Media and Information Literacy Lesson 1
Media and Information Literacy Lesson 1
VERBAL
NON-VERBAL
COMMUNICATION COMMUNICATION
• Signs • Oral
• Symbols • Written
• Colors
• Gestures
• body language
• facial expressions
COMMUNICATION PROCESS
FEEDBACK
MESSAGE
SENDER ENCODING DECODING RECEIVER
CHANNEL
NOISE
1 The Communication
Process
2
• Source
3 • Message
• Channel
4 • Receiver
• Feedback
5
• Environment
6 • Context
• Interference or Noise
7
SOURCE
-imagines, creates and sends the message.
Description Score
Demonstrate complete understanding of 5
the task. All the requirements of the task are
included in the response.
Demonstrates considerable understanding 4
of the task. All requirements of the
task are included.
Demonstrates partial understanding of the task. 3
All requirements of the task are included.
Demonstrates little understanding of the task. All requirements 2
of the task are included.
Demonstrates no understanding of the task. 1
No response/ task not attempted. 0
Complete Me
DIRECTIONS: Complete the following statements about
what you have learned about the lesson.
Communication is______________
Communication is a process because__________________
The positive influence of media and information to
communication are
_______________________________
The negative influence of media and information to
communication are
____________________________________
SOMETHING TO THINK ABOUT
• “The speed of communications is
wondrous to behold. It is also true
that speed can multiply the
distribution of information that we
know to be untrue.”
Edward R. Murrow
(April 25, 1908 – April 27, 1965), American broadcast journalist.
Source: http://www.brainyquote.com/quotes/topics/topic_communication2.html