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Effective Bussiness Communication

The document introduces the significance of business communication, highlighting its role in personal understanding, problem-solving, and career development. It outlines essential components of communication, various contexts (intrapersonal, interpersonal, group, public, and mass), and the responsibilities of effective communicators. Key takeaways emphasize the importance of being prepared and ethical in communication practices.

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0% found this document useful (0 votes)
2 views18 pages

Effective Bussiness Communication

The document introduces the significance of business communication, highlighting its role in personal understanding, problem-solving, and career development. It outlines essential components of communication, various contexts (intrapersonal, interpersonal, group, public, and mass), and the responsibilities of effective communicators. Key takeaways emphasize the importance of being prepared and ethical in communication practices.

Uploaded by

minhcuongzn1404
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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You are on page 1/ 18

CHAPTER 1 INTRODUCTION TO

BUSINESS
COMMUNICATION

1
Chapter objectives

• Recognize the importance of communication in gaining a better


understanding of yourself and others.
• Explain how communication skills help you solve problems, learn new
things, and build your career.
• Define communication and describe communication as a process.
• Identify and describe the eight essential components of communication.
• Identify and describe two models of communication.
• Identify and describe five types of communication contexts.
• Discuss and provide several examples of each of the two main
responsibilities of a business communicator.
2
Chapter outline

Introduction to business communication

1. Effective business communication

2. Types of communication in context

3
1. EFFECTIVE BUSINESS
COMMUNICATION

4
Communication
• Influences your thinking about yourself
and others
• Influences how you learn
• Represents you and your employer
• Skills are desired by business and industry
Why is it important to • Advance in your career
communicate well? • Enhance your self-esteem
• Become an effective employee
• Positively affect an organization’s success

5
Key takeaway
Communication forms a part of your own
concept, and it helps you understand
yourself and others, solve problems and
learn new things, and build your career.

6
08 Essential Components of Communication
1. Source
2. Message
3. Channel
4. Receiver
5. Feedback
6. Environment
7. Context
8. Interference

7
What do you think
about this saying?

It’s not what you tell them, it’s


what they hear.
- Red Auerbach

8
Called “self-talk.:
“Keep on Going! I can DO IT!”
“This report I’ve written is pretty
good.”

Your intrapersonal communication


Intrapersonal can be positive or negative, and
Communication directly influences how you perceive
and react to situations and
communication with others.
10
Interpersonal
Communication

•Involves two people or more


•Intimate
•Very personal
•Formal
•Impersonal.

11
Group
Communication
•“Group communication is a
dynamic process where a small
number of people engage in a
conversation.” (McLean, 2005)
•Involving 3 – 8 people.

The larger the group, the more


likely it is to break down into
smaller groups.

12
Public
Communication
•One person speaks to a
group of people.
•The same is true of public
written communication,
where one person writes a
message to be read by a
small or large group.
•The speaker or writer may
ask questions, and engage
the audience in a discussion
13
Mass Communication
•Involves sending a single
message to a group.
•It allows us to communicate our
message to a large number of
people
•To be limited in our ability to
tailor our message to specific
•Audiences, groups, or
individuals.
14
Key takeaway
Communication contexts include
intrapersonal, interpersonal, group,
public, and mass communication.
Each context has its advantages and
disadvantages, and it's appropriate
and inappropriate uses.

15
Your Responsibilities as a
Communicator
•Communicator who is prepared, will be:
✔ Organized
✔ Clear
✔ Concise and punctual
•Communicator who is ethical, is also:
✔ Egalitarian
✔ Respectful
✔ Trustworthy

16
‘’To treat others the way you
would like to be treated’’

17
Key takeaway
• As a communicator, you are responsible
for being prepared and being ethical.
• Being prepared includes being organized,
clear, concise, and punctual.
• Being ethical includes being egalitarian,
respectful, and trustworthy and overall,
practicing the “golden rule.”

18
Q&A

19

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