Scribd
Upload
160 views

QR Code

QR codes were created in 1994 by Japanese corporation Denso-Wave to allow quick decoding of content. They are now commonly used for mobile marketing by including URLs or contact info that can be scanned by smartphone cameras. This document discusses using QR codes in promotional materials and banners to drive traffic to mobile websites or trigger actions like sending SMS messages. It also lists some QR code reader apps and notes benefits like increased traffic, brand building, and ease of understanding for customers.

Uploaded by

RakukimuTV
Copyright
© © All Rights Reserved
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
160 views

QR Code

QR codes were created in 1994 by Japanese corporation Denso-Wave to allow quick decoding of content. They are now commonly used for mobile marketing by including URLs or contact info that can be scanned by smartphone cameras. This document discusses using QR codes in promotional materials and banners to drive traffic to mobile websites or trigger actions like sending SMS messages. It also lists some QR code reader apps and notes benefits like increased traffic, brand building, and ease of understanding for customers.

Uploaded by

RakukimuTV
Copyright
© © All Rights Reserved
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
You are on page 1/ 22

QR code (Quick Response

Code) Generator
An Overview
A QR Code is a matrix code (or two-
dimensional bar code) created by Japanese
corporation Denso-Wave in 1994. The "QR"
is derived from "Quick Response", as the
creator intended the code to allow its
contents to be decoded at high speed.
Usage of QR code

A giant QR Code linking to


a website, to be read with
a mobile phone in Tokyo,
Japan.
It is now being used for
marketing in the mobile
phone industry. Some
mobile phones have QR
Code scanners built in,
and when they scan a QR
Code they get back the
information contained in
the code.
QR code in use
What Do I Do With This?
You can create a QR Code for your mobile site and use it
in any promotional material you may have. The QR-Ad, a
new way of banner advertising
The QR-Ad is a new way of banner advertising, that
addresses at the same time a web and a mobile audience.
The results of our research show a significant increase of
engagement & hit rates of our site

The QR-Ad uses the banner format in two ways


a) as a normal banner to click, to go to a web destination
page
b) as a support for a QR Code which can be scanned with
a mobile phone equipped with a QR Code scanner.
QR Code Generator for Members
QR Code Generator for each Company
QR Code
Generation
for Event
Offers
Triggering Event Offers to Members / Non-
Members
QR Code
Generation
for Product
Offers
URLs encrypted in QR Code to be sent to
Members / Non-members
Social Network site profiles encrypted in QR
Code to be sent to Friends / Users
Contact details encrypted in QR Code to be
sent to Friends / Members
Email-Id / Phone Number / Text encrypted in
QR Code to be sent to Friends
SMS info encrypted in QR Code which will
trigger a SMS to the given phone number
Google Map Location info / RSS Feed URLs
encryption in QR Code
QR Code Scans Traffic

Source:
www.MySkynet.com
Source:
www.MySkynet.com
QR Code Reader :

I-nigma Reader
From Mobile website – http://www.i-nigma.mobi

Kaywa Reader
From Mobile website – http://reader.kaywa.com/

Semacode Reader
From Mobile website – http://semacode.org/ota
Benefits of QR Code
An Increase in traffic to mobile web site:
Eye-catching image attracts more customers. Code scanning ratio dramatically rises.

Brand building :
Designed QR makes it possible to facilitate brand development and awareness by
enabling the design of a corporate logo and symbol image into standard QR codes.
In addition, differentiated QR (Quick Response) code makes it possible to get the jump-up
in brand value.

Ease of understanding:
Customers get the idea of encoded contents and the contents on your website before
scanning it. that is, customers viewing just the 2D bacode have the potencial to
understand or guess the content of your website before they even scan the design QR
code.

It is an amazing mobile marketing tool for both increasing traffic to your site and brand
building. The eye-catching image in a QR code attracts more customers' eyes. It actually
draws much more traffic to mobile site. It is an ideal sales promotion tool for mobile
marketing. Open the mobile Internet world with design QR codes!
Looking forward to work with you

Thank You

You might also like