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Unit 2,2.4a

This document discusses metadata and meta tags. Metadata is data that describes other data, such as information about a resource like its title, author, and subject. Meta tags are tags placed in the HTML header that provide metadata about a web page, like its description, keywords, and author. Common meta tags provide information to search engines for indexing pages or control caching and refreshing. Well-implemented metadata and meta tags can improve information retrieval.

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60 views

Unit 2,2.4a

This document discusses metadata and meta tags. Metadata is data that describes other data, such as information about a resource like its title, author, and subject. Meta tags are tags placed in the HTML header that provide metadata about a web page, like its description, keywords, and author. Common meta tags provide information to search engines for indexing pages or control caching and refreshing. Well-implemented metadata and meta tags can improve information retrieval.

Uploaded by

Dhutima Malla
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
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METADATA & META TAGS

What is Metadata?
• Data about data
• Information about information
• Kind of information that helps people
find what they are looking for
• Describes a resource
-What it is
-What it is about
-Where it is
Example Catalog record

Author: Arnold, Eve.


Title: Marilyn Monroe: An appreciation
Publisher: New York: Knopf, 1987
Item Locn: Central Quarto
Call No: PN2287. M69 A74 1987
Status: AVAILABLE
Descript: 141 p : ill. (some col.) ;30cm
Subject: Monroe, Marilyn, 1926-1962
ISBN: 0394556720
Major Aspects of Metadata

• Description of resource
-Depend on type of resource and purpose of
metadata
• Production of Metadata
-Summary of the data produced by various
level of intelligence
• Use of Metadata
-Access and use
Use of Metadata
• To summarize the meaning of the data
• To allow users to search for the data
• To allow users to determine if the data is what they
want
• To prevent some users from accessing data
• To instruct how to interpret the data
• To give contact information about the data
• To control the management of the data
• To indicate relationships with other resources
• To give the history of data
Dublin Core
• Metadata Standard
• To promote and develop the metadata elements
• Fifteen Elements-
Title
Author or Creator
Subject and Keywords
Description
Publisher
Other Contributor
Date
Resource type
Format
Resource Identifier
Source
Language
Relation
Coverage
Rights Management
What is Meta Tags?

• Tags to describe various aspects


about a web page
• Inform of metadata to be added to
web pages
• All meta tags place within the head
section
• General Syntax
<META NAME=“dataname” CONTENT=“datavalue”>
An Example of Meta Tags

<head>
<meta name="description" content=“meta tags.">
<meta name="keywords" content="meta data,
metadata, meta tag, meta-tag, search-engine">
<meta name="author" content="Keith Brooke">
<meta name="reply-to" content="kbrooke">
<meta name="robots" content="all">
<title>Meta Tags-Metadata Elements</title>
</head>
Meta Tags to Provide
Information
• Description
<META NAME=“description” CONTENT=“Meta tags.”>
• Author
<META NAME=“author” CONTENT=“Steven Matthiesen”>
• Keywords
<META NAME=“keywords” CONTENT=“a, list, keywords”>
• Robots
<META NAME=“robots” CONTENT=“all”>
All- Robots can index the pages
None- Robots should ignore the page
Noindex-Prevents indexing of a page
Follow-Robots can follow links from this page
Nofollow-Robots cannot follow links from this page
Meta Tags to Control the
Browser

• Expire
<META HTTP-EQUIV=“Expires” CONTENT=“0”>
• Pragma and Cache Control
<META HTTP-EQUIV=“Pragma” CONTENT=“no-cache”>
<META HTTP-EQUIV=“Cache-Control” CONTENT=“no-
cache”>
• Refresh
<META HTTP-EQUIV=“Refresh”
CONTENT=“10;URL=http://www.rit.edu”>
The use and promotion of metadata
can improve the effectiveness of
information retrieval
References
DC. Dublin Core Metadata Set Home Page,
http://purl.org/metadata/dublin_core, 1997
W3C World Wide Web Consortium
http://www.w3.org/
The IFLA Metadata Resources page
http://www.ifla.org/ll/metadata.html
Meta tags can index, organize your Web pages
http://www8.zdnet.com/pcweek/ir/0113/13jia.html
Knight, Jon & Hamilton, Martin. Dublin Core Qualifiers,
http://www.roads.lut.ac.uk/Metadata/DCSubElements.html, 1997
Danny Sullivan How To Use HTML Meta Tags
http://searchenginewatch.com/webmasters/article.php/2167931
December 5, 2002
Metadata and Search engines, The University of New England
http://www.une.edu.au/uneweb/guidelines/metadata.htm

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