SlideShare a Scribd company logo
#HMTT
@yellif 
@samuelball 
@SCA2Dean @jonburkhart
Creative Social is a collective of the world's most 
pioneering creative directors and business owners 
(the Socials). 
! 
Our goal is to unleash the potential of creatives.
#1 
Amsterdam #2 
Stockholm #3 
Barcelona #4 
New 
York #5 
London #6 
Berlin #7 
Sao 
Paolo #8 
Florence #9 
Shanghai #10 
Antwerp #11 
San 
Francisco #12 
Paris #13 
Amsterdam 
(+ 
London 
Pop-­‐up) #14 
Montreal #15 
Las 
Vegas #16 
Beirut #17 
Hamburg #18 
London 
#19 
Tokyo 
#20 
Helsinki 
#21 
SeaQle
#HMTT
Which one are you? 
#HMTT
#HMTT
Hacker 
#HMTT
“A hacker is someone who seeks and 
exploits weaknesses in a computer 
system or computer network.” 
Wikipedia
Hack 
= 
To cut or chop with repeated and 
irregular blows 
Wikipedia
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
“Hacks, by definition, are more 
effective. They take big complicated 
problems that can be more easily 
solved, whatever the solution takes. 
As a result, they remove the gap 
between the commercial imperative 
and the creative solution.” 
Gareth Kay, Founding Partner, Zeus Jones
Hacker Maker Teacher Thief; Which one are you?
“I’d argue that digital creatives have 
evolved in a collaborative creative process 
and work environment because they have 
always had to hack solutions (you’re only 
as good as your programmer).” 
Bridget Jung, Creative Director & Editor at Adverblog
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Growth Hacking 
#HMTT
“Growth hacking is a marketing 
technique developed by technology 
startups which uses creativity, 
analytical thinking, and social 
metrics to sell products and gain 
exposure.” 
Wikipedia
“Growth hackers have a ….mindset of 
data, creativity, and curiosity… 
[allowing them] .. to accomplish the 
feet of growing a user base into the 
millions.” 
Tech Crunch, September 2012
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Workshop
Mash-up 
Name one or two things 
that are broken
Hacker Maker Teacher Thief; Which one are you?
Mash-up 
Name one or two things 
that are broken 
Name two thing about 
services you love
Hacker Maker Teacher Thief; Which one are you?
Maker 
#HMTT
Hacker Maker Teacher Thief; Which one are you?
“Make something, anything and see 
if it leads to an idea. It’s the 
opposite process of having an idea 
first and then spending ages trying 
to make it. Be receptive, trusting, 
and allow yourself to be vulnerable 
to your own ideas.” 
Flo Heiss, ECD, Dare
MAKERS
TroubleMAKERS
WE HAVE ALL BEEN BRAINWASHED
THE GREAT BRAINWASHED ‘MAKE 
THE WORLD GO ROUND’ BUT NEVER 
REALLY CHANGE IT.
WHAT SEPARATES THE 
TROUBLEMAKERS FROM 
EVERYONE ELSE?
WASTE NO TIME TRYING TO GAIN 
THINGS LIKE ACCEPTANCE, 
ATTENTION AND PRAISE.
I ain’t gonna work on Maggie’s farm no more 
No, I ain’t gonna work on Maggie’s farm no more 
Well, I wake in the morning 
Fold my hands and pray for rain 
I got a head full of ideas 
That are drivin’ me insane 
It’s a shame the way she makes me scrub the floor 
I ain’t gonna work on Maggie’s farm no more 
I ain’t gonna work for Maggie’s brother no more
FEAR
IT’S OKAY TO BE AFRAID
YOU CAN BE AFRAID AND 
CONFIDENT AT THE SAME TIME.
YOU CAN BE AFRAID AND CONFIDENT 
AT THE SAME TIME.
You can be afraid and confident 
at the same time.
YOU CAN BE AFRAID AND CONFIDENT 
AT THE SAME TIME.
Hacker Maker Teacher Thief; Which one are you?
YOU CAN BE AFRAID AND CONFIDENT 
AT THE SAME TIME.
IF YOU’RE NOT WORRIED, 
SCARED OR EVER-SO-SLIGHTLY 
SHITTING IT, CHANCES ARE 
YOU’RE NOT TRYING 
HARD ENOUGH.
FLUSH TRACKER
SHITTING MAN
NON-STOP 
FERNANDO
THE MAGIC HAPPENS WHEN 
A CONFIDENT CREATOR MEETS 
A CONFIDENT CLIENT.
THE CONFORMISTS ARE NOT 
BORN, THEY ARE MADE. 
LIKEWISE, THE TROUBLEMAKERS 
ARE NOT BORN, THEY ARE MADE.
Teacher 
#HMTT
We are Young so let’s 
set the World on Fire 
#HMTT
@SCA2Dean 
EVERYONE 
SHOULD 
HAVE 
A 
GURU 
(OR 
TWO)
Hacker Maker Teacher Thief; Which one are you?
WE 
ARE 
YOUNG…
@SCA2Dean 
1. 
YOU 
SHOULD 
CONSIDER 
THEIR 
MORAL 
CODE 
OF 
CONDUCT 
TO 
BE 
UNIMPEACHABLE.
@SCA2Dean 
2. 
THEY 
SHOULD 
MAKE 
NO 
CLAIM 
TO 
GREATNESS
@SCA2Dean 
3. 
YOU 
SHOULD 
NOT 
BE 
RELATED 
TO 
THEM
@SCA2Dean 
4. 
THEY 
SHOULD 
NOT 
BENEFIT 
FINANCIALLY 
FROM 
YOU.
@SCA2Dean 
5. 
YOU 
SHOULD 
BE 
WILLING 
TO 
SHARE 
YOUR…. 
…MOST 
PRIVATE 
THOUGHTS 
WITH 
THEM.
@SCA2Dean 
6. 
THEY 
SHOULD 
NOT 
IMPART 
WISDOM 
ON 
ANY 
MATTERS 
WHERE 
THEY 
LACK 
THE 
EXPERIENCE.
@SCA2Dean 
7. 
YOU 
SHOULD 
BE 
ABLE 
TO 
CHALLENGE 
THEIR 
ADVICE.
@SCA2Dean 
8. 
THEY 
SHOULD 
WELCOME 
YOU 
TO 
CHALLENGE 
THEIR 
ADVICE.
@SCA2Dean 
9. 
YOU 
SHOULD 
BE 
WILLING 
TO 
TAKE 
THEIR 
ADVICE 
AS 
DEFINITIVE.
@SCA2Dean 
10. 
IF 
YOU 
ARE 
UNABLE 
TO 
TAKE 
THEIR 
ADVICE, 
THEN 
MOVE 
ON.
@SCA2Dean 
1. 
MAKE 
CONNECTIONS
@SCA2Dean 
1. 
MAKE 
CONNECTIONS 
2. 
DEEP 
CONNECTIONS
@SCA2Dean 
1. 
MAKE 
CONNECTIONS 
2. 
DEEP 
CONNECTIONS 
3. 
PAY 
WITH 
NEWS
@SCA2Dean 
THANK 
YOU, 
NAMASTE.
Thief 
#HMTT
Crea%ve'The*'or'Total'Rip1Off?' 
A'Complete'Brand'Balls'Up'
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Homage ! 
Inspiration ! Satire! 
Thievery Continuum! 
Parody! 
Gang! 
Rape! 
F___in ! Theft! 
Rip-Off!
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
“Because that’s what we want. We 
want you to take from us. We want 
you, at first, to steal from us, because 
you can’t steal. You will take what we 
give you and you will put it in your 
own voice and that’s how you will find 
your voice.” 
! 
Jon Burkhart
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Good$The(?$Throw$at$Sam.$ 
Bad$The(?$Throw$at$Daniele.$
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Hacker Maker Teacher Thief; Which one are you?
Questions 
Buy the book here - http://ht.ly/DN28O

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