Know which locations are worth pursuing.

Locus helps entrepreneurs, operators and property professionals judge business locations. It brings demographics, nearby competition, access, demand indicators and available commercial premises into one map so a site can be investigated before more time or money is committed.

Anyone can browse the map and use the measuring tools. A free account adds a basic snapshot for one location: population, density and gender. You can also request one free, limited site analysis with a work email without creating an account. Full research is available with an eligible paid plan or a $15 one-time location report; saving, projects, comparisons and commercial property search depend on your plan.

A preview is the basic location snapshot available after sign-up: population, density and gender. A research run fetches fresher nearby-business evidence and unlocks the deeper sections included in your plan. A run is counted only after you choose a location and business category and confirm the analysis.

The free site analysis requires a work email and is a limited first look at a location, with a nearby-business table capped at five entries. The $15 location report gives you one full research run with deeper location evidence, the full available competitor table, AI assessment and PDF export. It is a one-time purchase with no subscription. Paid subscriptions include research runs and additional features according to the plan.

Ask Locus is the map assistant. It can understand a place and business brief, navigate the map, change catchment settings, inspect available evidence, find commercial premises and help move suitable options into comparisons, shortlists or projects. It asks before using a metered research or property-search allowance.

Commercial listings are fetched from the selected inventory provider when you run a property search. Locus shows the source listing and available price, size, tenure and feature information, but availability can change between refreshes. The listing agent remains the authority for current terms and availability.

The United Kingdom and United States have the deepest demographic coverage, including local income and household signals where available. Other markets can use global population and age estimates through WorldPop and supported regional sources. Fields that cannot be supported are hidden or clearly marked unavailable rather than inferred from the map viewport.

Treat Locus as decision support, not a valuation, planning opinion or guarantee of business performance. Reports explain the evidence used, distinguish measured data from estimates and flag what still needs local verification, such as lease terms, frontage, planning use, unit condition and current availability.

Paid-plan monthly allowances reset on your account billing cycle. A free account includes a demographic snapshot for one location, without a monthly full-research allowance. A $15 one-time location report covers one research run and does not renew. Paid plans may also include separate allowances for agent or property-search workflows; the interface shows the remaining allowance before a metered action runs.