Unit 3 MP
Unit 3 MP
PLANNING
• Planning - The Basic Principle
“If you do not know where you are, it is
impossible to determine how you can get to
where you want to be.” “If you know where you
are and if you know where you want to go, the
task is to find the best route to go there.”
Planning Defined
Planning is going from known to unknown.
Planning is deciding in advance what to do, how
to do it, when to do it and who is to do it.
WHAT IS PLANNING
• Planning is the process of thinking about the
activities required to achieve a desired goal.
• It involves the creation and maintenance of a
plan, such as psychological aspects that require
conceptual skills.
• There are even a couple of tests to measure
someone’s capability of planning well.
• As such, planning is a fundamental property of
intelligent behavior.
Features of Planning
Focuses on
Primary
Achieving Pervasive
Function
Objectives
Involve
Continuous
Decision
Process
Making
Importance of Planning
Provides
Direction
Establishes
Standards for Reduces the risk
Controlling of Uncertainty
Facilitates
Decision Making Promotes
Innovative Ideas
Reduces
Overlapping &
Wasteful
Activities
Setting Objectives
Developing Premises
Process
Identifying alternatives courses of action
of
Planning Evaluating alternative course
Selecting an alternative
Follow up action
Planning Process
As planning is activity there are certain reasonable
measures for every manager to follow:
(1) Setting Objectives
• This is the primary step in the process of planning
which specifies the objective of organisation i.e.
what an organisation wants to achieve.
• The planning process begins with the setting of
objectives.
• Objectives are end results which the management wants to achieve
by its operations.
• Objectives are specific and are measurable in terms of units.
• Objectives are set for the organisation as a whole for all departments
and then departments set their own objectives within the framework
of organisational objectives.
Example:
• A mobile phone company sets the objective to sell
2,00,000 units next year, which is double the
current sales.
(2) Developing Planning Premises
• Planning is essentially focused on the future
and there are certain events which are
expected to affect the policy formation.
• Such events are external in nature and affect
the planning adversely if ignored.
• Their understanding and fair assessment are
necessary for effective planning.
• Such events are the assumptions on the basis of
which plans are drawn and are known as
planning premises.
Example:
• The mobile phone company has set the
objective of 2,00,000 units sale on the basis of
forecast done on the premises of favourable
Government policy towards digitization of
transactions.
(3) Identifying Alternative Courses of Action
• Once objectives are set, assumptions are made.
• Then the next step is to act upon them.
• There may be many ways to act and achieve objectives.
• All the alternative courses of action should be identified.
Example:
• The Mobile company has many alternatives like reducing
price, increasing advertising and promotion, after sale
service etc.,
(4) Evaluating Alternative Course of Action
• In this step, the positive and negative aspects of each
alternative need to be evaluated in the light of
objectives to be achieved.
• Every alternative is evaluated in terms of lower cost,
lower risks, and higher returns, within the planning
premises and within the availability of capital.
Example:
• The mobile phone company will evaluate all the
alternatives and check its pros and cons.
• (5) Selecting One Best Alternative
• The best plan which is the most profitable plan and
with minimum negative effects is adopted and
implemented.
• In such cases, the manager’s experience and judgement
play an important role in selecting the best alternative.
Example:
• Mobile phone company selects more T.V advertisements
and online marketing with great after sales service.
(6) Implementing the Plan
• This is the step where other managerial functions come into the
picture.
• This step is concerned with “DOING WHAT IS REQUIRED”
• In this step, managers communicate the plan to the employees
clearly to convert the plans into action.
• This step involves allocating the resources, organising for labour and
purchase of machinery.
Example:
• Mobile phone company hires salesman on a large scale, creates T.V
advertisement, and starts online marketing activities and set up
service workshops.
(7) Follow Up Action
• Monitoring the plan constantly and taking feedback at regular
intervals is called follow-up.
• Monitoring of plans is very important to ensure that the plans are
being implemented according to the schedule.
• Regular checks and comparisons of the results with set standards
are done to ensure that objectives are achieved.
Example:
• A proper feedback mechanism was developed by the mobile phone
company throughout its branches so that the actual customer
response, revenue collection, employee response, etc. could be
known.
• Q. “To See Whether Plans Are Being
Implemented and Activities Are Being
Performed According to Schedule,” is a Step of
Planning Process. Identify the Step.
Answer:
• Follow up action.
• Q. Which is the Most Crucial Step in Planning
Process?
Answer:
• Setting objectives.
• Q. What is Meant by ‘follow Up’ as Involved in
the Planning Process?
Answer:
• It means to ensure the actual work is taking
place as per the planned work.
Types of Plan
What is Plan?
A plan is a document showing detailed scheme, program and
strategy, worked out in advance for fulfilling an objective.
The plans may be grouped into two broad categories:
1. Standing Plans: Objectives
Strategy
Policy
2. Single Use Plans: Procedures
Methods
Rules
Budget
Programme
1. Standing plans: A standing plan is one which is used
again and again whenever a particular situation
arises.
Objectives: Objectives are the ends which the
management seeks to achieve within a given time
period.
Strategy: Strategy is a comprehensive plan made in
response to changes in the business environment to
achieve the organisational objectives.
Policies: are the general statements that guide thinking
or channelize energy towards a particular direction.
2. Single use plans: It is one time use plan which is specifically
designed to achieve a particular goal.
Procedures: It is a chronological sequence of various steps to be
taken in order to perform an activity in an efficient manner.
Methods: It is a prescribed process in which a particular operation
or an activity is performed.
Rules: Rules are the specific statements that inform what is to be
done.
Budget: It is the statement of expected result expressed in
numerical terms over a specific period of time.
Programme: It is a combination of objectives, policies, procedures,
rules, tasks and other elements, which are designed to get a
systematic working in the organization.
Decision Making
Decision Making
What is Decision Making?
A choice made between alternative courses of
action in a situation of uncertainty.
Defining the
problem
Gathering
Take follow information
up action and collecting
data
Developing
Plan and
and weighing
execute
the options
Choosing best
possible
option
Types of Decision Making
1. Programmed and Non-Programmed Decisions:
Programmed decisions: are concerned with the problems of repetitive nature or
routine type matters.
These decisions are taken generally by lower level managers.
For e.g. purchase of raw material, granting leave to an employee and supply
of goods and implements to the employees, etc.
Non-programmed decisions: relate to difficult situations for which there is no
easy solution.
For e.g. opening of a new branch of the organisation or a large number of
employees absenting from the organisation or introducing new product in the
market, etc., are the decisions which are normally taken at the higher level.
2. Routine and Strategic Decisions:
Routine decisions : are related to the general functioning of the organisation.
They do not require much evaluation and analysis and can be taken quickly.
Ample powers are delegated to lower ranks to take these decisions within the
broad policy structure of the organisation.
Strategic decisions : are important which affect objectives, organisational goals
and other important policy matters.
These decisions usually involve huge investments or funds.
These are non-repetitive in nature and are taken after careful analysis and
evaluation of many alternatives.
These decisions are taken at the higher level of management.
3. Organisational and Personal Decisions:
Organisational Decisions: When an individual takes decision as an
executive in the official capacity, it is known as organisational
decision.
Personal Decisions: If decision is taken by the executive in the
personal capacity (thereby affecting his personal life), it is known
as personal decision.
4. Major and Minor Decisions:
Major Decision: Decision pertaining to purchase of new factory
premises is a major decision.
Major decisions are taken by top management.
Minor decision: Purchase of office stationery is a minor decision
which can be taken by office superintendent.
5. Individual and Group Decisions:
Individual Decision: When the decision is taken by a single
individual, it is known as individual decision.
Usually routine type decisions are taken by individuals within the
broad policy framework of the organisation.
Group decisions : are taken by group of individuals constituted in
the form of a standing committee.
The main aim in taking group decisions is the involvement of
maximum number of individuals in the process of decision
making.
Techniques of Decision Making
• People generally hold meetings to come to a
decision. However, group decision making is not
very easy.
• Things like incomplete information and narrow
perspectives can make your group decision making a
challenge.
• Also, groups often make ineffective decisions
because they either fail to list alternative solutions
or do a poor job of evaluating and selecting
solutions.
leader is key
Departmentation
Assignment of
Duties
Establishing
reporting
relationship
Importance of Organising
1. Benefits of Specialization
2. Clarity in Working Relationship
3. Optimum Utilization of Resources
4. Adaptation to Change
5. Effective Administration
6. Development of Personnel
7. Expansion and Growth
Organization Structure
Organization structure refers to the framework within which
managerial and operating tasks are performed.
An organizational structure defines how activities such
as task allocation, coordination and supervision are
directed toward the achievement of organizational aims.
Organizations need to be efficient, flexible, innovative and
caring in order to achieve a sustainable competitive
advantage
It specifies the relationships between people, work and
resources.
A good organization structure should be dynamic so that it
can change and adjust as per the situations or conditions.
Organizational Structure
Types of Organizational Structure