AMAZON
AMAZON
ROLL NO : 118
Amazon was founded in July 1994 by a business tycoon named Jeff Bezos. The journey of this huge enterprise started from a
garage. It was meant to sell books online. Music and books had much demand at that time. However, its growth has been
irresistible since then.
2.Global Hierarchy
•This approach has become popular as many organizations use this.
•Consider the scenario where Jeff Bezos is at the topmost position and a team of particular members work directly under
him. They are answerable to him.
•These important team members further affect the flow of the business.
•This approach provides managerial control to Amazon.
Conclusion
•The primary objective of having a particular organizational structure for Amazon is to boost the performance of every
employee in turn boosting the efficiency of the projects.
•However, Amazon follows a vertical hierarchical approach.
•These efficient projects will lead to an increase in sales and profit across the globe.
•The top-level executives are chosen according to their dedication in the respective field, their experience, their
knowledge, and much more.
•Customer satisfaction also plays the principal role in taking the company ahead.
•Company’s Organizational structure complements its objectives. Thus, the company can face its competitors and various
online and offline processes.