“Saw you on TikTok”
Promo code used 42 times
Branded search up 34%
1.2k clicks on a tracked link
Day one: create your baseline
Capture what ran, what it cost and what happened next, so you have a clear starting point to compare against.
See what your marketing did
You run the whole program, and someone keeps asking whether it is working. Brandwave connects the tools you already use and shows what you ran next to what moved.
Free plan, no credit card required. Already have an account? Sign in
GA says direct. Meta says Meta.
Every platform counts what it can see. The creator post, the podcast and the event leave no click, so last click hands the credit to paid search. The work that built demand looks like it did nothing, and it is the first thing cut.
TikTok
184k views
Meta Ads
41 conversions
Google Ads
38 conversions
Billboard
Queen St for 4 weeks
How did you hear about us?
"tiktok i think"
Promo code
MIA15 used 42 times
GA4
Sign-ups ↑ 34%
Podcast
Host read on ep. 48
Sticky note
branded search up?
Reel with 22k plays
Spreadsheet
campaigns_FINAL_v7
Radio
30s drive-time spot
Trust your gut, bring the receipts
Brandwave keeps what you ran and what happened next in the same record. When branded search jumps after a creator post, the post is right there on the timeline, so you can show your boss what you suspected.
See what your marketing did
Free plan, no credit card required. Already have an account? Sign in
Connect, read, decide
Connect
Connect GA4, Search Console, Google Ads, Meta Ads and your social accounts.
Read
See what ran next to what moved, and what the evidence supports.
Decide
Back the work that is earning its place, and show your boss why.
All your marketing in one record
Every channel you run in the same place, including the ones no platform reports on.
Creator marketing
Creators, campaigns, content, spend and performance, all connected in one program record.
Paid ads
Google Ads and Meta Ads campaigns, with spend, delivery and results on the same timeline as everything else.
Broadcast
Television and radio spots, with the audience, daypart and network behind each one.
Out-of-home
Billboards, transit, street furniture and digital screens, mapped to where they ran.
Newspapers, magazines and flyers, with circulation and distribution attached.
Podcasts, PR and events
Interviews, sponsored segments, press coverage and the events you showed up to, recorded alongside the rest.
Ask your AI about your marketing
Brandwave’s MCP server connects your record to Claude, ChatGPT or Copilot. Ask what you spent and what changed from the tool you already use, and manage your account there too.
ClaudeChatGPT+ any other MCP client
Back your next move
See the full picture
Understand every channel in context, instead of judging each one in isolation.
Compare like with like
Measure performance consistently across channels, so you can see what deserves a closer look.
Defend every channel
Put what customers said, promo codes and branded search next to the clicks, so the channel that built demand keeps its budget.
The evidence behind every decision
One shared timeline
Line up social, broadcast, out-of-home and print activity with campaigns and business results.
Your success metrics
Choose the GA4 events that define success for your business, then see how they move alongside your marketing.
What customers said
Normalize messy “How did you hear about us?” answers while keeping response coverage visible.
Codes, links and referrals
Find promo codes, tagged links and referral sources, then map each signal to the work behind it.
Brand demand
Track branded-search momentum and Share of Search against competitors, with Search Console evidence alongside estimates.
Spend and efficiency
Roll up line-item spend into total spend, CPM and CPE, with data coverage shown beside the result.
Compare on the same basis
Compare creators, activities and campaigns against your own peer averages and performance history.
Know what you can trust
See whether delivery is reported, entered or estimated, and how confident each metric is.
Know where to look next
Surface stale data, missing expenses, budget pacing, engagement spikes and unusually efficient work.
Your marketinghistory becomes your advantage
Start now, and every campaign gives the next one more context. Over time, you build a clearer view of what tends to work, where, and when.
First review: compare with confidence
See channels and campaigns side by side on the same basis, using your own past performance as the benchmark.
Over time: spot the patterns
See what keeps showing up around stronger outcomes, and use that context to make better calls next time.
All features included for free
Start free with no card. Paid plans start at US$139 a month.
Brandwave
Free plan
- Billed monthly
- Monthly
- Cancel at any time. No lock-in contracts or annual commitments.
- Free for as long as you like
- $0
- The free plan is full featured. Upgrade to a paid plan only when you've outgrown it.
- Every connector on every plan
- $0
- GA4, Search Console, Google Ads, Meta Ads and your social accounts, Free included, with no per-connector fees.
- Every feature on every plan
- Included
- Paid plans add room for more brands, activities and markets.
- Unlimited teammates
- $0 a seat
- No per-seat fees on any plan.
- No data lock-in
- Included
- Full access to the HTTP API and MCP server on every plan, so you can stay nimble.
Total today
$0
Start building the full picture
Connect your tools for free and see what your marketing did this month.
Free plan, no credit card required. Already have an account? Sign in
Questions you might have
Brandwave is built for the marketer who runs the whole program. Often this is the sole marketer in a business who has to do everything themselves, or a first marketing lead at a company of 10 to 200 people. Someone who doesn't have an analyst to call on, whose boss asks whether it's working and the spend is justified. Brandwave is also helpful for Heads of Marketing defending a budget and agencies reporting to clients.
Brandwave puts that channel’s activity and spend next to independent signals such as “how did you hear about us?” answers, promo codes, tagged links, branded search and Share of Search. You can judge its impact on several pieces of evidence, so last click does not decide on its own.
Yes. Brandwave’s MCP server lets you manage your account and read your marketing record from Claude, ChatGPT, Copilot or any MCP client, and the HTTP API does the same for your own tools. Every plan includes both.
No. Brandwave connects to Google Analytics 4, Search Console, Google Ads and Meta Ads and reads from them. Your data stays yours, and you can read all of it out through the API and MCP server.
Less than you might think. When you sign up you'll be able to easily connect to GA4, Search Console, Google Ads and Meta Ads, then Brandwave will collect the data for you. For your other marketing activities, you can enter these yourself in the dashboard, or simply connect your AI of choice to our MCP server and ask it to populate your data for you, from wherever you currently keep it.
Brandwave is free to start, and the Free plan includes every connector and every feature. Paid plans are billed monthly, can be cancelled at any time, and have no per-seat or per-connector fees.