Best Data Management Platforms (DMP)

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Compare the Top Data Management Platforms (DMP) as of February 2026

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What are Data Management Platforms (DMP)?

Data management platforms (DMP) store audience and customer data for an organization to enable it to run more effective advertising and marketing campaigns using first, second, and third party audience data. Compare and read user reviews of the best Data Management Platforms (DMP) currently available using the table below. This list is updated regularly.

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    Adobe Audience Manager
    Acting on insight requires an audience. Create and activate the best audiences on any channel or device with Adobe Audience Manager, our best-in-class data management platform. Learn the steps you need to take to get Adobe Audience Manager up and running. Dig into the details of Audience Manager in our documentation.
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