Scribd
Upload
35 views13 pages

Importance of Communication Bharti

Communication is important for business organizations for several reasons. Effective communication allows for: 1) Effective leadership through two-way communication. 2) Improved public relations by establishing inter-personal relations with stakeholders and customers. 3) Increased managerial efficiency by enabling managers to make strategic decisions with clear directions and guidance provided to employees.

Uploaded by

Ariel
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
35 views13 pages

Importance of Communication Bharti

Communication is important for business organizations for several reasons. Effective communication allows for: 1) Effective leadership through two-way communication. 2) Improved public relations by establishing inter-personal relations with stakeholders and customers. 3) Increased managerial efficiency by enabling managers to make strategic decisions with clear directions and guidance provided to employees.

Uploaded by

Ariel
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 13

IMPORTANCE OF

COMMUNICATION IN
BUSINESS ORGANISATION

PRESENTED BY-
BHARTI
WHAT IS COMMUNICATION?
 The English word ‘communication’ is derived
from the Latin ‘communicare’ which means to
impart or participate or to transmit.

 Communication is the act of sharing or


exchanging information , ideas or feelings.
BUSINESS COMMUNICATION
It is the process of
sharing information
between people
within the
workplace and
outside a company.
IMPORTANCE OF COMMUNICATION IN
BUSINESS ORGANISATION .
1. EFFECTIVE LEADERSHIP
 Leadership can be
obtained from proper
system of
communication.
 Two-way
communication helps
in effective
communication.
2. IMPROVING PUBLIC RELATIONS

 Communication
helps in establishing
inter-personal
relations with
various parties, stake
holders, customers.
 This is necessary in
this changing
business
environment.
3. MANAGERIAL EFFICIENCY
 Managerial task can only be performed when
communication system is effective.
 It allows managers to take strategic decisions
which is essential for organisation.
4. CLEAR DIRECTION
 Effective communication
provides clear direction
and guidance to
employees .
 It ensures that everyone
understands their roles,
responsibilities and
goals.
5. IMPROVED DECISION MAKING

 Access to accurate
and timely
information enables
informed decision-
making.
 It leads to better
outcomes and
minimizing risks for
the organization.
6. EFFICIENT COORDINATION
 It allows streamlined
operations and
effective utilization of
resources.
 Communication
ensures smooth
coordination among
teams and
departments.
7. CUSTOMER SATISFACTION
 Effective communication
with customers allow
businesses to understand
their needs, address
concerns and provide
excellent customer
service.
 It leads to increased
customer satisfaction
and loyalty.
8. CONFLICT RESOLUTION
 Open and transparent
communication helps
identify and resolve
conflicts promptly.
 It helps in maintaining
harmonious work
environment and
preventing escalation of
issues.
THANK YOU

You might also like