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OB Motivational Theorys

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DrRaja Sekhar Padala
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24 views13 pages

OB Motivational Theorys

Uploaded by

DrRaja Sekhar Padala
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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ORGANIZATIONALBEHAVIO

UR
TOPIC:- HERZBERG &
MCCLELLAND
MOTIVATIONAL THEIORS

PRESENTED BY
N.MARY
ROLL NO:-2182905008
MOTIVATION:-
• Motivation is derived from the word
'motive’.
• which denotes a person's needs,
desires, wants, or urges.
• It is the process of motivating
individuals to take action in order to
achieve a goal.
TYPES OF MOTIVATION:-
• Positive and Negative Motivation
Through reward & Through Punishment
• Intrinsic and Extrinsic Motivation
Achievement &competing
• Financial and Non financial motivation

* Motivation is derived Form Latin word “ Movere”


Meens TO MOVE.
THEORIES OF MOTIVATION:-
• Maslow’s hierarchy of needs theory.
• ERG Motivational theory.
• Herzberg two factor theory.
• McClelland acquired needs theory.
HERZBERG’S TWO FACTORS
THEORY
• Frederick Herzberg developed the model in 1959.
• Conduct the interviewed over 200 professionals.
• Argues that there are two factors an organization
can adjust to influence Motivation in the workplace.
• The two factors is
1. Hygiene Factors {Dissatisfiers}.
2. Motivating factors {satisfiers}.
HYGIENE FACTORS (MAINTENANCE
/DISSATIFIERS)

Related to condition which job is performed.


• Provide a company Administration and policy.
• Technical supervision .
• Interpersonal relationship.
• Salary.
• Job security.
• Personal life.
• Working conditions.
• Stusus.
*Necessary to maintain at a responsible level for satisfaction of employees.
*Any decrece in the level will dissatisfy them.
MOTIVATING FACTORS(SATISFIERS)
Related to a job
• Achievement.
• Recognition.
• Advancement.
• Possibility of growth and responsibility.
*Any decrease in the factorS will not effect the satisfaction.
*Any increase In these factors will satisfy the employees.
*Used in Motivating them for higher performance.
MCCLELLAN’S THREE NEEDS
THEORY
• Psychologist David McClelland.
• Advocated the need theory in 1961.
• Also need popular theory.
• These motivators are not inherent .
• They are developed Through our culture and life
experiences.
• The McClelland needs theory also called as
Learned needs theory.
• McClellan’s Human Motivation Stusus
that
• Every person has one of three Main
driving Motivators:
• Need for achievement.
• Need for affiliation. Or
• Need for power.
NEED FOR ACHIEVEMENT:-
• To achieve something Unique (To struggle to achieve
success)
• Moderate risk taker.
• Immediate feedback to work perfomance.
• According to McClelland,Achievement Oriented people are
backbone of most of the organization for their fast growth.
NEED FOR AFFILIATION:-
• Belongingness.
• It is a desire for relationship based on co-
operation and mutual understanding.
• A person is satisfied if he is able to
maintain pleasant social relationships.
• Such individual are effective performance
in a teem.
NEED FOR POWER:-
• The desire to influence other individual’s
behavior as per your wish.
• It is the desire have Control over others
and to be influential.
• It is satisfied occupying higher position.
Thank you

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