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AIG Life insurance UK, now part of Aviva
AIG Life insurance in the UK, including its business protection cover, was written by AIG Life Limited (Aviva adviser site ↗).
Aviva completed its purchase in April 2024 (Aviva plc ↗), and the company is now Aviva Life & Pensions UK Limited (Aviva adviser site ↗).
Here is what that means if you hold an AIG Life policy, advise on one, or were looking for a quote.
Every claim here is our summary of a named external source, linked beside it. Sources change: check the wording at the link before you rely on it.
AIG Life
Now with Aviva
- Wrote the cover
- AIG Life Limited
- Bought by
- Aviva, completed 9 April 2024 (Aviva plc ↗)
- Insurer now
- Aviva Life & Pensions UK Limited (Aviva adviser site ↗)
- New business
- Closed 23 August 2026 (Aviva adviser site ↗)
- Existing policies
- Remain in force (Aviva adviser site ↗)
Summarised from Aviva's and AIG's own pages. Check each at its link.
What happened to AIG Life insurance in the UK
AIG Life insurance in the UK was written by AIG Life Limited.
Aviva first announced the deal on 25 September 2023 (Aviva plc ↗), and completed its purchase of AIG Life Limited from Corebridge Financial, Inc, a quoted subsidiary of American International Group, Inc, for £453m (Aviva plc ↗).
Aviva gives the completion date as 9 April 2024 (Aviva plc ↗).
Aviva says AIG Life Limited was renamed Aviva Protection UK Limited on 17 February 2025 and became Aviva Life & Pensions UK Limited from 1 January 2026 (Aviva group protection ↗).
Its adviser site now puts it plainly: “Aviva Protection UK Limited (formerly AIG Life Limited) is now Aviva Life & Pensions UK Limited” (Aviva adviser site ↗).
So AIG Life Ltd is no longer a separate UK insurer.
Its policies are held through Aviva Life & Pensions UK Limited (Aviva ↗), and its individual and business protection products closed to new business on 23 August 2026 (Aviva adviser site ↗).
25 September 2023
Aviva announces the deal
Aviva agrees to buy AIG Life Limited, AIG’s UK protection business.
9 April 2024
Aviva completes the purchase
AIG Life Limited is bought from Corebridge Financial, a subsidiary of AIG, for £453m.
17 February 2025
AIG Life is renamed
AIG Life Limited becomes Aviva Protection UK Limited.
1 January 2026
The policies move into Aviva Life & Pensions UK
Aviva Life & Pensions UK Limited becomes the insurer of the former AIG Life policies.
23 August 2026
Closed to new business
The former AIG Life individual and business protection products close to new business. Existing policies stay in force.
Which page do you need?
This page is for people who hold, or advise on, a policy first written by AIG Life.
If you are a business looking for new key person cover today, start with Aviva key person insurance or the key person insurance comparison.
Searching for AIG health or medical insurance?
That is not AIG Life.
AIG's own UK insurer is American International Group UK Limited (AIG UK ↗), which lists accident and health among its lines of cover (AIG UK ↗).
What Aviva bought was AIG Life Limited (Aviva plc ↗).
- New cover from Aviva
Aviva key person insurance
Aviva’s own business life policy for key person, shareholder and loan cover, as Aviva publishes it.
- Comparing insurers
Key person insurance comparison
The published terms of the UK insurers that write key person cover, side by side.
- Choosing an insurer
UK key person insurers
Which insurers publish key person cover and what to check before you pick one.
- Making a claim
Key person insurance claims
How a key person claim works, what insurers ask for and why claims are declined.
Have an AIG Life policy? What changes and what does not
On the move to Aviva, Aviva told advisers that, apart from the change of provider, “there won't be any change to the terms and conditions, policy benefits or payments” (Aviva adviser site ↗).
For a group life or death in service scheme first written by AIG Life, Aviva's group protection page has its own section (Aviva group protection ↗), and our group life insurance guide explains how such schemes work.
If you hold an AIG Life policy
- Start from Aviva's help page for former AIG Life customers (Aviva ↗)
- These policies are not shown in MyAviva (Aviva ↗)
- Call 0345 600 6820, Monday to Thursday 8:30am to 6pm, Friday 8:30am to 5:30pm (Aviva ↗)
- Or email enquiries@protection.aviva.com (Aviva ↗)
- Quote your policy number, usually P followed by nine numbers (Aviva ↗)
- Terms, benefits and payments stayed the same through the move (Aviva adviser site ↗)
Claiming on AIG life or critical illness cover
Former AIG Life policies, including AIG critical illness plans, are claimed through Aviva, from its claim page for those policies (Aviva ↗).
Claims Aviva starts for former AIG Life policies
- Critical or terminal illness (Aviva ↗)
- Life cover, on the death of the person insured (Aviva ↗)
- Income protection (Aviva ↗)
- Total and permanent disability (Aviva ↗)
- Aviva's main life claims page points AIG Life policyholders to their own claim information (Aviva ↗)
- What insurers ask for on a business policy: our key person insurance claims guide
AIG Life for advisers: where to go now
The old AIG Life adviser pages are now a section of Aviva's adviser site, headed “Former AIG Life Limited or Aviva Protection UK Limited” (Aviva adviser site ↗).
Aviva says it keeps the information, contact details and literature advisers still need there (Aviva adviser site ↗).
For pre-sales underwriting, claims and customer services on those policies, it lists 0345 600 6820 (Aviva adviser site ↗).
AIG life insurance quotes and key person cover now
Quotes for the former AIG Life products closed at 18:00 on 23 August 2026, and its business protection products closed to new business the same day (Aviva adviser site ↗).
For new cover, Aviva sells its own business policy, shown in the table as a description, not a recommendation (Aviva ↗).
AIG Life claims, inside Aviva's figures
Aviva reported paying just over £1.3 billion on more than 52,000 individual protection claims in 2024: 97.1% of all claims received (Aviva ↗).
Aviva says those figures combine its own protection claims with former AIG Life policy claims paid since the purchase completed on 9 April 2024 (Aviva plc ↗).
It does not give a separate figure for AIG Life.
Before you buy, with any insurer
- Answer the application questions fully: the ABI names not disclosing existing medical conditions, and not meeting the policy definitions, as common reasons claims are declined (ABI ↗)
- Check the firm first: the FCA says to use its Firm Checker before you buy insurance (FCA ↗)
- The Firm Checker cannot confirm whether FSCS or Financial Ombudsman Service protection will apply (FCA ↗)
Compare your key person insurance options
Each page below sets out what one insurer publishes about its own key person cover, with a source beside every figure.
We do not rate or rank insurers.
The comparison puts the published terms side by side.
- Life, or life and critical illness
Aviva
Aviva key person insurance → - Life, critical illness, income protection
Legal & General
Legal & General key person insurance → - Life, critical illness, income protection
Royal London
Royal London key person insurance → - Life, critical illness, or both
Zurich
Zurich key person insurance → - Life, critical illness, loan cover
Scottish Widows
Scottish Widows key person insurance → - Life, optional critical illness
LV=
LV= key person insurance → - Through financial advisers
Vitality
Vitality key person insurance → - Closed to new individual cover
Canada Life
Canada Life key person insurance → - A personal accident variant
Hiscox
Hiscox key person insurance →
Check it for yourself
Every claim on this page is our summary of one of the documents listed here.
We last checked them against the live sources on 28 September 2026.
The documents are the authority, not this page.
Insurers and HMRC update them, so validate any figure or condition at its link before you rely on it.
- Aviva plc: acquisition of AIG’s UK protection business ↗The 2023 announcement, the seller and the £453m price
- Aviva: protection claims paid in 2024 ↗Completion on 9 April 2024; claims paid, including former AIG Life policies
- Aviva group protection ↗The February 2025 rename and the 1 January 2026 change of insurer
- Aviva adviser site: former AIG Life Limited or Aviva Protection UK Limited ↗Current status, closure to new business, adviser contacts
- Aviva adviser site: the Part VII transfer ↗No change to terms, benefits or payments
- Aviva help for AIG Life customers ↗AIG Life policies now held through Aviva; not on MyAviva
- Aviva: contact us, former AIG Life policies ↗Phone number, hours and policy number format
- Aviva: claim on a former AIG Life policy ↗The four kinds of claim
- Aviva: make a life insurance claim ↗Where AIG Life policyholders find claim information
- Aviva business life insurance options (adviser) ↗Aviva’s business protection policy and free cover while underwriting
- Aviva Business Life Insurance Options policy summary ↗Entry ages
- AIG UK: regulation and disclosures ↗American International Group UK Limited
- AIG UK ↗AIG UK’s lines of cover, including accident and health
- ABI: protection claims in 2024 ↗Common reasons claims are declined
- FCA Firm Checker ↗Check a firm before you buy
- FCA Firm Checker guidance ↗What the Firm Checker cannot confirm
AIG Life insurance, answered
Not financial advice. This page is general information. Before buying insurance, the FCA tells consumers to check the firm on its Firm Checker (FCA ↗). For free guidance, see MoneyHelper.