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Media Information Sources

The document discusses the importance of information in decision-making, emphasizing its role in identifying problems and evaluating solutions. It categorizes information sources into primary, secondary, and tertiary types, and outlines various formats, including print and nonprint. Additionally, it provides guidance on evaluating the reliability and accuracy of information found in libraries, indigenous media, and the internet.

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Ramir Cuevas
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11 views37 pages

Media Information Sources

The document discusses the importance of information in decision-making, emphasizing its role in identifying problems and evaluating solutions. It categorizes information sources into primary, secondary, and tertiary types, and outlines various formats, including print and nonprint. Additionally, it provides guidance on evaluating the reliability and accuracy of information found in libraries, indigenous media, and the internet.

Uploaded by

Ramir Cuevas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Media &

Information
z Sources
Group Members:

Mari Fatima Todoc

Johann Brix Delis

Chino Delacruz
FACTS
• Information is everywhere.

• People rely on different information sources in making


choices and crafting solutions to problems and more

• It is powerful and essential element in decision-making.


Why information is essential element in decision making?

• Because it helps to identify


problems and allows decision
makers to evaluate alternative
solutions and choose the best
course of action.
• It also provides the evidence
needed to make decisions that are
based on data and facts, rather
than opinions or assumptions
5W 1H framework
• user guide will help you critically
evaluate the information you
encounter.
• Who • Who created this source?
• What • What did they do for a living? What was their position in
society?
• Where • Where was the source created?
• When • When was the source created?
• Why • Why was this source created?
• How • How was the source created? Which techniques were used
and how does it shape the source's overall message?
Information
sources
• Information sources are the producers
or givers of information, and people who
use it are the consumers.
• Includes books, articles, periodicals,
dictionaries, encyclopedias, and the
internet.
TYPES OF
INFORMATION
SOURCES
• Primary
source
• “original materials.”
• an original, uninterpreted, or "first-hand" material of
information, created by the person(s) directly involved in
an activity or an event.

• examples: journal, articles, autobiographies, personal


letters, diaries, and manuscripts.
2. Secondary
source
• information obtained through a number of primary sources,
and has undergone editing or interpretation.
• examples: research articles, dictionaries histories,
commentaries, magazines, and newspaper articles.
Classification of
Secondary Sources
Index Survey Reference
Type Type Type
3. Tertiary source
• consists of summaries and collections of both
primary and secondary sources.
• examples: Encyclopedias, dictionaries,
textbooks, guidebooks.
Formats of Information
Sources
1.) Print
• Information presented in a
physical, tangible format,
typically on paper.

• Examples: books, newspapers,


magazines, reports, printed
journals, dictionaries,
government documents, and
records.
2.) Nonprint
• Information presented in digital or
non-physical formats.
• Examples: Websites, e-books,
audio recordings, video content,
online articles.
2 Types of Information
• truths and untruths.

• facts are only data gathered through a rigorous process


of tests, studies, and evaluation.
• misinterpreting facts can obscure truths or
unconsciously propagate untruths, making it difficult to
determine truth from false information.
Where to Find Information
Sources
z

 LIBRARIES

 INDIGENOUS
MEDIA
 INTERNET
z
LIBRARY
 A place in which literary, musical,
artistic, or reference materials (such as
books, manuscripts, recordings, or
films) are kept for use but not for sale.
(Merriam Webster’s 11th Collegiate
Dictionary)
z
4 MAJOR TYPES OF LIBRARIES:

 ACADEMIC LIBRARY

 PUBLIC LIBRARY

 SCHOOL LIBRARY

 SPECIAL LIBRARY
z

ACADEMIC LIBRARY
 serves colleges and universities

PUBLIC LIBRARY
 serves cities and towns of all types
z
SCHOOL LIBRARY
 serves students from Kindergarten to
Grade 12
SPECIAL LIBRARY
 are in specialized environments, such as
hospitals, corporations, museums, the
military, private business, and the
government.
z
INDIGENOUS

 Native

 Local

 Originating or produced naturally in a


particular region/locality
z
INDIGENOUS KNOWLEDGE

 Knowledge that is unique to a specific


culture or society; most often it is not
written down.
z
INDIGENOUS COMMUNICATION

 Transmission of information through local


channels or forms
 It is a means by which the culture is
preserved, handed down and adapted
z
INDIGENOUS MEDIA
 May be defined as forms of media
expression conceptualized, produced,
and circulated by indigenous peoples
around the globe as vehicles for
communication
z
FORMS OF INDIGENOUS MEDIA:
1. Folk or Traditional Media

2. Gatherings and Social


Organizations
3. Direct Observation

4. Records (written, carved, oral)

5. Oral Instruction
z
INTERNET

 A global computer network providing a variety


of information and communication facilities,
consisting of interconnected networks using
standardized communication protocols.
z
BEST SEARCH ENGINE WEBSITES
IN THE WORLD:
1. www.google.com

2. www.bing.com

3. www.yahoo.com

4. www.baidu.com

5. www.aol.com

6. www.ask.com
z
EVALUATING INFORMATION FOUND
ON THE INTERNET:

 Authorship

 Publishing body

 Accuracy and Verifiability

 Currency
z
THINGS TO CONSIDER IN
EVALUATING INFORMATION:

 Reliability

 Accuracy

 Value

 Authority

 Timeliness
z
RELIABILITY OF INFORMATION

 Information is said to be reliable if it can


be verified and evaluated. Others refer to
the trustworthiness of the source in
evaluating the reliability of information.
z
ACCURACY OF INFORMATION

 Accuracy refers to the closeness of the


report to the actual data. Measurement of
accuracy varies, depending on the type of
information being evaluated.
Forecasts - similar to the actual data.
Financial - values are correct
z
VALUE OF INFORMATION

 Information is said to be of value if it


aids the user in making or improving
decisions.
z
AUTHORITY OF SOURCE

 Who authored or published the


information?
 Is the source credible?
z
TIMELINESS
 Reliability, accuracy, and value of
information may vary based on the time it
was produced or acquired. It may become
irrelevant and inaccurate with the passing
of time (thus making it less valuable)
 Other information may be timeless, proven
to be the same in reliability, accuracy, and
value throughout history.
z
SKILLS IN DETERMINING THE
RELIABILITY OF INFORMATION:

 Check the Author .com – commercial


 Check the Date of Publication or of .edu – educational
update
.mil – military
 Check for Citations
.gov – government
 Check the Domain or owner of the
.org. – nonprofit organization
site/page.
z
SKILLS IN DETERMINING
ACCURATE INFORMATION:

 Look for facts.

 Cross-reference with other source for


consistency.
 Determine the reason for writing and
publishing the information.
z

THANK YOU!

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