PROBLEMS & PROSPECTS OF SUPER
INDUSTRY IN BANGLADESH SHOP
GROUP 6
Most.Moriom Akter Afrin Jahan
Shinthia Islam Arin Sinthiya Rahman Orchi Jannatul Mobashshira
Noshin
i. INTRODUCTION
Super shops, known as superstores, offer a wide range of
products under one roof, catering to diverse consumer needs.
Traced back to late 20th century.
Rapid growth across urban areas like Dhaka, Chittagong,
Sylhet, etc. Offers one-stop shopping experience.
Key Players in Bangladesh
Meena
Shwapno
Bazar
Agora Unimart
Origin of the report Objective of the report
Utilized secondary sources To find out the problem or difficulties
Guidance from faculty
To Know the prospects
To make some recommendation
Scope of the report
Examination of challenges in the super shop industry.
Limitation of the report
Lack of time
Data collection issue
Lack of knowledge
Team collaboration
ii. INDUSTRY REVIEW
• Industry Analysis
- Product Range
- Store Layout and Design
- Pricing Strategy
- Customer Service
- Expansion and Growth
• Size, Trend, and Maturity of the
Industry
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Barriers to Entry Threat of Substitutes Industry Rivalry
High Capital Requirements Online Retail Intense Competition
Brand Loyalty Discount Stores Price Wars
Access to Prime Locations Secondhand Marketplaces Marketing and
Advertising
iii. METHODOLOGY
Introduction
1.Exploratory
Research
2.Descriptive
Research Design Research
3.Causal
Research
Data Collection
iv. ANALYSIS AND FINDINGS
Industry
Growth and Market
Landscape Analysis
Recent
Trends
Business
Model & Future
Revenue Opportunities
Generation
v. RECOMMENDATIONS AND CONCLUSION
• Difficulties
Supply Chain Logistics
Consumer Perceptions
Complex Regulations
Investing in
Technology
Competitive Pricing Localized Marketing
Strategies Strategies
Suggestions
Regulatory Supply Chain
Advocacy Optimization
Emphasis on
Sustainability
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