartered in Copenhagen, Denmark, and has local offices across Europe, US and Asia.
  • 21
    Conversica

    Conversica

    Conversica

    Conversational AI solutions from Conversica help enterprise revenue teams attract, acquire and grow customers across the customer lifecycle over Email, SMS, or Website Chat. Today’s prospects and customers expect a response to an inquiry within minutes, not hours. Conversica AI Assistants engage as soon as an inquiry is made and can respond in seconds. Prompt, personalized, and persistent engagement from an AI Assistant helps teams discover more revenue opportunities while increasing workforce capacity, supercharging your revenue teams to perform their best at a fraction of the cost. Strengthen the top of your funnel with up to 100% lead coverage and increased engagement rates. Connect website visitors to information instantly, pre-qualify new leads quickly, and drive higher registration to your webinars and events. Equipped with Conversational Marketing skills, your AI Assistant drives the next best action across chat, email, and SMS.
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    Tact.ai

    Tact.ai

    Tact.ai

    The next generation of CRM is human-friendly. Change sales behavior and improve effectiveness with simple nudges for your customer, reps and account teams that are powered by the only Edge AI platform designed to put sellers first. With generational leadership spanning three decades of CRM and enterprise software, a flexible engagement model and future proof technology, Tact.ai is the ideal partner for improving existing CRM today, while gaining control over your CRM footprint for a better tomorrow. Put sellers first with Tact Assistant. Deliver real-time tracking, easy data entry on the fly, actionable nudges and insights and productivity boosters in the only all-in-one user experience that makes reps more productive while also improving CRM adoption and governance.
  • 23
    Blacksales

    Blacksales

    Blacksales

    An end-to-end platform to automate pipeline generation and management from A to Z. For each of your prospecting targets, Blacksales finds and organizes the contacts (first name, last name, professional e-mail, Linkedin profile, position...) of the decision-makers within the rights accounts for you. Blacksales triggers personalized messages to selected prospects directly from the e-mail inboxes of your sales representatives to generate responses and requests for meetings. Based on the responses and behaviors of your prospects, Blacksales will contextually follow up with them and/or create follow-up tasks for your salespeople by phone or via Linkedin so that they do not miss any opportunities. Blacksales sends all the data into your CRM, creates opportunities and follow-up tasks and assigns them to your sales people who focus on high value actions and sign more new contracts.
  • 24
    CanvasLogic

    CanvasLogic

    CanvasLogic

    Help your customers visualize custom products while you close deals faster with CanvasLogic's cloud-based product configurator software. This powerful software allows users to configure complex products in real-time with photorealistic 3D visualization. The Augmented Reality (AR) feature enhances your customers' experience and lets them dream about possibilities. Calculate pricing automatically with no errors while configuring the solution, and create a seamless sales process by integrating the CanvasLogic configurator with other sales enablement platforms including CRM, eCommerce, PLM, PIM, and ERP. For more than 15 years, CanvasLogic has been empowering customers and their partners with configuration-driven visualization solutions to digitize their sales, improve customer experience and grow their business faster. Founded in 2001, the company has won multiple design and innovation awards for modular 3D configuration software. The mission of CanvasLogic is to enable the
  • 25
    Sybill

    Sybill

    Sybill

    Sybill is an emotionally aware video call assistant for sales teams. It captures your buyer's expressions and body language during the call in the context of what was being said to generate insights on who could be a champion, and what got them excited. Sybill allows sellers to move the deal forward with deep prospect intelligence. It allows sales leaders to transform their messaging and decks based on what resonates with their prospects, and coach their teams on winning behaviors. Sybill shows the top moments that got each of your prospects excited, so that you can follow-up with them on what matters most to them. Create a delightful experience for your prospects by always being in tune with their needs.
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    Collective[i]

    Collective[i]

    Collective[i]

    Collective[i]’s mission is to help companies and B2B sales professionals around the world predictably manage and grow revenue. Collective[i] hosts a suite of applications that deliver insights to B2B sales teams and Intelligence.com, a global network for sales professionals. Collective[i] is a pioneer in the future of work movement that combines machine learning/artificial intelligence and massive data sets captured via cloud computing in order to improve productivity and grow revenue. Collective[i] solves the greatest challenge plaguing every company in the world, namely how to maximize revenue and specifically where revenue is coming from, when it will it be realized and will monthly, quarterly and annual goals be met. Collective[i] uses AI and a crowdsourced network of B2B sales professionals to allow users to better understand their buyers true intent to buy.
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