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Lesson 2A Evolution of Traditional To New Media

The document outlines the evolution of media and information across four ages: preindustrial, industrial, electronic, and information. In the preindustrial age, early forms of communication included cave paintings, clay tablets, and papyrus. The industrial age saw developments like the printing press and newspaper that allowed mass production of information. The electronic age brought transistors and technology like the television and computer. Finally, the information age is defined by digital media and the internet which has led to new forms of online communication and connectivity through social networks, smartphones, and cloud computing.

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Maria Rizza Luchavez
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29 views27 pages

Lesson 2A Evolution of Traditional To New Media

The document outlines the evolution of media and information across four ages: preindustrial, industrial, electronic, and information. In the preindustrial age, early forms of communication included cave paintings, clay tablets, and papyrus. The industrial age saw developments like the printing press and newspaper that allowed mass production of information. The electronic age brought transistors and technology like the television and computer. Finally, the information age is defined by digital media and the internet which has led to new forms of online communication and connectivity through social networks, smartphones, and cloud computing.

Uploaded by

Maria Rizza Luchavez
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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MEDIA AND INFORMATION

LITERACY
EVOLUTION OF
TRADITIONAL TO NEW
MEDIA

1. Preindustrial Age
2. Industrial Age
3. Electronic Age
4. Information Age
PREINDUSTRIAL AGE
• People discovered fire, developed paper from
plants, and forged weapons and tools with
stone, bronze, copper and iron.
Examples:
• • Cave paintings (35,000 BC)
Examples:
• Clay tablets in Mesopotamia (2400 BC)
Examples:
• Papyrus in Egypt (2500 BC)
Examples:
• Acta Diurna in Rome
(130 BC)
Examples:
• Dibao in China
(2nd Century)
Examples:
• Codex in the Mayan
region (5th Century)
Examples:
• Printing press using
wood blocks (220 AD)
INDUSTRIAL AGE
People used the power of steam, developed machine
tools, established iron production, and the
manufacturing of various products (including books
through the printing press).
Examples
• Printing press for
mass production
(19th century)
Examples
• Newspaper-
The London Gazette
(1640)
Examples
• Typewriter (1800)
Telephone (1876)
Examples
• Motion picture
photography/
projection
(1890)
• Commercial
motion pictures (1913)
Examples
• Telegraph
ELECTRONIC AGE
The invention of the transistor ushered in the
electronic age. People harnessed the power of
transistors that led to the transistor radio,
electronic circuits, and the early computers. In this
age, long distance communication became more
efficient.
Examples
• Transistor Radio
Examples
• Television (1941)
Examples
• Large electronic computers-
i.e. EDSAC(1949) and UNIVAC 1 (1951)
Examples
• Mainframe computers
- i.e. IBM 704 (1960)
Examples
• Personal computers –
i.e. Hewlett-Packard 9100A (1968), Apple 1 (1976)
Examples
• Overhead
Projector
INFORMATION AGE
The Internet paved the way for faster
communication and the creation of the social
network. People
advanced the use of microelectronics with the
invention of personal computers, mobile devices,
and wearable technology. Moreover, voice,
image, sound and data are digitalized. We are now
living in the information age
Examples
• Video chat: Skype (2003), Google Hangouts (2013)
• Search Engines: Google (1996), Yahoo(1995)
• Portable computers- laptops (1980),netbooks
(2008), tablets (1993)
• Smart phones
• Wearable technology
• Cloud and Big Data
Examples
• Web browsers: Internet Explorer (1995)
• Blogs: Blogspot (1999), LiveJournal
(1999), Wordpress (2003)
• Social networks: Friendster (2002), Multiply
(2003), Facebook (2004)
• Microblogs: Twitter (2006), Tumblr (2007)
• Video: YouTube (2005)

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