Our goal from the beginning was to create a simple application for adding context to the any photo on the web even if it is not associated with a social network. That the moment, there is no way to add textual or conceptual data to images scattered around the internet. We decided to change this.
We created a Chrome Extension called imbo that identifies raw images and displays a simple popup plugin to add commenting and context to the image. Anyone from anywhere in the world can see the data associated with the photo without joining a social network.
We see huge potential for this tool. Moving forward we have plans of expanding the design to include image keyword tagging, a Reddit style up vote down vote system, view tracking, and integration to other platforms. The information associated with each photo could also be used to improve search results.