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Characteristics of A Trend: Add Your Title

Trends can be difficult to analyze and predict due to their uncertain nature and wide-ranging effects. There are different levels of trends including microtrends, small changes in behaviors; macrotrends, aggregated microtrends with broader societal impact; megatrends, larger macrotrends affecting many people; and gigatrends, general trends impacting most areas of life. Each level of trend has growing scale and influence.

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Darlin Pesado
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432 views7 pages

Characteristics of A Trend: Add Your Title

Trends can be difficult to analyze and predict due to their uncertain nature and wide-ranging effects. There are different levels of trends including microtrends, small changes in behaviors; macrotrends, aggregated microtrends with broader societal impact; megatrends, larger macrotrends affecting many people; and gigatrends, general trends impacting most areas of life. Each level of trend has growing scale and influence.

Uploaded by

Darlin Pesado
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Characteristics

Add youroftitle
a Trend
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Characteristics of a
Trend

- Trends are difficult to study and


analyze. Studying them is like predicting
the future and determining what changes
may possibly last and thus have wide
effects on society and the people.
CHARACTERISTICS
of a TRENDS

* Microtrends
* Macrotrends
* Megatrends
* Gigatrends
MICROTRENDS

- Theseare " little things that happen all around


us all the time , the tiny shifts that occur in
everything from clothes we wear and the snacks
we eat to the way work; play and love.
MACROTRENDS

-These are aggregated microtrends or


sweeping changes that affecting society.
MEGATRENDS
- These are macro trends that have grown up
and more but. They are big , and affecting the
lives of great swather of human race.
GIGATRENDS

- These are " trends that are so general


that they affect most areas of human life
or ,at least , more than one aspect of life
or more than one industry".

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