PROFIT MAXIMIZATION Vs WEALTH MAXIMIZATION
PROFIT MAXIMIZATION Vs WEALTH MAXIMIZATION
VS
WEALTH MAXIMIZATION
ABHINAV.M.MANGULKAR
FIN 02
Profit Maximization
Profit maximization is the process by which a business arranges its prices and cost
structure to achieve the highest possible profit.
It is primarily concerned as to how the company will survive and grow in the
existing competitive business environment.
Wealth Maximization
The ability of a company to increase the value of its stock for all the
stakeholders is referred to as Wealth Maximization.
It assumes the risk and recognizes the time value of money given the business
environment of the operating entity.
Conclusion
Profit is the basic building block of a company to accrue capital in the
shareholder’s equity. Profit maximization helps the company in surviving
against all the odds of the business and requires some short-term perspective
to achieve the same. Though in the short term, the company can ignore the
risk factor, it can not do the same in the long-term as shareholders have
invested their money in the company with expectations of getting high
returns on their investment.
Wealth Maximization takes into account the interest concerning
shareholders, creditors or lenders, employees, and other stakeholders. Hence,
it ensures building up reserves for future growth and expansion, maintaining
the market price of the company’s share, and recognizes the value of regular
dividends
So, a company can take any number of decisions for maximizing profit, but
when it comes to decisions concerning shareholders, then Wealth
Maximization is the way to go.