0% found this document useful (0 votes)
22 views15 pages

Digital China

1) China has a total population of 1.418 billion people as of 2019, with mobile subscriptions reaching 1.543 billion and internet users totaling 802 million. 2) As of January 2019, China had 1.007 billion active social media users, representing 71% of the total population. Approximately 71% of active social users accessed social platforms via mobile devices. 3) The most widely used social media platforms in China are WeChat, Baidu Tieba, QQ, Sina Weibo, and Qzone, with WeChat having over 79% of internet users reporting usage.

Uploaded by

Mesba Hoque
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
22 views15 pages

Digital China

1) China has a total population of 1.418 billion people as of 2019, with mobile subscriptions reaching 1.543 billion and internet users totaling 802 million. 2) As of January 2019, China had 1.007 billion active social media users, representing 71% of the total population. Approximately 71% of active social users accessed social platforms via mobile devices. 3) The most widely used social media platforms in China are WeChat, Baidu Tieba, QQ, Sina Weibo, and Qzone, with WeChat having over 79% of internet users reporting usage.

Uploaded by

Mesba Hoque
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 15

DIGITAL CHINA

CHINA
CHINA
THE ESSENTIAL HEADLINE DATA YOU NEED TO UNDERSTAND MOBILE, INTERNET, AND SOCIAL MEDIA
USE

TOTAL MOBILE INTERNET ACTIVE MOBILE


POPULATION SUBSCRIPTIONS USERS SOCIAL SOCIAL
MEDIA USERS MEDIA USERS

1.41 1.54 802. 1.00 1.00


8 3 0 7 7
BILLION BILLION MILLION BILLION BILLION
URBANISATION: vs. POPULATION: PENETRATION: PENETRATION: PENETRATION:

60% 109% 57% 71% 71%


JANOVERVIEW: POPULATION &
201
9 ECONOMY
ESSENTIAL DEMOGRAPHIC AND ECONOMIC INDICATORS
TOTAL FEMALE MALE ANNUAL CHANGE MEDIAN
POPULATIO POPULATIO POPULATIO IN POPULATION AGE
N N N SIZE

1.41 48.5% 51.5% +0.4% 38.7


8 GDP PER CAPITA (PPP) OVERALL LITERACY FEMALE LITERACY MALE LITERACY
BILLION (CURRENT INTERNATIONAL $)* (ADULTS AGED (ADULTS AGED (ADULTS AGED
15+) 15+) 15+)
URBAN
POPULATIO
N

60% $16,807 95% 97


1
93% %
7
SOCIAL MEDIA
USE
SOCIAL MEDIA
JAN OVERVIEW
BASED O N MONTHLY ACTIVE USERS OF THE MOST ACTIVE SOCIAL MEDIA
201
PLATFORMS

9
TOTAL NUMBER ACTIVE SOCIAL MEDIA TOTAL NUMBER OF ACTIVE ACTIVE MOBILE SOCIAL
OF ACTIVE USERS AS A SOCIAL USERS USERS AS A PERCENTAGE
SOCIAL MEDIA PERCENTAGE OF TOTAL ACCESSING VIA MOBILE OF THE TOTAL
USERS POPULATION DEVICES POPULATION

1.007 1.00 71
71% 7 %
BILLION BILLION
2
8
MOST ACTIVE SOCIAL MEDIA
JAN

20 PLATFORMS
1 PERCENTAGE OF INTERNET USERS WHO REPORT USING EACH PLATFORM [SURVEY BASED]

W ECHA 79
T 
BAIDU 72
TIEBA 
QQ 68

SINA 60
WEIBO 
YO UK 59
U 
QZONE 56

SOCIAL
TENCENT 37 NETWORK
WEIBO  MESSENGER /
VOIP
TUDO 30
U 

3
0
CHINA
CHINA
CHINA
CHINA
CHINA
CHINA
CHINA
CHINA

You might also like