The Foundations of Entrepreneurship
The Foundations of Entrepreneurship
Entrepreneurship
Lecture 1
What is an
Entrepreneur?
A person who start and operates a business taking on
financial risk to do so.
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Entrepreneurial/ business management
skills
New or revised product/ service idea
Managing business portfolio
Financial Plan
Marketing plan
Advertising, sales,
Distribution channels management
Leadership skills
Organizing and Managing People.
Employees compensation and reward
system
Risk Management
Quality management
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Entrepreneur and
Entrepreneurship
Entrepreneur Entrepreneurship
Organizer Decision Organization Decision
maker Innovator Making Innovation
Motivator Creator Motivation
Leader Manager Creation Leadership
Planner Management Planning
Communicator Communication
Administrator Administration
Why Study
Entrepreneurship?
Scientists and engineers who want to lead companies
need to know how to back up ideas with business
management/ entrepreneurial skills.
You will learn the complex business processes involved
in commercialization.
You learn how to make trade-offs among features,
benefits, price, markets, and business operations
You learn how to adapt to uncertainty and change
You learn techniques for managing people
Characteristics of
Entrepreneurs
Desire for responsibility
Willingness to accept risk,
Confidence in their ability to succeed
High level of energy
Future orientation
Skilled at organizing
Flexibility
Expectations from an
Entrepreneur
An entrepreneur should
be willing and able to convert a new idea or invention into a
success innovation,
be able to develop new markets of customers and buyers,
discover new sources of materials,
mobilize capital resources (land, machines, buildings, money,
humans),
introduce new technologies, products and services.
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Distinction Between An Entrepreneur
And A Manager
-An entrepreneur start a business where a manager provides
his services……..
-An entrepreneur is the owner of the organization and he
bears all the risk and uncertainties…
-Entrepreneur’s objective is to establish, innovate and
expand a business, where a manager implements the
entrepreneur’s plans and ideas………
-An entrepreneur is faced with more income uncertainties as
his income is contingent on the performance of the
firm……..
-An entrepreneur deals with faults and failures as a part of
learning experience where as a manager make every effort to
avoid mistakes……..
Rewards of Being an Entrepreneur
High degree of independence—
freedom from constraints
Get to use a variety of skills and talents
Freedom to make decisions
Accountable to only yourself
Opportunity to tackle challenges
Feeling of achievement and pride
Potential for greater financial rewards
The cultural diversity of
Entrepreneurship
Young entrepreneurs
Women entrepreneurs
Minority-owned enterprises
Immigrant entrepreneurs
Part-time entrepreneurs
Home-based businesses
Family businesses
Nine Deadly Mistakes of
Entrepreneurship
1. Management incompetence
2. Lack of experience
3. Poor financial control
4. Failure to develop a strategic plan
5. Uncontrolled growth
6. Poor location
7. Improper inventory control
8. Incorrect pricing
9. Inability to make the “entrepreneurial transition”
Benefits of Small Business
Ownership
The opportunity to:
create your own destiny
make a difference
reach your full potential
reap unlimited profits
contribute to society and be recognized for
your efforts
do what you enjoy and have fun at it
Drawbacks of Small Business
Ownership
Uncertainty of income
Risk of losing your entire investment
Long hours and hard work
Lower quality of life until the business gets
established
High levels of stress
Complete responsibility
Discouragement