DevRel consultant vs first DevRel hire: how to decide
Should you hire your first DevRel person or bring in an outside engagement? How to weigh timeline, risk and cost, and which option fits which stage.
Marcos Placona6 min
Developer Relations Knowledge Hub
Expert strategies, industry insights, and actionable best practices to build thriving developer communities and accelerate product adoption.
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Marcos Placona
Devtool launch checklist: before, during and after
A practical checklist for launching a developer tool: positioning, a tested quickstart, docs, demo and distribution, launch week tasks and a post-launch review.
Marcos Placona6 min
Best DevRel Consultants & Agencies (2026)
How to choose a DevRel agency or consultant: the criteria that matter, a comparison of named providers with public pricing, and questions to ask.
Marcos Placona11 min
DevRel as a Service: Scope and Pricing
What DevRel as a service includes, how it's priced, and when it beats hiring in house. A practical guide for developer-tool teams.
Marcos Placona7 min
How to Build a Developer Community
How to build a developer community that drives product adoption: where to start, what to run first, and how to measure whether it is working.
Marcos Placona8 min
How to Measure DevRel ROI
How to measure DevRel ROI: which DevRel metrics leadership cares about, how to tie them to adoption and revenue, and what to stop reporting.
Marcos Placona7 min
DevRel Org Charts & Metrics: How Reporting Lines Impact Success (2025 Guide)
How DevRel team placement in org charts affects metrics and success. Which KPIs matter by reporting structure, and how to advocate for them.
Marcos Placona3 min
DevRel vs Developer Advocacy: Complete Guide
Confused about DevRel vs Developer Advocacy? Get the real breakdown on roles, skills, salaries, and KPIs from someone who's been in the trenches.
Marcos Placona12 min
DevRel Lessons: Building Startup Programs
Key lessons from helping startups build successful DevRel programs. Get insights on growing developer communities and driving engagement.
Marcos Placona4 min
Developer Program Strategy: How to Build One
How to build a developer program strategy: set goals, map the developer journey, pick your first focus, staff it, and measure what matters.
Marcos Placona9 min
Why DevRel is Crucial for Startup Success
Why a strong DevRel strategy is crucial for startup success. Get insights from Marcos and book a free consultation to grow your community.
Marcos Placona4 min
The Ultimate Guide to Landing a DevRel Job
Complete guide to breaking into Developer Relations: essential skills, salary expectations, interview prep, and steps to land your DevRel role.
Marcos Placona9 min
Developer-Friendly Blog Post Structure
Learn to create concise, impactful blog posts for developers. This guide covers structure, key concepts, and code examples that work seamlessly.
Marcos Placona5 min
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