Genentech: Creating Meaningful Customer Experiences for Better Patient Outcomes

"We strive for medical and commercial excellence placing patients,
customers, and our teams at the center of everything we do. A connected
technology platform is important in helping us create seamless,
meaningful, and personalized customer experiences."

- Andres Diaz, Executive Director, Head of Experience Services & Digital Innovation, Genentech

Genentech shares the importance of a connected technology platform in personalizing customer experiences.