MEDIA INFORMATION

TECHNOLOGY

Maria Rizza L. Tampus

MIL Teacher
Quiz:
I- Write “P” for print media, “B” for broadcast media ,
“F” for film, and “N” for new media.
1. ABS- CBN TV Patrol aired on channel 2
2. Harry Potter Complete Series Boxed Set Collection
3. Promotional poster uploaded in Facebook
4. Media and Information Literacy textbook
5. Don’t Let Me Down by The Chainsmokers in Spotify
 Formative assessment
I. Write “P” for print media, “B” for broadcast media ,
“F” for film, and “N” for new media.
6. 24- Oras news program uploaded on YouTube
7. One Punch-man manga uploaded in MyManga website
8. Jason Bourne movie shown in theaters
9. Philippine Daily Inquirer news paper
10.7 Years by Lukas Graham played on 90.7 Love Radio
ANSWERS:
1. B 2. P 3. N 4. P 5. N
6. N 7. N 8. F 9. P 10. B

What criteria did you use in identifying the

type of media of the given items?
Types of Media
Print Media
Broadcast Media
New/online Media
 Print media

Photo Credit: https://www.upmgphilippines.com/news/upmg-turns-a-page-at-15/

 Print media

Photo Credit: http://www.blink.com.ph/our-newsstand-is-growing/

Print Media
- is a paper publication.
- It can be in the form of books, newspapers,
journals, magazines, newsletters.
 broadcast media

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 broadcast media

Photo Credit: http://philippinetelevision.wikia.com/wiki/Main_Page

 BROADCAST MEDIA
- describes the traditional forms of media that include television and radio.
- It is the distribution of audio and video content to a dispersed audience
via radio, television.
- Broadcast media commonly come in two forms: radio and television
broadcasting.
-Radio broadcasting is a one-way sound broadcasting service, transmitted
over a radio wave.
- Television broadcasting is a medium use to transmitting moving images in
monochrome or color.
New media
 ONLINE MEDIA
- is a medium which use internet to send
information.
The influence of media
- As media evolve from the regular print to broadcasting, to online
media, its content has also progressed. Traditionally, media is known for
delivering information.
- Now, it has become a platform of introducing products and services and
even opinion. The media today is more than about information.
- It is about selling, and convincing you on something: products, services,
and ideologies. Through advertisement media can entice as to use and
buy a product and try services. The result is that you, as an audience or
voter will side with that politician and may end up voting for him.
Media Content
Content- is the idea that is delivered to
the audiences, in a form of images still
and moving, audio, documents and
files.
Radio and Television broadcasting both have the same content
with the modern print media. However, radio has been
regarded more when it comes to music and radio drama which
stirs listeners’ imagination. Television on the other hand has
the best attribute and advantage of moving image plus the
audio, which is more entertaining. It also can foster emotion
and empathy reaching a wider target of audience; thus, the
presentation of content becomes more effective.
Online media having almost all the content of print
and broadcasting, has changed its game by
introducing the power of communication and
interaction, encouraging the audience to participate,
which makes the audience feel they are involve, and
that gives the audience satisfaction.
Delivery mode of content in
different types of media:
Live streaming allows a creator to share creation and
idea in real time. It can be in Broadcast media, but
commonly used in online media using Facebook,
YouTube and Instagram as its platform.
Webinars create a room for seminars, trainings,
lectures, and discussion using online media. It can also
be use in presenting new products showcasing latest
creation.
Podcast is known as “new radio” merged from the word iPod
and broadcast. It is an audio programme done in series and
delivered in digital audio. Listeners can access through online
media and download it for offline listenin.
Infographics is a visual presentation of information and data. It
comes in imagery, charts and minimal texts which allows the
reader to have a quick overview of the concept or idea.
Infographics use print media and online media.
E-books are electronic version of printed books. Stories can be read
on computer or handheld device. One of the advantages of E-book is
its “interactivity” and “personalization”. It is interactive in a way that
reader can take note, underline bookmark a page and go through
hyperlinks to gain more information. Personalization allows the
reader to change the font and the backlight.
DIRECTIONS: Fill in the information needed to
complete the table. The first one is already done for
you.
NEEDS TYPES OF MEDIA SPECIFIC
PLATFOMS
Education Online Media Zoom, google classroom,
Facebook Messenger
Communicate to Friends

Romantic Date

Method of Paying Bills

Food and services

 PERFORMANCE TASK NO. 2
Directions: Draw a visual presentation/editorial cartoon on the influence of media in the society
on a 1/8 illustration board. Your output will be rated by the rubrics below.

30 25 20 15 0
Design Layout is Generally good; Lay-out could Lay-out is No Lay-out
- Lay-out organized and may have minor use disorganized
- Color Scheme uses consistent inconsistency. improvement.
style Two or more
inconsistent
element
Content: Data clearly Adequate Data may not Not enough facts No real data or
Quality of data demonstrate amount of data demonstrate the or data facts
trend trend
Clarity: Claim, main idea Claim, main idea Claim, main idea Claim, main idea Missing idea.
Makes clear is obvious and is is made makes poor
impression easy to understandable initial impression
understand