On

High-quality growth and record-breaking profitability. 🚀 Today, we are thrilled to share our Q2 2026 results. In a dynamic quarter, On delivered over CHF 850 million in net sales, growing 21.6% at constant currency, while achieving our highest Gross Profit Margin in history at 65.4%. This outstanding performance is driven by an incredible 34.3% surge in our Direct-to-Consumer channel and strong momentum across the globe, while Wholesale, particularly in some Everyday Running franchises, stayed below our ambitions. Our results prove that a brand can achieve true global scale while fully protecting its premium positioning and brand equity. We are immensely grateful to our global team, our partners, and the growing community of fans who continue to run with us. Tune in below as our Founder & Co-CEO, David Allemann, and CFO, Frank Sluis, share deeper insights into our disciplined strategy, financial strength, and the generational shift in innovation we are bringing to the market. https://lnkd.in/efNpYb8E #DreamOn

Our doors are open in Copenhagen. 🇩🇰 Spanning two floors, our newest store has been crafted to reflect the city’s character through a contrast of heritage and modernity. On the interior, red metal cladding references Denmark’s visual identity and contemporary design language, while concrete, grey stucco and oak create a clean, tactile material palette. Located on the same street as the Round Tower, the store draws inspiration from the 17th century landmark’s continuous spiraling ramp, bringing a sense of movement and flow into the retail experience. Situated in Indre By, Copenhagen's historic Old Town and central inner-city district, come discover the full On product portfolio or pass by to join weekly run club or additional community events throughout the year. We’re ready to greet you at Købmagergade 39. #DreamOn

Test. Listen. Revise. Repeat. This is marathon performance, shaped by those who run it best. From countless trackside sessions to hours in the On Lab, every detail of the LightSpray Cloudboom Strike 2 reflects direct athlete feedback and real race-day demands. Co-created with 22 world-leading athletes, including Hellen Obiri and Kristian Blummenfelt, they each played an instrumental role in developing this pinnacle race-day shoe. Sharing performance-driven insights that would eventually lead to elite marathon and triathlon podiums across the globe. Designed for precision. Tested at the highest level. Built for the world stage. Available now: https://lnkd.in/dHPkitWM #RunOnClouds

According to Alay Bowker, this might be the coolest office in the world. 👀 Welcome to On Labs. 🙌 #DreamOn

This week, we’re reintroducing the Cloud X 5, now featuring a CleanCloud™ midsole – made using captured carbon emissions. First announced in 2022 as a proof-of-concept, today it’s scaled to over a million pairs, four-years ahead of schedule. While traditional sports shoe midsoles rely heavily on fossil fuels, CleanCloud™ disrupts the cycle by using captured CO2 emissions as raw material – intercepting the emissions before they enter the atmosphere and combining them with green hydrogen, produced using renewable energy. Together, these elements are transformed into e-naphtha, which serves as the base ingredient to produce the final EVA foam, with the resulting material sharing the same Technical Data Sheet (TDS) as standard EVA. But breakthroughs are not created in a silo – the entirely new value chain relies on strong technical partnerships – with Infinium Energy and Borouge International. In the words of Jean-philippe Romain, Director of Polymer Science & Engineering at On, “This initiative came purely from a raw innovation mindset: Can we take a resource that is abundant in the atmosphere and do something positive with it? Can we make the problem part of the solution?” ↘ Learn more about the technology here: https://lnkd.in/euMu2cny #DreamOn

A look inside the future of running at the On Running Summit in Paris. A dedicated few days together with our closest run partners to explore technology, innovation and craft. Our team created an immersive, multi-day experience through movement, sound, light and atmosphere. Diving deep with our product teams into material science and the sensations of softness, support, energy and speed. Featuring an unveiling of the Cloudboom Strike 2 and the LightSpray™ Cloudboom Strike 2. This is running, reimagined. 💭 #RunOnClouds

‘An Exercise in Lightness’ – a preview of our SS27 collaborations at Paris Fashion Week. Shaped by weightlessness, suspended elements, sheer textiles, and lightweight aluminum, the space creates a luminous pause within the surrounding chaos. #DreamOn

On’s “Shape of Dreams” campaign film wins one Gold Lion and two Silver Lions at the 2026 Cannes Lions International Festival of Creativity, the annual celebration of the world’s most outstanding work across advertising, marketing and communications. Directed by Academy Award-winning filmmaker Spike Jonze, the campaign was crafted to introduce our first co-created collection with Zendaya, unveiling an imaginative world where ideas evolve, materials shift and silhouettes take shape. “‘Shape of Dreams’ was an opportunity to build on our ongoing partnership with Zendaya and tell a story that felt distinctly On. Working with Spike Jonze and an incredible team of collaborators allowed us to create something that entertained, inspired and sparked conversation. Seeing the campaign recognized with a Gold Lion and two Silver Lions at Cannes makes this achievement even more meaningful and reinforces our belief that the best way to earn attention is through entertainment.” – Alex Griffin, Chief Marketing Officer #DreamOn

On x POST ARCHIVE FACTION (PAF). CURRENT FORM 4.0. A new performance running collection, inspired by our journeys from flight to stillness and back. The latest chapter in our ongoing collaboration launches June 25. Discover here: https://lnkd.in/e43tFRJr #DreamOn

Onboarding at On has been designed to give a full outlook on the organization – from the history of our founding to our Spirits and an introduction to each function. But starting this year, we’re upgrading onboarding from a digital, hybrid experience, to a fully in-person onboarding week, centralized at On Labs. Led by our Human Growth & Performance team, new joiners from around the globe come together in Zurich each quarter to connect, to meet On’s Founders and senior leadership, and to deep dive into the business and culture. Meet the core team behind Ignition Days: Senior Director of Human Growth and Performance Johanna Bolin Tingvall and Dr Rachele Airoldi Asturias, Talent Growth Senior Specialist, in the latest story in our Journal. Discover how in-person connection – right at the source – can be game-changing for a successful career journey. ↘ Read the story here: https://lnkd.in/e7rKqfhG