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Ethics in Communication Lecture 3

This document discusses purposive communication and ethical communication. It defines ethical communication as communication that is truthful, concise, and responsible. The main principle of ethical communication is honesty, and presenting information factually. Some key principles of ethical communication discussed include being truthful, active listening, speaking non-judgmentally, considering the receiver's preferred channel, avoiding a negative tone, respecting privacy, and accepting responsibility. The document concludes by assigning a group project to create a video demonstrating ethical or unethical communication.

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Abigail Panes
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85 views

Ethics in Communication Lecture 3

This document discusses purposive communication and ethical communication. It defines ethical communication as communication that is truthful, concise, and responsible. The main principle of ethical communication is honesty, and presenting information factually. Some key principles of ethical communication discussed include being truthful, active listening, speaking non-judgmentally, considering the receiver's preferred channel, avoiding a negative tone, respecting privacy, and accepting responsibility. The document concludes by assigning a group project to create a video demonstrating ethical or unethical communication.

Uploaded by

Abigail Panes
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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ETHICS IN

C O M M U N I C AT I O
N

LECTURE NO. 3

PURPOSIVE COMMUNICATION
W H AT I S E T H I C A L
C O M M U N I C AT I O N ?

is a type of communication that is


predicated upon certain business values, such
as being truthful, concise, and responsible
with one’s words and the resulting actions.
W H AT I S E T H I C A L
C O M M U N I C AT I O N ?

As a set of principles, ethical communication


understands that one’s thoughts must be conveyed and
expressed effectively and concisely, and that the
resulting actions or consequences will [potentially]
be based solely on how the message was
communicated.
W H AT I S E T H I C A L
C O M M U N I C AT I O N ?

Ethical communication also assumes


that communicated information is
always presented (and received by
the listener)
F U N D A M E N TA L S O F E T H I C A L
C O M M U N I C AT I O N

the main principle of ethical


communication is honesty, as other factors
stem from this core value of presenting
information in the most reliable and
factual way possible.
F U N D A M E N TA L S O F E T H I C A L
C O M M U N I C AT I O N

the “honesty” principle of ethical


communication is linked inexorably to
other core principles - consistency and
responsibility.
F U N D A M E N TA L S O F E T H I C A L
C O M M U N I C AT I O N

1. Openness and Transparency

2. Consideration for Any Potential


Roadblocks
3. Accessibility to Technology

4. Development of Relationship
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Be Truthful and Honest


Being honest means communicating what is known to be true (only
100 percent the facts) to a listener, with no intent to deceive or
present only parts of the truth. It also means being as objective as
possible, that is, not tailoring the story based on what the speaker
wants the listener to believe. Ethical communication should be based
on accurate information and facts - in a word, do not lie.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Active Listening
Hearing someone and listening to them are two different things. In
order for ethical communication to be effective, it is necessary for
the recipient to pro-actively listen to the speaker, and to not just hear
what they want to hear, or to hear only parts of the conversation.
This also means asking questions when any point is not
completely understood, for the sake of clarification.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Speak Non-Judgmentally
Ethically and concisely communicating means speaking in
a non-judgmental manner with every recipient, negating
unnecessary conflict, which typically creates a breakdown
in communication and causes misunderstandings.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Speak from Your Own Experience


Bringing your personal experience into a dialogue with
business listeners is important, providing backup for your
arguments with something more tangible.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Consider the Receiver’s Preferred Communication


Channel
You risk losing an audience if you use a communication channel that
is not preferred by your intended receiver. o effectively communicate
with your listeners, use the most preferred communication channel,
whether that be face-to-face, email, conference call, phone call,
messenger app, etc.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Strive to Understand
While it is important to be proactive in listening, it is
important for listeners to also strive to fully understand
what is being said before responding. While asking for
clarification or confirmation of a point is fine, many times
questions that listeners pose have already been answered.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Avoid a Negative Tone


Ethically communicating assumes the speaker will avoid
rudeness, be polite and professional, and have tact. The
ethical communicator knows that it’s not only important what
you say, but how you say it. Tone is one of the most critical
facets of communication.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Do Not Interrupt Others


Allowing others to speak is important for the creation of a
civil, effective working environment. Interrupting others
results in misunderstandings and unnecessary conflicts and a
breakdown in workplace communications, which only
hinders corporate progress and creates problems.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Respect Privacy and Confidentiality


Most businesses should include a clause in their code of
ethics defining what is appropriate when it comes to
honoring client and employee confidentiality and privacy.
PRINCIPLES OF ETHICAL
C O M M U N I C AT I O N

Accept Responsibility
As noted before, a core tenant within any ethical communication
framework is taking responsibility for the actions that result from ones
words, whether it be good or bad. This includes both short term and
long term consequences of one’s communications. Owning one’s
words reinforces the importance of being conscientious about ethical
communication.
ANY QUESTIONS?

THANK YOU!
GROUP PROJECT

CREATE A VIDEO SHOWING ANY OF THE


ETHICAL AND UNETHICAL
COMMUNICATION.
TO BE SUBMITTED ON: OCTOBER 10, 2022

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