Abstract image of a woman sitting on books and studying on a laptop

Micro-Interactions in a 2.0 World (v2)

David Armano, profile picture
David Armano

The document discusses the evolving nature of consumer behavior and marketing in a digital landscape, highlighting a shift from passive consumption to active participation. It also reflects on the importance of customer service, as illustrated by Randy Pausch’s anecdote about store policies on broken items. The author notes that the marketing funnel is no longer a linear concept due to technological advancements.

BusinessTechnology
1 of 80
Downloaded 1,452 times
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)
Micro-Interactions in a 2.0 World (v2)

More Related Content

PDF
A Quick Guide to Baidu Ad Products
Guy Baxter
 
PPTX
60 Ways To Grow Your Email List
Vanessa CEO
 
PDF
Agile Testing, por Carolina Borim
Thoughtworks
 
PPTX
Inbound Marketing is the Answer - Leighton Interactive
MarcoTechnologies
 
PPTX
E-Marketing Specialist - Seminar
eaac_group
 
PDF
2014 Economy of US Infographic
Booz Allen Hamilton
 
PPTX
Intro to social media seminar
Eaac Alexandria
 
PDF
Highlights of FinanceConnect - FinanceConnect 2015
LinkedIn India
 
A Quick Guide to Baidu Ad Products
Guy Baxter
 
60 Ways To Grow Your Email List
Vanessa CEO
 
Agile Testing, por Carolina Borim
Thoughtworks
 
Inbound Marketing is the Answer - Leighton Interactive
MarcoTechnologies
 
E-Marketing Specialist - Seminar
eaac_group
 
2014 Economy of US Infographic
Booz Allen Hamilton
 
Intro to social media seminar
Eaac Alexandria
 
Highlights of FinanceConnect - FinanceConnect 2015
LinkedIn India
 

Viewers also liked (17)

PPTX
Scheduling Speaking Engagements
Barbara Giamanco
 
PPTX
Learn How to Efficiently Manage Your Print and Scan Environment - Canon
MarcoTechnologies
 
PPTX
Agile Turkey summit 2014 - Empirical Management explored
Gunther Verheyen
 
PPTX
What You Don't Know about Document Management, But Should - M-Files
MarcoTechnologies
 
PPTX
Security is Just the Start with Intelligent Video - March Networks
MarcoTechnologies
 
PDF
QTB Technology Lab - The Travel Domain, Beyond SQL, the Cloud, and more...
Thoughtworks
 
PDF
Booz Allen Hamilton Public Health Awareness Infographic
Booz Allen Hamilton
 
PDF
Motivating LinkedIn Members to Engage with Your Content
LinkedIn India
 
PDF
Universal Mc Cann Wave4
Olivier Mermet-Grandfille
 
PDF
Baidu Travel Kit by iClick
ARC Design
 
PDF
The New Negroponte Switch
schulzeandwebb
 
PDF
Fine-Tuning of Agile Development
Thoughtworks
 
PDF
6 Symptoms and 7 Solutions to Burnout in Business
RingLead
 
PDF
ThoughtWorks Technology Radar Roadshow - Perth
Thoughtworks
 
PPTX
What is your Print Transformation Strategy? - Konica Minolta
MarcoTechnologies
 
PDF
Cremalab Sales and Marketing Internship
Vanessa Gonzales
 
PPTX
Stay Ahead of Threats with Advanced Security Protection - Fortinet
MarcoTechnologies
 
Scheduling Speaking Engagements
Barbara Giamanco
 
Learn How to Efficiently Manage Your Print and Scan Environment - Canon
MarcoTechnologies
 
Agile Turkey summit 2014 - Empirical Management explored
Gunther Verheyen
 
What You Don't Know about Document Management, But Should - M-Files
MarcoTechnologies
 
Security is Just the Start with Intelligent Video - March Networks
MarcoTechnologies
 
QTB Technology Lab - The Travel Domain, Beyond SQL, the Cloud, and more...
Thoughtworks
 
Booz Allen Hamilton Public Health Awareness Infographic
Booz Allen Hamilton
 
Motivating LinkedIn Members to Engage with Your Content
LinkedIn India
 
Universal Mc Cann Wave4
Olivier Mermet-Grandfille
 
Baidu Travel Kit by iClick
ARC Design
 
The New Negroponte Switch
schulzeandwebb
 
Fine-Tuning of Agile Development
Thoughtworks
 
6 Symptoms and 7 Solutions to Burnout in Business
RingLead
 
ThoughtWorks Technology Radar Roadshow - Perth
Thoughtworks
 
What is your Print Transformation Strategy? - Konica Minolta
MarcoTechnologies
 
Cremalab Sales and Marketing Internship
Vanessa Gonzales
 
Stay Ahead of Threats with Advanced Security Protection - Fortinet
MarcoTechnologies
 
Ad

Similar to Micro-Interactions in a 2.0 World (v2) (7)

PPT
Micro-Interactions
Critical Mass
 
PPTX
Micro-Interactions in a 2.0 World
BSI
 
PDF
Micro Interactions
David Armano
 
PDF
Micro-Interactions, Marketing 2.0 / Paris
David Armano
 
PPTX
Direct Marketing - The Paradigm Shift
Yellow Umbrella
 
PPT
CRM Scenarios & Trends
Gianluca Ferranti
 
PDF
CMO's as Change Management Operators
VINCE FERRARO
 
Micro-Interactions
Critical Mass
 
Micro-Interactions in a 2.0 World
BSI
 
Micro Interactions
David Armano
 
Micro-Interactions, Marketing 2.0 / Paris
David Armano
 
Direct Marketing - The Paradigm Shift
Yellow Umbrella
 
CRM Scenarios & Trends
Gianluca Ferranti
 
CMO's as Change Management Operators
VINCE FERRARO
 
Ad

More from David Armano (20)

PPSX
Responsive Marketing in a Real Time World
David Armano
 
PDF
Six Social-Digital Trends for 2013
David Armano
 
PDF
Edelman's "SICC" (Social Intelligence Command Center)
David Armano
 
PDF
Social by Design: Design Thinking & Business
David Armano
 
PDF
Social Media Is Dead: Long Live Common Sense.
David Armano
 
PDF
10 Ideas For The New Decade
David Armano
 
PDF
Social Business Design: Web 2.0 NYC
David Armano
 
PDF
The Value of Visual Thinking in Social Business
David Armano
 
PDF
Social Business By Design
David Armano
 
PDF
The Future of Advertising. WTF?
David Armano
 
PDF
The Micro-Sociology of Networks
David Armano
 
PDF
Thinking Visually
David Armano
 
PDF
Brand "U.0"
David Armano
 
PDF
10 Ways Digital Can Help You Thrive in a Recession
David Armano
 
PDF
Convergence + The Digital Agency
David Armano
 
PDF
Experience Design + The Digital Agency (Phizzpop version)
David Armano
 
PDF
A Prescription for Marketers
David Armano
 
PDF
Visual Thinking
David Armano
 
PDF
The Fuzzy Tail
David Armano
 
PDF
Conversation by Design
David Armano
 
Responsive Marketing in a Real Time World
David Armano
 
Six Social-Digital Trends for 2013
David Armano
 
Edelman's "SICC" (Social Intelligence Command Center)
David Armano
 
Social by Design: Design Thinking & Business
David Armano
 
Social Media Is Dead: Long Live Common Sense.
David Armano
 
10 Ideas For The New Decade
David Armano
 
Social Business Design: Web 2.0 NYC
David Armano
 
The Value of Visual Thinking in Social Business
David Armano
 
Social Business By Design
David Armano
 
The Future of Advertising. WTF?
David Armano
 
The Micro-Sociology of Networks
David Armano
 
Thinking Visually
David Armano
 
Brand "U.0"
David Armano
 
10 Ways Digital Can Help You Thrive in a Recession
David Armano
 
Convergence + The Digital Agency
David Armano
 
Experience Design + The Digital Agency (Phizzpop version)
David Armano
 
A Prescription for Marketers
David Armano
 
Visual Thinking
David Armano
 
The Fuzzy Tail
David Armano
 
Conversation by Design
David Armano
 

Recently uploaded (20)

DOCX
ola and uber project work (Recovered).docx
amruteshk277
 
PDF
Tortilla Mexican Grill 发射点犯得上发射点发生发射点犯得上发生
ssun243
 
PDF
Engaging Stakeholders in Policy Discussions: A Legal Framework (www.kiu.ac.ug)
publication11
 
PDF
Highest-Paid CEO in 2025_ You Won’t Believe Who Tops the List.pdf
Visionary CIOs
 
DOCX
Hand book of Entrepreneurship 4 Chapters.docx
DrSubinKMohan
 
PPTX
Market and Demand Analysis.pptx for Management students
DrKavitaRani2
 
PPTX
IMM marketing mix of four ps give fjcb jjb
aruntambralli3813
 
PDF
Value-based IP Management at Siemens: A Cross-Divisional Analysis
MIPLM
 
PDF
Robin Fischer: A Visionary Leader Making a Difference in Healthcare, One Day ...
The lifescience magaizne
 
PDF
the role of manager in strategic alliances
AdvisorCampaigns
 
PDF
Second Hand Fashion Call to Action March 2025
agatadrynko
 
PDF
757557697-CERTIKIT-ISO22301-Implementation-Guide-v6.pdf
purdiantayo1
 
PDF
income tax laws notes important pakistan
VrindaTayade1
 
PDF
Sustainable Digital Finance in Asia_FINAL_22.pdf
deafajriatatarizqaja
 
PPTX
Chapter 2 strategic Presentation (6).pptx
5624212u
 
PPTX
IMM.pptx marketing communication givguhfh thfyu
aruntambralli3813
 
PPTX
basic introduction to research chapter 1.pptx
sangeethanagaraj8
 
PDF
Stacey L Stevens - Canada's Most Influential Women Lawyers Revolutionizing Th...
insightssuccess2
 
PDF
France's Top 5 Promising EdTech Companies to Watch in 2025.pdf
educationexcellencem
 
PPT
BCG内部幻灯片撰写. slide template BCG.slide template
d746tpyhkt
 
ola and uber project work (Recovered).docx
amruteshk277
 
Tortilla Mexican Grill 发射点犯得上发射点发生发射点犯得上发生
ssun243
 
Engaging Stakeholders in Policy Discussions: A Legal Framework (www.kiu.ac.ug)
publication11
 
Highest-Paid CEO in 2025_ You Won’t Believe Who Tops the List.pdf
Visionary CIOs
 
Hand book of Entrepreneurship 4 Chapters.docx
DrSubinKMohan
 
Market and Demand Analysis.pptx for Management students
DrKavitaRani2
 
IMM marketing mix of four ps give fjcb jjb
aruntambralli3813
 
Value-based IP Management at Siemens: A Cross-Divisional Analysis
MIPLM
 
Robin Fischer: A Visionary Leader Making a Difference in Healthcare, One Day ...
The lifescience magaizne
 
the role of manager in strategic alliances
AdvisorCampaigns
 
Second Hand Fashion Call to Action March 2025
agatadrynko
 
757557697-CERTIKIT-ISO22301-Implementation-Guide-v6.pdf
purdiantayo1
 
income tax laws notes important pakistan
VrindaTayade1
 
Sustainable Digital Finance in Asia_FINAL_22.pdf
deafajriatatarizqaja
 
Chapter 2 strategic Presentation (6).pptx
5624212u
 
IMM.pptx marketing communication givguhfh thfyu
aruntambralli3813
 
basic introduction to research chapter 1.pptx
sangeethanagaraj8
 
Stacey L Stevens - Canada's Most Influential Women Lawyers Revolutionizing Th...
insightssuccess2
 
France's Top 5 Promising EdTech Companies to Watch in 2025.pdf
educationexcellencem
 
BCG内部幻灯片撰写. slide template BCG.slide template
d746tpyhkt