Best Customer Data Platforms (CDP) for Cloud
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Compare the Top Customer Data Platforms (CDP) for Cloud as of October 2026
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What are Customer Data Platforms (CDP) for Cloud?
Customer Data Platforms (CDPs) are software solutions designed to collect, unify, and manage customer data from various sources across an organization. These platforms aggregate data from different channels such as websites, social media, CRM systems, and purchase history, creating a centralized and comprehensive customer profile. CDPs allow businesses to segment and analyze customer data, enabling more personalized marketing and communication strategies. They also provide real-time data integration, ensuring that customer information is always up-to-date and accessible for decision-making. By leveraging CDPs, companies can enhance customer experiences, improve targeting, and drive better business outcomes. Compare and read user reviews of the best Customer Data Platforms (CDP) for Cloud currently available using the table below. This list is updated regularly.
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1
Hightouch
Hightouch
Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.Starting Price: $350 per month -
2
Kochava
Kochava
Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.Starting Price: FREE -
3
1plusX
1plusX GmbH
At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising. -
4
BDEX
BDEX
BDEX’S Omni IQ helps you find more customers identical to your ideal clients using a proprietary extended audience AI technology. The BDEX Identity Graph helps companies identify consumers across all channels. We authenticate over 470 million hashed email-MAID-IP matches linked to 113M households cross the US each month from our expansive network of SDKs, app publishers, and primary data sources. Talk to us about identity resolution. Nominated as the top Identity Technology by AdExchanger, BDEX is the only Identity Platform that guarantees all IDs are linked to real people, removing all IDs linked to bots, click farms and other forms of ad fraud as well as all temporary IDs due to Apple's ATT/DoNotTrack.Starting Price: $250 per month -
5
Mapp Marketing Cloud
Mapp
Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website.Starting Price: $3050/month -
6
CIENCE GO Data
CIENCE
Over 140M validated business contact records strong, with daily contact record validation. It's time to GO Data! The best way to validate the accuracy of a contact record is to actually use it. As one of the largest Outbound Services companies in the world, CIENCE consumes 10s of millions of records (emails, calls) annually. This produces: - Up-to-date records (reduces decayed data) - Broad Company / Account data points - Accurate Email Lists (real-world tested) - Actual Phone #’s (confirmed dials) The GO Data platform is built to help you configure audiences easily, creating what is known as an Ideal Customer Profile (ICP) to target. From there, GO Data offers a wide supply of contacts that match your ICP. The key to all B2B marketing lists is starting conversations with your ideal customers. CIENCE GO expertly helps identify the contacts and companies for sales to create customized business lists around.Starting Price: $600 -
7
Twilio
Twilio
Design and deploy your ideal customer engagement experience. Twilio is a single fully-programmable platform with flexible APIs for any channel and over 400+ integrations, backed by a community of over 9 million developers. Build accurate and personalized experiences for your customers, easily and at scale, using SMS and WhatsApp messaging, voice, video, email, and more. Browse documentation and SDKs in multiple coding languages, including Ruby, Python, PHP, Node.js, java, and C#, or jumpstart your first project with our open source code templates to quickly build production-ready communications apps. Sign up and start building today.Starting Price: $0.0085 per min -
8
Klaviyo
Klaviyo
Klaviyo is the AI-first B2C CRM platform that helps you grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Built-in AI agents plan and launch campaigns, personalize every send, answer questions, and resolve issues. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strongStarting Price: $0/month -
9
ZoomInfo
ZoomInfo
ZoomInfo helps companies achieve their most important objective: profitable growth. Our platform puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects by giving you: - Verified Emails & Direct Dials - Intent Data & Business Scoops - Technographic Information - Company Organization Charts Integrate with the apps that matters to you. Start your free trial today. -
10
WebEngage
WebEngage
WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns. -
11
DinMo
DinMo
DinMo is an AI-powered Composable CDP that redefines customer data management by offering a modular, scalable platform for businesses to tailor their data capabilities. With seamless integration into existing data warehouses, DinMo enables companies to easily access and activate their customer data across channels. Our platform empowers businesses to create personalized, omnichannel customer journeys, boosting engagement and retention. Leveraging advanced predictive analytics and AI Agents, DinMo helps organizations unlock new growth opportunities while adapting to evolving business needs, ensuring flexibility and scalability in their data strategies.Starting Price: €2000/month -
12
Ortto
Ortto
Connect your data, segment your audience, deliver seamless experiences, and measure success simply. Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to your business. Powerful segmentation allows you to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Send the right message, to the right person, at the right time. Connect with your audiences across the entire customer journey with hyper-personalized omnichannel experiences. It’s intelligent automation that feels human. Data should make decisions simpler, not more complicated. Empower your whole team to make data-driven decisions with insightful visual analytics and reports, while custom dashboards keep your team on target.Starting Price: $199 per month -
13
Zuar Portal
Zuar, Inc.
The first customer portal built to change as often as your customers' requirements do. Easily create, personalize, update, and maintain a data-driven customer experience with Zuar. Behind every “adoption” problem is a series of issues with UI/UX design, slow response times, limited functionality, manual processes, and a lean overworked team tasked with increasing retention KPIs and OKRs. We know it is essential to provide a consistent, omnichannel experience across various platforms and devices. Zuar is the cornerstone of a data-driven customer experience strategy, which aims to empower businesses by leveraging interconnected data to build trust and transparency. Zuar integrates with business intelligence leaders, like Tableau, Power BI, and ThoughtSpot, and cloud database providers, like Snowflake, Google Cloud, Redshift, and Databricks. -
14
Segment
Twilio
Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.Starting Price: $120 per month -
15
NotifyVisitors
NotifyVisitors
NotifyVisitors is an AI powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push, popups, and much more. With NotifyVisitors, you can send automated campaigns to target their audience at the right time. NotifyVisitors allows you to send personalized campaigns to connect with your audience at a more personal level. Its easy-to-use interface, along with drag and drop editor, makes it easier to customize your campaigns and journeys. Its in-depth campaign analytics helps you measure the campaign performance and adjust the campaign accordingly. Key Features Real-time Data & Personalization Segmentation & Targeting Omnichannel Communication A/B Testing Analytics & Reporting Exit-Intent Targeting Drip Campaigns Dynamic Content Injection Seamless third-party integration -
16
CustomerLabs 1PD Ops Platform
Customerlabs
CustomerLabs is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs.Starting Price: $99.00/month -
17
Pimcore
Pimcore
Pimcore is an all-in-one platform and headless PIM for omnichannel publishing and customer experience management. With Pimcore, you can create and distribute digital experiences across any channel, track user engagement, manage customer relationships and more. Loved by developers, agencies, and enterprises: The Pimcore Platform™ is an advanced open-source platform trusted by over 110,000 companies worldwide. It offers state-of-the-art solutions for digital asset management (DAM), product information management (PIM), master data management (MDM), digital experience management (DXP/CMS), multi-channel publishing (CDP), and digital commerce. Recognized by leading industry analysts and used by Fortune 100 companies like Pepsi, Sony, and Audi, Pimcore stands out as a great open-source alternative due to its flexibility, 100 % API-driven architecture, composable technology, fast time-to-market, and strong global partner network of 150+ solution providers.Starting Price: $0 -
18
OpenDQ
Infosolve Technologies, Inc
OpenDQ is an enterprise zero license cost data quality, master data management and data governance solution. Built on a modular architecture, OpenDQ scales with your enterprise data management needs. OpenDQ delivers trusted data with a machine learning and artificial intelligence based framework: Comprehensive Data Quality Matching Profiling Data/Address Standardization Master Data Management Customer 360 View Data Governance Business Glossary Meta Data ManagementStarting Price: $0 -
19
Untitled
Untitled, LLC
Untitled AI is an AI-powered audience targeting platform that helps brands identify high-intent website visitors and convert them into buyers. The platform uses AI to build smarter, custom audience segments that improve marketing email campaigns and ad performance. Untitled AI enables marketers to uncover hidden shoppers behind paid traffic and reduce wasted ad spend while boosting return on ad spend (ROAS). Its tools provide detailed insights into user behavior, allowing brands to refine targeting and increase conversions. Trusted by over 500 clients, Untitled AI is compliant with CCPA and GDPR standards. With features like identity resolution and real-time audience activation, it supports scalable and profitable marketing efforts.Starting Price: $250 per month -
20
PathFactory
PathFactory
Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history. -
21
Dynamics 365 Customer Insights
Microsoft
Reduce cost-per-conversion using AI-driven insights and automated workflows with personalized recommendations that maximize customer lifetime value. Easily balance privacy and personalization with consent data that’s automatically updated and classification labels that help keep information secure. Ingest transactional, behavioral, and demographic data to create deep insights and complete, up-to-date customer profiles that honor customer consent. Shorten sales cycles, reduce churn, and keep customers for life by acting on customer signals and feedback in real time. Exceed privacy standards and comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) regulations and accessibility guidelines. The enterprise-grade solution has received more than 70 security and compliance certifications including ISO, EU Model Clauses, HITRUST, SOC, HIPAA, FERPA, and FedRAMP.Starting Price: $1,000 per tenant per month -
22
Jobin.cloud
Jobin.cloud
Simplify prospecting efforts by automating LinkedIn profile-searches and imports. Finding and actively engaging with the right people is the first essential step of any business. However, browsing on social networks tends to be long and frustrating without the support of proper automation. Import in FULL (not just Name and Role) hundreds if not thousands of potential leads, in just one click, be it people, or companies. Remain untracked by LinkedIn, and surpass the limits of what regular users can do. After enabling Auto Import, just viewing a profile is enough to fully import them into your Jobin repository. Everything gets seamlessly merged, so instead of ending up with duplicates, you've fully updated them instead. LinkedIn profiles are definitely rich with useful information, but not always do they have everything; more often than not, emails, phone numbers, and other social media profiles are kept private or not mentioned.Starting Price: €7.99 per month -
23
Netcore Cloud
Netcore
Netcore Customer Engagement & Experience is an intelligent full-stack platform that gives you the power to redefine growth. Full stack growth platform for marketers, product and growth managers. Grow your conversion, retention, and revenue with Raman's game-changing predictive intelligence. Marketing and product leaders at customer-centric brands trust Netcore to deliver a world-class customer experience. Powerful, easy to use intelligent customer engagement platform helping you increase conversion & retention. Efficiently automate the delivery of highly personalized campaigns to distinct customers. Netcore Customer Engagement takes the guesswork out of how to engage with customers with data analysis backed by machine learning. Create a unified profile by stitching together data-points from every interaction a customer has with your brand across online & offline channels - website, mobile app, & marketing channels -
24
Manago AI
Manago AI
Manago AI is a customer engagement platform that helps marketers turn customer insights into campaigns from a single prompt. The platform combines a Customer Data Platform, marketing automation, commerce marketing, personalization, product recommendations, and cross-channel communication in one workspace. Manago AI unifies behavior, purchases, engagement, preferences, consent, and predictive signals into customer profiles that can power campaigns and journeys. Its AI capabilities include predictive, generative, conversational, recommendation, and agentic AI for scoring customers, drafting content, building audiences, recommending products, analyzing performance, and preparing campaigns. Manago AI supports email, SMS, WhatsApp, website engagement, integrations, APIs, custom data flows, and MCP access through tools such as ChatGPT, Claude, Cursor, and other MCP-compatible environments.Starting Price: $0 -
25
Wonderflow
Wonderflow
Wonderflow provides a leading generative-AI-powered consumer intelligence software solution that helps enterprise businesses easily and quickly unlock the full potential of their customer feedback, all in one place. By aggregating and analyzing the Voice of the Customer (VoC) data from diverse sources—including online reviews, surveys, and support interactions—we deliver actionable insights that drive smarter decision-making across consumer insights, product development, marketing, and customer experience teams. We've been showing the way in the Voice of the Customer market since 2015 with the mission that at least one product or service in your life has been improved through Wonderflow insights.Starting Price: $30K per year -
26
Xperience by Kentico
Kentico Software
Kentico is an award-winning provider of digital experience platforms that enable businesses to drive better outcomes with fewer resources by delivering multichannel digital experiences using a hybrid headless approach. Its digital experience platform (DXP), Xperience by Kentico, minimizes overhead by focusing on real customer needs. With a wide set of capabilities, it empowers teams to deliver better customer experiences through multiple channels faster. Thanks to Kentico, marketers can craft consistent personalized customer journeys from awareness to advocacy using built-in low-code, no-code tools. They can experiment with new marketing channels and improve the maturity of their marketing ecosystem, while enhancing business and marketing agility. Kentico offers excellent Time-to-Market and Total Cost of Ownership (TCO), market-leading support, SaaS or on-premises deployment, and is backed by a global network of implementation partners.Starting Price: $11,880 / year -
27
Indicative
Indicative
Marketers, product managers, and business analysts use Indicative to optimize customer conversion, engagement, and retention. Indicative connects to all your customer data sources, synthesizes them into a complete view of behavior, and gives you the actionable insights you need to grow your customer base and build great products. Indicative's free plan offers up to 1 Billion user actions per month and complete access to the robust behavioral analytics platform!Starting Price: $0.00 -
28
Reachpeople
Reachpeople
You need special orchestration to deliver the personalized experience that your customers expect from you and to activate marketing tools during your customers’ decision-making. Proliferate your marketing activities with Reachpeople Marketing Cloud. When you dive into the data pools with hundreds of metrics, your only wish is to obtain a substantial result. Reachpeople Marketing Cloud orchestrates your marketing activities with such efficiency that you may start to think of it as another colleague in your marketing team. See our solutions that require zero workforce and no IT requirements. Send customized reminder emails to your customers who forgot their products in their baskets. Explore your customers' interests and send personalized emails. Remind your customers of yourself who have not visited your website for a long time with a “We Miss You” email. Periodically send customer hospitality emails with cross-selling e-newsletter to your regular customers.Starting Price: $19.00/month -
29
ONEcount
GCN Publishing, Inc.
ONEcount is a customer data platform (CDP) that combines a full Audience Activation Toolsuite in one, tightly integrated stack. Leveraging a mature history of identity resolution, data consolidation and advanced identification and targeting tools, ONEcount delivers a simple-to-manage ecosystem while streamlining the tech stack. The system features AI/Machine Learning capabilities, aggregated Business Intelligence (BI) & Predictive dashboards, 150+ pre-built data visualizations, DExTr - ETL engine, a robust activation tool suite with forms, Landing page, pop-up Builder, segmentation and built-in on-site and off-site targeting capabilities, GAM/DFP integrations, Smart Paywalls, content gating, freemium metering, social and single sign-on abilities, and a host of other tools to enable cross-sell/upsell initiatives, increase conversions and create personalized 1-to-1 messaging.Starting Price: $1,500 / mo.* -
30
Bloom Intelligence
Bloom Intelligence
WiFi marketing and customer analytics software as a service platform for restaurant and retail locations. With Bloom, automated WiFi marketing becomes easier than ever. Passively collect detailed customer profiles for segmented, personalized marketing, and customer analytics even they don't log into your WiFi. Improve online ratings, identify churning customers, create loyalty programs, and create automated email marketing campaigns. Detailed ROI reports on every campaign. White glove customer support and training for WiFi marketing. Track the performance of your marketing campaigns down to a guest walking back in your door, actual transactions, and even reviews they have posted on Google, Facebook, or through first-party surveys. Use machine learning to win back lost guests, and increase your customer's frequency. Automate the building of online reviews on Facebook & Google.Starting Price: $35 per month
