In this week’s basketball coaching conversation, performance psychologist Dr. Alex Auerbach joins The Basketball Podcast to share ideas on how to perform at your best.

Dr. Alex Auerbach has spent his career exploring how high performers, from athletes to business leaders, deliver superlative results and make meaningful progress toward achieving their full potential. Called to Greatness unveils the secrets he’s discovered about how to perform at your best when it matters most.

Auerbach is a licensed counseling and sport psychologist, certified mental performance consultant, and board-certified coach working in professional sports. He has worked with elite teams and performers from a range of domains, including the NBA and NFL, Olympians, Army Special Forces, Fortune 5 Companies, and Venture-Backed Startups.

Dr. Auerbach earned his doctoral degree in counseling psychology with a specialization in sport and performance psychology from the University of North Texas. He received a Master’s in Business Administration from Salve Regina University and a Bachelor in Business Administration from the University of Arizona. Dr. Auerbach is a member of the American Psychological Association’s Division 47 (Exercise and Sport Psychology) and Division 17 (Counseling Psychology), as well as the Association of Applied Sport Psychology. Dr. Auerbach is a Certified Mental Performance Consultant, a Licensed Psychologist, and a member of the United States Olympic Committee Sport Psychology Registry.