LiveRamp Clean Room
Third-party cookies are crumbling, data privacy laws and consumer opt-outs are spreading, and the customer insights you need are siloed inside walled gardens and other channels. Meet the LiveRamp Clean Room, powered by Habu. Improve your ROAS by integrating, analyzing, and activating data across platforms. Gain a holistic view of performance data across all advertising channels, walled gardens, CTV providers, and social platforms, to drive strategic decisions with a complete dataset. Drive privacy-centric data collaboration across the ever-growing LiveRamp global ecosystem, unlocking new opportunities while propelling campaigns forward. Accelerate time to value with a tailored user experience for business users via prebuilt templates and gen AI, while offering advanced analytic capabilities for more technical users. Optimize spend with full visibility into walled gardens, channels, and clouds.
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InfoSum
InfoSum unlocks data’s limitless potential. Using patented, privacy-first technology, InfoSum connects customer records between and amongst companies, without ever sharing data. Customers across financial services, content distribution, connected television, eCommerce, gaming, and entertainment all trust InfoSum to seamlessly and compliantly connect their customer data to other partners through privacy-safe, permissioned, data networks.
There are many applications for InfoSum’s technology, including standard ‘data-onboarding’ to much more sophisticated use cases that allow for the creation of owned identity platforms, the development of new data and advertising products, and the formation of entirely new marketplaces.
InfoSum was founded in 2015. The company has multiple patents, protecting its invention of the ‘non-movement of data.’ InfoSum is based in the US, UK and CE, with offices, and customers across Europe and North America. The company is poised for exponential growth
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Permutive
Permutive’s revolutionary Audience Activation Platform bridges the gap between publishers and advertisers in an evolving advertising ecosystem. With Permutive, publishers can monetize audience data and advertisers can target with precision, all within a privacy-safe environment.
Our publisher data platform comes in two products that help you collect, analyze and activate your data in real time. Because nobody understands your audience better than you. See more users. Scale your segments. Increase your inventory. First-party insights that grow your data-driven ad revenue 4x. Permutive is the data platform designed exclusively for publishers. We built it using edge processing – where computations happen on the device that generates the data, rather than the cloud – for a faster, more scalable and more privacy-conscious platform.
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1plusX
At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.
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