0% found this document useful (0 votes)
34 views40 pages

Fresh Market Business Plan by Slidesgo

The Fresh Market business plan summarizes strategies for a new company providing products/services to target markets. It outlines company history and management, analyzes the competitive landscape, describes products/services and pricing, and details marketing, sales, and financial projections. Key points include differentiating from competitors, communicating unique value propositions, and setting marketing goals and KPIs to measure success.

Uploaded by

Huong Hoang Dieu
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
34 views40 pages

Fresh Market Business Plan by Slidesgo

The Fresh Market business plan summarizes strategies for a new company providing products/services to target markets. It outlines company history and management, analyzes the competitive landscape, describes products/services and pricing, and details marketing, sales, and financial projections. Key points include differentiating from competitors, communicating unique value propositions, and setting marketing goals and KPIs to measure success.

Uploaded by

Huong Hoang Dieu
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 40

Fresh Market

Business Plan
Here is where your presentation begins
Contents of this template
You can delete this slide when you’re done editing the presentation

Fonts To view this template correctly in PowerPoint, download and install the fonts we used

Used and alternative resources An assortment of graphic resources that are suitable for use in this presentation

Thanks slide You must keep it so that proper credits for our design are given

Colors All the colors used in this presentation

Icons and infographic resources These can be used in the template, and their size and color can be edited

Editable presentation theme You can edit the master slides easily. For more info, click here

For more info: You can visit our sister projects:


SLIDESGO | BLOG | FAQs FREEPIK | FLATICON | STORYSET | WEPIK | VIDEVO
Table of contents
01 Business plan

02 Company description

03 Market analysis

04 Products or services

05 Mk & sales strategy

06 Financial projections
Executive summary
Our business plan outlines the strategy for [company
name], a [legal structure] that provides
[products/services] to [target market]. Our mission is to
[mission statement/goal of the company]

The market analysis shows that there is a high demand


for our products/services in the industry. We have
identified key competitors and believe we can
differentiate ourselves through our unique selling
propositions (USPs)
01
Business plan
Company description

History and vision


Provide a brief history of your company, including when it was founded and its
evolution over time. Then, describe your company's vision for the future and its
long-term objectives

Management team
Describe the key members of your team, their roles and responsibilities, and
their relevant industry experience. Highlight any unique skills or qualifications
that set your team apart from competitors to establish credibility with potential
investors or partners
Market analysis

Industry Competitive
overview Target market landscape
Provide a brief overview of Describe your target customer Analyze the competitive
your industry, including its size segment(s) in detail, including landscape for your industry,
and growth trends. Identify key demographics and identify key competitors and
players in the market and any psychographics, and explain their strengths and weaknesses.
regulatory or technological why they represent an Then, you can explain how you
changes that could impact your opportunity for your product or plan to differentiate yourself
business or company service and your business from them
Products or services
Descriptions Pricing strategy
Provide a detailed description of your Discuss your pricing strategy, including
products or services, highlighting their any discounts or promotions you offer.
features and benefits. Use images or videos Explain how you arrived at your pricing
to help illustrate your offerings model and why it is competitive

Development Customer support


Share any plans you have for developing Describe customer support services
new products or services in the future. offered, including technical support,
Explain how these offerings will address a training, and warranties/guarantees.
need in the market and differentiate from Highlight customer success stories to
others demonstrate effectiveness
Marketing & sales strategy
Target market Value proposition
Identify your target audience, including demographics, Clearly communicate the unique value that your product or
psychographics, and buyer personas service provides to customers compared to competitors

Sales process Competitive analysis


Describe how you plan to convert leads into customers Analyze the strengths and weaknesses of your competitors
through your sales process in terms of their products/services, pricing strategy…

Mk channels Metrics and goals


Outline the channels you will use to reach your target Define key performance indicators (KPIs) that measure the
market, such as social media, email marketing… success of your marketing and sales efforts. Set specific
goals
$4,498,300,000
Budget for the new products/services of the company
Budget for this quarter
$180,000
Product development

$62,000
Marketing

$35,000
Talent acquisition

$80,000
Research

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
Revenue information
Q1 Q2 Q3 Q4 Total
Product sales $50,000 $60,000 $75,000 $90,000 $275,000

Labor $20,000 $24,000 $30,000 $36,000 $110,000

Salaries $15,000 $18,000 $20,000 $24,000 $77,000

Marketing $7,000 $8,000 $9,000 $10,000 $34,000

Net income $24,500 $26,750 $28,000 $34,250 $113,500

Rent $5,000 $5,000 $5,000 $5,000 $20,000

Utilities $1,500 $1,750 $2,000 $2,250 $7,500


Mockup
A mockup provides a visual representation of
your product or service, allowing investors or
stakeholders to better understand what you're
offering and how it works
Business plan timeline

1 Research and planning


5 Product expansion

2 Start-up phase
6 Scaling phase

3 Growth phase
7 Innovation phase

4 Partnership
8 Exit strategy planning
Canvas infographic
Customer Customer
Key partners Key activities Value propositions
relationships segments

Identify key activities that Determine how you will


create value for customers interact with customers

Identify important
Define what sets your business Define specific target
partners for your Key resources apart from competitors Channels customer groups
business
Identify important Determine how you will
resources needed for your reach and engage with
business customers

Cost structure Revenue streams

Identify fixed and variable costs associated with the business Define sources of revenue for your business
My business strategy
Attractive business model

Growth and expansion Reorientation or


abandonment strategy
High competitive strength

strategy

Low competitive strength


Maintenance and Reduction or elimination
protection strategy strategy

Unattractive business model


Target infographic
Demographics Locations
Age 25-50 years old
Gender Male and female
Occupation Employees and students
Income $50,000/year
Family situation Single and married people

Behavior
● They may be interested in personal and professional
development, as they are both employees and students Region Various
● They may be tech-savvy and use technology to streamline their
work and personal life Area Urban
Organizational chart
CEO

CTO CFO

Director of IT Director of HR Controller Treasurer

Systems Accounting
IT manager Financial analyst Accounts payable
administrator manager
Market size infographic

$100 M $100 M
"With the innovative approach and unique
features, we aim to capture a significant portion
$20 M of the $100 million"

$5 M $20 M
"The research indicates that the market for
[product/service] is projected to reach $20
million by next year"

$5 M
"The market for [product/service] is currently
valued at $5 million"
Thanks!
Do you have any questions?
[email protected]
+34 654 321 432
yourwebsite.com

CREDITS: This presentation template was created by Slidesgo, and includes icons by
Flaticon, and infographics & images by Freepik

Please keep this slide for attribution


Alternative resources
Here’s an assortment of alternative resources whose style fits that
of this template:

Vectors:
● Supermarket sale background design
● Supermarket labels template design
● Supermarket landing page design template
● Supermarket instagram stories design template
Resources
Did you like the resources in this template? Get them on these websites:

Vectors:
● Supermarket landing page design template
● Supermarket labels template design
● Supermarket sale background design
● Supermarket instagram stories design template

Photos:
● Side view woman taking care of plants
● Front view smiley woman holding box
Instructions for use
If you have a free account, in order to use this template, you must credit Slidesgo by keeping the Thanks slide. Please
refer to the next slide to read the instructions for premium users.

As a Free user, you are allowed to:


● Modify this template.
● Use it for both personal and commercial projects.

You are not allowed to:


● Sublicense, sell or rent any of Slidesgo Content (or a modified version of Slidesgo Content).
● Distribute Slidesgo Content unless it has been expressly authorized by Slidesgo.
● Include Slidesgo Content in an online or offline database or file.
● Offer Slidesgo templates (or modified versions of Slidesgo templates) for download.
● Acquire the copyright of Slidesgo Content.

For more information about editing slides, please read our FAQs or visit our blog:
https://slidesgo.com/faqs and https://slidesgo.com/slidesgo-school
Instructions for use (premium users)
As a Premium user, you can use this template without attributing Slidesgo or keeping the "Thanks" slide.

You are allowed to:


● Modify this template.
● Use it for both personal and commercial purposes.
● Hide or delete the “Thanks” slide and the mention to Slidesgo in the credits.
● Share this template in an editable format with people who are not part of your team.

You are not allowed to:


● Sublicense, sell or rent this Slidesgo Template (or a modified version of this Slidesgo Template).
● Distribute this Slidesgo Template (or a modified version of this Slidesgo Template) or include it in a database or in
any other product or service that offers downloadable images, icons or presentations that may be subject to
distribution or resale.
● Use any of the elements that are part of this Slidesgo Template in an isolated and separated way from this
Template.
● Register any of the elements that are part of this template as a trademark or logo, or register it as a work in an
intellectual property registry or similar.

For more information about editing slides, please read our FAQs or visit our blog:
https://slidesgo.com/faqs and https://slidesgo.com/slidesgo-school
Fonts & colors used
This presentation has been made using the following fonts:

Overpass
(https://fonts.google.com/specimen/Overpass)

#312e72 #fae8d2 #4a448e #cac8e9 #e78f8f

#ffc3c3 #ffc470 #fde2a4 #70ada1 #9eebe0


Storyset
Create your Story with our illustrated concepts. Choose the style you like the most, edit its colors, pick
the background and layers you want to show and bring them to life with the animator panel! It will
boost your presentation. Check out how it works.

Pana Amico Bro Rafiki Cuate


Use our editable graphic resources...
You can easily resize these resources without losing quality. To change the color, just ungroup the resource and click
on the object you want to change. Then, click on the paint bucket and select the color you want. Group the resource
again when you’re done. You can also look for more infographics on Slidesgo.
JANUARY FEBRUARY MARCH APRIL MAY JUNE

PHASE 1

Task 1

Task 2

PHASE 2

Task 1

Task 2

JANUARY FEBRUARY MARCH APRIL

PHASE 1

Task 1

Task 2
...and our sets of editable icons
You can resize these icons without losing quality.
You can change the stroke and fill color; just select the icon and click on the paint bucket/pen.
In Google Slides, you can also use Flaticon’s extension, allowing you to customize and add even more icons.
Educational Icons Medical Icons
Business Icons Teamwork Icons
Help & Support Icons Avatar Icons
Creative Process Icons Performing Arts Icons
Nature Icons
SEO & Marketing Icons

You might also like