C O M M U N I C AT I O N A N D
P R E S E N TAT I O N S K I L L S
WORKSHOP
PERSUASIVE
SPEECHES
Areeba Ali (2021-1348)
S y e d a S a h e r Fa t i m a ( 2 0 2 1 -
1326)
Fa t i m a N o o r ( 2 0 2 1 - 1 3 0 4 )
Ta h s e e n
• INTRODUCTION :
The art of crafting compelling and influential speeches that
can captivate audiences and drive them to action.
Persuasive speaking is a powerful tool that can be utilized in
various aspects of life, whether it’s in the professional realm
to pitch ideas, in academia to sway opinions, or even in
personal interactions to convey your thoughts effectively.
Throughout history, persuasive speeches have played a
pivotal role in shaping opinions, sparking revolutions, and
bringing about societal change
Main section
Mastering in the art of persuasive speaking is invaluable in various facts of life. By honing
your skills in crafting compelling arguments, understanding your audience, and delivering
your message with conviction, you can become a more influential communicator capable of
inspiring change and action.
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Persuasiv PERSUASIVDELIVERIN (DESMOND TUTU)
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Speeches SPEECHES TECHNIQU
How it can
possible : RHETORICAL DEVICES :
Pathos emotional appeal or emotional
Persuasive speeches aim to convince an
audience to adopt a particular viewpoint or
0 connection the speaker makes with the
audience
take specific actions.
1 Ethos refers to the speaker's credibility,
They rely on a combination of logic, emotion, 0 character, and expertise as perceived by
the audience
and credibility to persuade listeners.
2
To be successful in delivering a persuasive logos (logical reasoning logical
speech, one must understand the audience
and become expert in Rhetorical devices
0 appeal or rational argumentation used
.
to persuade the audience. ).
(also called rhetorical strategies or figures of
speech) are techniques used in persuasive 3
speeches to convey meaning, emphasize
Example:
When trying to persuade your friends to order a specific dish at a restaurant,
it’s essential to use persuasive language that highlights the dish’s unique
qualities, flavors, and appeal:
Highlight the Dish’s Unique Ingredients or Preparation: “You have to try
this dish; it’s made with the freshest ingredients and cooked to perfection. The
flavors are unlike anything I’ve ever taste!”
Appeal to Their Taste Preferences: “I know how much you love [specific
flavor or cuisine], and this dish is a perfect match for your palate. Trust me; you
won’t be disappoint!”
Create a Sense of Excitement: “This dish is a chef’s specialty here, and
everyone raves about it. It’s a must-try experience that will elevate our dining
outing.”
Mention Social Proof or Recommendations: “I read reviews from food
critics praising this dish, and other diners have been raving about it online. It’s
definitely worth ordering based on all the positive feedback!”
Example:
Invoke FOMO (Fear of Missing Out): “I heard from the server that this dish
is one of their best-sellers, and people come back just for this! We can’t leave
without trying it; we might regret not experiencing it.”
Suggest Sharing for Variety: “Let’s order this dish to share so we can all
taste something different. It’ll add variety to our meal, and we can enjoy
multiple flavors together.”
Emphasize the Visual Appeal: “Not only does this dish taste amazing, but it
also looks stunning when served. Imagine the Instagram-worthy photos we can
take before indulging in its deliciousness!”
Offer to Swap Tastes: “If you’re unsure about what to order, why not try a
bite of my dish? I’m sure you’ll love it so much that you’ll want one for
yourself!
Teacher as
controller:
Controller Role:
Teacher leads class activities, gives instructions,
and conducts tasks.
Suitable for those who view teaching as knowledge
transmission.
• Works well when teacher has charisma and
confidence.
•
• Drawbacks:
• Limits experiential learning.
• Reduces student participation.
• Creates a monotonous classroom atmosphere.
•
• Benefits and Appropriate Times:
• - Useful for explanations, Q&A sessions,
lecturing, announcements, and discipline.
• - Particularly effective in early stages of learning.
•
• Need for Variety:
As promptor:
• Assist students when they lose track or lack
vocabulary during activities like role-plays.
• Provide discreet and supportive nudges
forward.
• Aim to encourage creative thinking and
independence.
• Offer words, phrases, or suggestions
without taking over.
• Encourage English use in the classroom.
Manipulative Language: Gaslighting
This involves manipulating
someone into doubting their own
perceptions, memories, or sanity.
Making the victim feel like they are
crazy or overreacting
Manipulative Language: Minimization
Downplaying the
significance of someone's
concerns or emotions to
dismiss their valid points.
Guilt Tripping
Using guilt or shame to
manipulate someone into
complying with your wishes.
Fear Mongering
Exploiting someone's
fears to persuade them
to take a particular
action.
Authority and Influence:
Expertise Exploitation
Leveraging one's
perceived authority or
expertise to manipulate
others.
Deceptive Persuasion
Using deceptive or misleading
tactics to influence someone's
decision-making process
Psychological Triggers: Reciprocity
Exploiting the innate
human tendency to
reciprocate favors or
gestures.
Psychological Triggers: Scarcity
Creating artificial scarcity
or exclusivity to increase
the perceived value of a
product or service.
“Limited-time offer" or
“Exclusive deal"
Subliminal Advertising
Incorporating subtle,
subconscious cues or
messages into
advertisements to influence
consumer behavior without
their conscious awareness.
