Workflows

Overview

The App workflow is a single loop grounded in public Explorer evidence:

1. Setup — company, competitors, topics/positioning, sitemaps.
2. Overview — coverage warming → ready; presence map.
3. Visibility — SoV, mention rate, source-to-mention.
4. Evidence — matched prompts and answers.
5. Opportunities — typed findings from evidence.
6. Actions — work queue (create content, fix positioning, Circuit, and more).
7. Content (paid) — draft and publish.
8. Agent (paid) — research over corpus + account data.

Parallel path: browse Explorer anytime without App access.

Who it's for

Teams running an ongoing AEO/GEO program — not one-off prompt screenshots.

Prerequisites

Completed onboarding and a coverage refresh so Evidence and Opportunities are populated.

Step-by-step

Setup once, then refine

Configure Company, Competitors, Topics and positioning, and Sitemaps.

Refresh and review

From Overview, refresh coverage, then open Visibility and Evidence.

Prioritize and execute

Work Opportunities into Actions. When subscribed, use Content and the AI Marketing Agent.

Tips

• Topic nudges change which Explorer prompts match — revisit them when your category focus shifts.
• Actions like open_circuit open Circuit’s partner network; Circuit is not an Obsurfable product.

FAQ

Where are prompt runs / insights / scrapbook?

Those earlier surfaces were removed from the App chrome. Evidence + Opportunities replace the monitoring loop; Content + Agent replace the act loop.

Does the AI Marketing Agent agent browse the web?

No. It researches your company profile and matched Explorer corpus only. Publishing still requires your approval.