Oct 31, 2017How to Succeed in the Data Revolution

A self-assessment and prescriptions for becoming data-driven: hire a data scientist, establish a warehouse, and track your Daily ETL Tasks.

Oct 24, 2017From Behavioral Analytics to Data Science

How Astronomer evolved from USERcycle analytics to a data engineering platform. The organic growth from clickstream to Apache Airflow to Kafka.

May 9, 2016How to Measure Data-Drivenness

Could Daily ETL Tasks be an effective indicator for how data-driven your organization is? A thought experiment inspired by Airbnb's data infrastructure.

Jan 6, 2016The Growing Data Opportunity

Data silos are a growing problem as SaaS proliferates. How cloud computing, mobile, and machine learning are creating a data revolution.