Lecture 1 - Introduction To SC Comm
Lecture 1 - Introduction To SC Comm
Objectives
At the end of this session, you should be able to: Understand the definition of research Understand the concepts needed in order to do research
What is Research?
The word research is composed of two syllables, re and search. re is a prefix meaning again, anew or over again search is a verb meaning to examine closely and carefully, to test and try, or to probe. Together they form a noun describing a careful, systematic, patient study and investigation in some field of knowledge, undertaken to establish facts or principles.
What is Research?
Research is a systematic approach to the discovery and validation of knowledge. Research includes the complete spectrum of scholarly and creative activities.
What is Research?
A careful systematic study and investigation in some field of knowledge, undertaken to establish facts or principles A structure inquired that utilizes acceptable scientific methodology to solve problems and creates new knowledge that is generally applicable A systematic investigation to find answers to a problem A systematic process of inquiry in order to discover, interpret or revise facts, events, behaviours or theories or to make practical applications with the help of such facts, laws or theories The term research is also used to describe the collection of information about a particular subject and is usually associated with the output of science and the scientific method
As a professional you might be interested in finding answers to theoretical questions What is the most effective intervention for a particular problems? What cause X or what are the effects of Y? What is the relationship between two phenomena? How do I measure the self-esteem of my clients? What is the pattern of programme adoption in the community? What is the best way to find out the effectiveness of a particular treatment? How can I select an unbiased sample?
Why do research?
Enhances and enriches the quality of the educational (teaching-learning) experience An enhanced understanding of how knowledge develops within a field Expression of intellectual creativity Administrative advantages
Benefits of Research
Enhances and enriches the quality of the educational (teaching-learning) experience. Complement the more traditional lecture format Provides a stimulating intellectual atmosphere and excellent opportunities for good public relation Expression of intellectual creativity Administrative advantages
Benefits of Research
Enhances understanding of how knowledge develops within a field Experience the dynamic nature of the process of knowledge development Active contribution to the knowledge base, rather than passive consumers Data become real-not something sterile to be memorized from a textbook Experience first-hand how knowledge evolves Understand that what is true for today may no longer be true for tomorrow Knowledge is continuously scrutinized and modified by new development
Application of Research
Pure Research
Concerned with the development, examination, verification and refinement of research methods, procedures, techniques and tools that form the body of research methodology. Example: developing a sampling technique that can be applied to a particular situation. Developing a methodology to assess the validity of a procedures Applied Research Most of the research in social sciences is applied. The research techniques, procedures and methods that form the body of research methodology are applied to the collection of information about various aspects of a situation, issue, problem and phenomenon so that information gathered can be used in other ways- policy formulation, administration and enhancement of understanding of a phenomenon.
Characteristics of Research
Controlled Assist in establishing causality Rigorous Need to follow procedures Methods and procedures used are relevant, appropriate and justified Systematic Valid and verifiable Result are correct and repeatable Empirical Conclusion drawn are evidence based Critical scrutiny Methods, procedures, results need to withstand scrutiny by others
Applied Research
Experimental Development
Applied Research
To acquire new knowledge with specific application To determine the possible uses for findings of the basic research to achieve some specific and predetermined objectives
Experimental Development
Systematic work using existing knowledge gained directed to produce new products
2. Public health
Prevention of diseases Promoting of health and well being for the community Health service Policy development
3. Behavioral sciences
How people behave How it affects the quality of life This are is becoming more popular
Thank You
Research is to see what everybody else has seen, and to think what nobody else has thought
Albert Szent-Gyorgyi
References
Ebal, H.F., Bliefert, C. & Russey, W.E. 2004. The art of scientific writing. Wiley VCH Ranjit Kumar. 2005. Research methodology: A step-bystep guide for beginners. London: SAGE Publications Ltd.