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Predictive Analytics

The document discusses predictive analytics and IBM SPSS Modeler. Predictive analytics uses historical and current data to forecast future trends and behaviors. SPSS Modeler builds predictive models visually using nodes to explore and process data, producing outputs like tables and graphs.

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Ananya Ananya
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0% found this document useful (0 votes)
16 views

Predictive Analytics

The document discusses predictive analytics and IBM SPSS Modeler. Predictive analytics uses historical and current data to forecast future trends and behaviors. SPSS Modeler builds predictive models visually using nodes to explore and process data, producing outputs like tables and graphs.

Uploaded by

Ananya Ananya
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Predictive Analytics

IBM SPSS MODELER


INDEX
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1) INTRODUCTION TO PREDICTIVE ANALYTICS

2) WHAT IS IBM SPSS MODELER

3) NODES USED

4) STREAM

5) OUTPUT
PREDICTIVE
Project analysis slide 5ANALYTICS
Predictive analytics is the process of using data to forecast future outcomes. The process uses data analysis,
machine learning, artificial intelligence, and statistical models to find patterns that might predict future behavior.
Organizations can use historic and current data to forecast trends and behaviors seconds, days, or years into the
future with a great deal of precision.

It draws on a series of techniques to make these determinations, including artificial


intelligence (AI), data mining, machine learning, modeling, and statistics.

Some common applications of predictive analytics include fraud detection,


customer segmentation, risk assessment, and demand forecasting.
INTRODUCTION
Project analysis slide 5
SPSS Modeler can build accurate predictive models quickly and intuitively, without programming. Using the
unique visual interface, one can easily visualize the data mining process. With the support of the advanced
analytics embedded in the product, you can discover previously hidden patterns and trends in the data. So, we can
model outcomes and understand the factors that influence them, enabling you to take advantage of business
opportunities and mitigate risks.

COMPONENTS:

• NODES: Nodes represent operations to be applied on data. Nodes are linked together to form a stream. These are
used in IBM SPSS Modeler to help explore data. Various nodes in the workspace represent different objects and
actions. There are several types of nodes. Source nodes bring data into the stream, and are located on the Sources
tab of the nodes palette. Process nodes perform operations on individual data records and fields.
Output nodes produce a variety of output for data, charts and model results, and are included on the Graphs,
Output and Export tabs of the nodes palette. Modeling nodes use statistical algorithms to create model nuggets,
and are located on the Modeling tab.

• PALLETES: Each palette contains a related group of nodes. The palette follows the order of the stages in
analysis.
NODES USED

Project analysis slide 3

RECLASSIFY FILTER SELECT TABLE HISTOGRAM

Displays a
Recategorizes Allows fields to Selects a subset of Used to provide the frequency graph
set values. be renamed or records based on output and displays of continuous
removed a specified data in tabular values
condition format
STREAM

Step 1. Generated a node which includes


gender as male. So, we get the details of
only the males.

Step 2. Used ‘Filter’ node to remove the


region and postal code fields.

Step 3. Connected the histogram graph


to view the output. A table can also be
used to view the output in tabular form.

Result- We get the graph of count of


males based on the age.
OUTPUT
Project analysis slide 5

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