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Personality and Motivation

1. The document discusses understanding employee personality traits and developing effective motivational strategies. It outlines five big personality traits and two motivational theories: Maslow's hierarchy of needs and Locke's goal setting theory. 2. A case study of Zappos's motivational strategies is presented, showing how they use a blend of theories to create a culture of happiness, empower employees, provide good compensation and benefits, and foster community. 3. Effective motivational strategies include developing a supportive work environment, creating a positive culture, and encouraging ongoing learning. Understanding these concepts can help organizations motivate and engage their workforce.

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Mohamed Hussain
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62 views8 pages

Personality and Motivation

1. The document discusses understanding employee personality traits and developing effective motivational strategies. It outlines five big personality traits and two motivational theories: Maslow's hierarchy of needs and Locke's goal setting theory. 2. A case study of Zappos's motivational strategies is presented, showing how they use a blend of theories to create a culture of happiness, empower employees, provide good compensation and benefits, and foster community. 3. Effective motivational strategies include developing a supportive work environment, creating a positive culture, and encouraging ongoing learning. Understanding these concepts can help organizations motivate and engage their workforce.

Uploaded by

Mohamed Hussain
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Case Study Presentation

Understanding Employee Personality Traits and


Developing Effective Motivational Strategies

MODULE: ORGANIZATIONAL MOHAMED


BEHAVIOUR HUSSAIN
Introduction
Personality
Traits  Enduring patterns of thoughts, feelings, and behaviours that distinguish one individual
from another.

Motivation & Motivational Theories


 The driving force behind human behaviour. It is what energizes us to take
action and achieve our goals.

 Motivational theories are attempts to explain why people behave the way they
do. They seek to identify the factors that drive people to work hard, achieve
their goals, and be productive.

Implications
 By understanding employee personality traits and
motivational theories, organizations can create a more
motivated and engaged workforce.
5 Big Personality Traits

Openness to experience o n
Ag
ree
rsi ab
ve len
tra es
Ex s
Conscientiousness

Extraversion

Con

sm
scien

roti c i
Agreeableness

tious

Neu
ness
Neuroticism Openness

Timothy A. Judge and Charlice Hurst


(2007)
Motivational Theories

Maslow's Hierarchy of Needs Locke’s Goal Setting


Theory
Specific
Self-
actualization

Esteem Needs
Measurable

Belongingness & Love


Needs
Achievable

Safety Needs Relevant

Physiological Needs
Time-bound
Maslow, A. H. (1943) Edwin Locke and Gary P. Latham. (1991)
A Case Study on Zappos's Motivational Strategies
 A retailer that sells a wide variety of shoes, clothing, and accessories.
 The company is known for its exceptional customer service, its unique corporate culture, and its commitment to delivering
happiness.
 Founded in 1999 by Nick Swinmurn and Tony Hsieh, and it was acquired by Amazon in 2009.
 Using blend of Motivational Theories

Strategy Reflecting Motivational Theory


Maslow's Hierarchy of Needs (self-actualization needs),
Create a culture of happiness and caring
Herzberg's Two-Factor Theory (hygiene factors)

Self-Determination Theory (autonomy, competence,


Empower employees with freedom and autonomy
relatedness), Herzberg's Two-Factor Theory (motivators)

Maslow's Hierarchy of Needs (physiological and safety


Provide competitive compensation and benefits
needs), Equity Theory (fairness and perceived equity)

Create a sense of community and belonging Maslow's Hierarchy of Needs (love and belonging needs)

Recognize and reward employee achievements Expectancy Theory (valence, instrumentality, expectancy)

Hsieh, T. (2010). Delivering happiness: A path to profits, passion, and purpose. Business Plus, 32(4), 24-
30.
Implications

Develop Effective Motivational


Strategies

Create A Supportive Work Environment

Encourage Ongoing
Learning
Conclusion

 Understanding employee personality traits and motivational theories.

 Zappos's success story highlights the power of motivational strategies

 Organizations can foster a positive culture.


References
Edwin Locke and Gary P. Latham. (1991). A Theory of Goal Setting & Task
Performance. The Academy of Management Review.

Hsieh, T. (2010). Delivering happiness: A path to profits, passion, and purpose.


Business Plus, 32(4), 24-30.

Maslow, A. H. (1943). A Theory of Human Motivation. Psychological Review.

Timothy A. Judge and Charlice Hurst . (2007). Capitalizing on One’s Advantages:


Role of Core Self-Evaluations . Journal of Applied Psychology

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