Is the Howseen GEO community free?

Yes. The community, the GEO resources and the check prompts are free. You also get a first look at new features in Howseen, the AI-visibility tracker.

Who is the community for?

SaaS founders, ecommerce brands, and marketing or SEO agencies who want their brand recommended by AI. If your buyers are starting to ask an AI what to buy, it is for you.

Free · Private Slack · New features first

The GEO community for founders getting seen by AI.

Q: What is GEO (Generative Engine Optimization)?

GEO is the practice of getting your brand recommended inside AI answers, the way SEO gets you ranked on Google. It optimizes for the sources AI models like ChatGPT, Gemini and Perplexity cite when a buyer asks what to use. A page can rank low on Google and still be the one the AI names, which is why GEO is measured and worked on separately from SEO.

Q: How do I check if ChatGPT recommends my brand?

Ask the AI the questions your buyers actually ask, such as 'what is the best tool for X', and see whether your brand is named, alongside which competitors, and which sources the answer is built on. The community shares the exact copy-paste prompts to run this check across ChatGPT, Gemini, Perplexity and Google AI.

Grab the free prompts and playbooks I use to check what ChatGPT, Gemini, Perplexity and Google AI say about your brand, and how to get recommended. Free, inside our Slack.

Free GEO resources, the private community, and new features first. No spam. Built for SaaS, ecommerce and agencies.

The models your buyers ask

What's inside

More than a resource dump.

The exact system I use for my own brand, plus the founders working on the same thing.

The check prompts

The copy-paste prompts to see if ChatGPT, Perplexity, Gemini and Google AI name you, or a competitor, when your buyer asks.

The gap workflow

How to spot exactly which buyer questions you're losing, and to which competitor, before it costs you the signup.

The fixes that move citations

What actually gets you cited, not guesses. In our data, Reddit shows up in 10.4% of Google AI Overviews answers but only 0.9% of ChatGPT answers, so the plays differ by engine. The plays are inside.

The founders + new features first

Other SaaS founders and agencies working on the same thing, plus a first look at new Howseen features.

Why now

Why GEO matters now

Your buyers already ask AI what to use, and fewer of them click through to websites. The community exists to help founders get named in those answers.

→When a Google AI summary appears, users click a traditional result in 8% of visits, against 15% without one, and click a link inside the summary in 1% of visits (Pew Research Center, 900 U.S. adults, 68,879 searches, July 2025).
→The peer-reviewed GEO paper (Aggarwal et al., KDD 2024) found that optimizing content for generative engines can raise its visibility in AI answers by up to 40% (arXiv 2311.09735).
→In our study of 5,331 AI answers to 378 buyer questions (August 16 to October 4, 2026), YouTube is cited in 45.0% of Google AI Overviews answers and 27.4% of AI Mode answers, but in 0 of 1,164 ChatGPT answers. Reddit appears in only 0.9% of ChatGPT answers.
→Google states there are no additional requirements to appear in AI Overviews or AI Mode: the usual SEO best practices apply and a page must be indexed to be shown as a supporting link (Google Search Central).

“AI Overviews is going very well with over 1.5 billion users per month”

Sundar Pichai, CEO of Google and Alphabet, Q1 2025 earnings remarks, April 24, 2025

Start with what GEO is, how AI chooses brands, how to check if ChatGPT mentions your brand and the GEO playbook. Page updated October 5, 2026.

GEO, answered

The questions founders ask before they start getting recommended by AI: what GEO is, how to check your brand, what AI trusts, and what it costs.

What is GEO (Generative Engine Optimization)?+

GEO is getting your brand recommended inside AI answers, the way SEO gets you ranked on Google. It optimizes for the sources AI models like ChatGPT, Gemini and Perplexity cite when a buyer asks what to use. A page can rank low on Google and still be the one the AI names, which is why GEO is measured and worked on separately from SEO.

How do I check if ChatGPT recommends my brand?+

Ask the AI the questions your buyers actually ask, like "what is the best tool for X", and see whether your brand is named, next to which competitors, and which sources the answer is built on. The community shares the exact copy-paste prompts to run this across ChatGPT, Gemini, Perplexity and Google AI.

What actually gets a brand cited by AI?+

AI models recommend the brands that show up in the sources they trust: community threads like Reddit, review sites, editorial and well-structured pages. Backlinks matter less than being mentioned in the right places. The community shares the plays that move citations, not guesses.

Is the community free, and who is it for?+

Free. The prompts, playbooks and community are all free, plus a first look at new Howseen features. It's built for SaaS founders, ecommerce brands and marketing or SEO agencies whose buyers are starting to ask an AI what to buy.

Get seen by AI before your competitors do.

Drop your email, grab the free GEO resources, and meet the founders getting recommended by AI.

Free GEO resources and community access.

Keep going

Related guides, data and next steps

Learn how GEO works, see the data we publish on the sources AI engines cite, compare Howseen with other tools, and check what AI says about your own brand with a 3-day free trial.