The seven-game NBA Finals are level at two games apiece following the OKC Thunder’s 111–104 comeback win over the Indiana Pacers on Friday. Who will hoist the Larry OB? An excellent question ahead of tonight’s 8:30 p.m. ET Game 5 — and one of many we’re asking this Monday morning.

On Friday, Scripps-owned network Ion Television renewed its media rights agreement with the WNBA nearly a year after the league inked a joint multinetwork package alongside the NBA. Despite the WNBA’s attainment of expensive, major network deals, there’s still considerable value in what Ion uniquely brings to the table: A distinct audience and capacity for appointment viewing.

Indiana Fever star Caitlin Clark’s return to the hardwood from injury was piping hot, but she’s not the only WNBAer serving straight fire. Let’s spill the tea with the latest edition of what’s hot and what’s not in women’s hoops. Pinkies up.

Unlike the limit, the perfect women’s sports brand marketing strategy does exist — at least according to Parity, who released its latest research report yesterday about the business of women’s sports.

On Wednesday, the WTA announced it will protect the rankings of players who take time away to pursue fertility treatments like egg or embryo freezing. It’s the latest move from a pro sports organization to formally accommodate athletes’ family planning, demonstrating new ways to compassionately address the unique challenges women athletes face.

No, it’s not A Cinderella Story; it’s the Indiana Pacers — complete with their fairy godmother good luck charm, Caitlin Clark. Not only is Indy undefeated in the playoffs when the WNBA star’s in attendance, but they’re also only two wins away from their first-ever NBA title.

You already know that women’s basketball is booming — according to a recent report from Global Sports Properties, the WNBA saw a 322% increase in global online searches last year. However, the sport’s impact extends beyond the pro court: The male-dominated spaces long associated with hoops are becoming more women-forward…and it’s about time.

We’re not US Weekly, but we are about to spill the tea on what’s hot and what’s not in the WNBA. On-court action and off-court chatter? You came to the right place.

Even championship contenders need a break. Both the NBA and NHL playoff action took last night to reset, but the quest to hoist the hardware continues tonight. Let’s discuss.

The 125th U.S. Open — the third PGA Tour major of the year — begins at Pittsburgh’s notoriously difficult Oakmont Country Club tomorrow, teeing up a tremendous test for the best golfers in the game. Before the fellas hit the fairway, here are the top storylines to watch.

According to Forbes, WNBA teams are valued at a league-high average of $272M, a monstrous 183% increase from the estimated average valuation in 2024. It’s all about supply and demand (and a little dash of optimism).